1: Pricing difference
When you see the mere one lakh difference, the monthly emi money saved and the higher petrol cost, people plump for the diesel by default
2: Awareness of when diesel is practical
Lots of people spend rs 100000 to save rs 20000. No one has explained the math
3: Have you asked the 4% why they have bought the petrol?
Shan2nu will give you his reasons. A colleauge of mine bought his because it1: he did not like the diesel smoke and being a thrid car and living nearby, the lower price was worth it. There are one or two petrol innova's lurking in my company - i suspect they are US returned who have no clue or are resistant to diesels (one key segment you can go after! )
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