Quote:
Originally Posted by typeOnegative  But you do have to remember that it is not Fiat alone. Tata will be backing Fiat up. |
Still, people are not driving to fiat-tata showrooms. I would love to see how many TD's fiat has given and how many sales fiat clocks. I can guess that Logan might fare better here than fiat...and thats really saying something.
Its really important for Fiat to launch really good products
quickly, support it with great maintenance programs (like GM - 3 years no maintenance) and ensure that service quality is impeccable (e.g. launch a scheme that customer pays for service only if satisfied, declare a SLA for every support request).
Biggest gripe against fiat is low mileage - for that Fiat really needs to declare min/max FE figures for every model/environment.