Team-BHP - View Single Post - Chevy Spark @ 2.89 lacs. With air-con! Now 2.66

GTO · 3rd February 2008, 17:46

Has there been another price cut on the Spark? A full-page ad in the Times / M Mirror today claims a 2.89 lac ex-showroom tag for the base variant + air-con.

If so, it is welcome and will give a sales boost to an otherwise competent hatch. But why does GM always have to act over-confident, only to correct prices later? With their initial pricing, they could not even move 2,000 cars per month. What do so many price cuts do to the brand equity or market reputation?

3rd February 2008, 17:46	#1 (permalink)
GTO Team-BHP Support Join Date: Feb 2004 Location: Bombay Posts: 13,178	Chevy Spark @ 2.89 lacs. With air-con! Now 2.66 Has there been another price cut on the Spark? A full-page ad in the Times / M Mirror today claims a 2.89 lac ex-showroom tag for the base variant + air-con. If so, it is welcome and will give a sales boost to an otherwise competent hatch. But why does GM always have to act over-confident, only to correct prices later? With their initial pricing, they could not even move 2,000 cars per month. What do so many price cuts do to the brand equity or market reputation? __________________ GTO Change the way you think, and watch the world change around you. Please don't PM for support. Use the Contact Form instead. Please read the NEW Team-BHP FAQ section for all your queries.