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Originally Posted by Mpower  I thought Mercedes purchased the rights for the Daimler name. |
Nopes. Cars made by Daimler in Germany were called Mercedes. Mercedes is not a Benz name, it's a Daimler name. Mercedes and Benz merged to form Mercedes Benz.The British wing of Gottlieb Daimler's company was still using the Daimler name on their cars. This company was bought bought by Jaguar. Hence, the name Daimler is used by Jaguar. The Daimler name is used only on the most well equipped Jaguar XJ cars.