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Old 16th April 2008, 12:51   #16 (permalink)
wanderlustindia
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Join Date: Nov 2007
Location: Pune
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Quote:
Originally Posted by mail4ajo View Post
I still feel Ikon has the josh to keep moving but certainly at a slow pace. The model is not dead yet. Ford has done a good thing by sticking to the one model clear choice. A diesel will help to revive the sales. If not the the 1.8, atleast the 1.4 one. Extremely good value for money at the entry level sedan category.

I wish they bring down the spare prices of the model. Ford may still be making good money on the spares and I feel this is the strategy in the long run. Large number of Ikons in the second hand market has also dampened the chances of the car.

And the good thing: all the better for the consumers, others will have to pull up their socks.
You are right Ajo. The spare prices of Ford models is on the pricier side and perhaps this is what keeps them in business for a long haul. But with competition hotting up, sooner than later Ford India will need to overhaul the prices of spares. They can't be selling them at much higher prices compared to the competition.

. Precisely why the Mondeo did not click in India (sky high spare pricing!), a wonderful car to which Ford did not do justice here! I must add though, I do not know the exact pricing of the spares for Ford models but from hearsay it looks to be on pricier side. Correct me if I am mistaken here.
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Last edited by wanderlustindia : 16th April 2008 at 12:52.
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