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Old 23rd April 2008, 20:13   #40 (permalink)
TheOne®
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Join Date: Feb 2008
Location: Heilbronn, Germany
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Quote:
Originally Posted by Sam Kapasi View Post
Oh really? lol
OK, I have some that you showed me.
HEY - those were not supposed to come yet! Unfair, really unfair!

Quote:
Originally Posted by shajufx View Post
Just a doubt TheOne®; I understand this is a marketing & promotional event of different brands under one roof. When a potential customer takes a visit at all stalls, will he ever be able to decide on a product, when the whole area is like a mixture of different sounds and noise ? I am sure this place will be a mad-sounding area with all brands trying to overpower each other. So, apart from the display of new products, will there be any real sales happening ? Please ignore this question if its a dumb one. I have never attended an audio exhibition till today.
Quote:
Originally Posted by Sam Kapasi View Post
No baba, it's not about sales. It's more about branding and showing off great cars and installs and chicks. That's what the Sinsheim show has always been about.
It is not a stupid question - every exhibition is different and serves different purposes - and Sam's answer is true to a certain extent but not the final truth in the case of the Car + Sound. I will explain:

The Car + Sound is a 4-day-show and only the last two days are open for public as well. While it is about promotion and branding etc. to the end consumer (but the end consumer cannot buy the products at the show) it is also and mainly a trade fair. That means, manufacturers show off their new innovations to their customers, dealers and distributors and do business with them deciding on sales and product ranges for the next upcoming months (that is what happens behind the scenes at every booth lol - there are actually little so-called "dealer-centers" for that purpose).
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