I have heard that in India, leading white goods merchants tweak the settings to sell a particular maker more. Unless the buyer is willing to tweak it correctly, the images from other LCDs around them is always inferior. And it is usually the leading brands in the market paying for the premium high visibility shelves. Is that true?
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Originally Posted by ST7677 
What came out phenomenally was the difference in the night scenes, were the image on Pioneer seemed to be floating. The blacks are really really good compared to Sony, where even black was a clear gray next to a pio. Geez, and this generation Pio is being phased out this month...
Sony had significantly more brightness compared to Pio. Images appeared whiter, but than it was not helping over all image quality much.
When watching both the TV's on standard signal, LCD showed a significantly higher unnatural crispness, where as Plasma pictures were soft and natural. Due to the high crispness on LCDs, the low standard def resolution was looking awful (too grainy). Big size on LCD is seriously a disaster for standard Def signal. (And Sony Bravia is one of the best image processing engines on LCD).
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