July 11th 1899
Company charter of Societa Anonima "Fabbrica Italiana Automobili Torino” (FIAT) signed at Palazzo Bricherasio by Giovanni Agnelli with several of his investors.
Giovanni Agnelli founded and led the company until his death in 1945, while Vittorio Valletta administered the day-to-day activities of the company. Its first car the 3 ½ CV (of which only eight copies were built, all bodied by Alessio of Turin) strongly resembled contemporary Benz and had a 697 cc boxer twin engine.
Fiat Logo
Giovanni Agnelli
Vittorio Valletta (right) along with Giovanni Agnelli & Alberto Pirelli
The first Fiat, 3 ½ CV
Source:
The History Channel
Wikipedia
fiat.com