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Originally Posted by sridharps  80K premium for an i10 over Spark!! Whew, that is HUGE in this price sensitive segment! And still i10 sells six times more than a spark!
a) Kudos to the Korean car maker - He has done a 'Honda City' trick in this segment - only that it is still better! See this - While Honda City has the best FE in it's class, i10 cannot boast the same.It is a close call, but Spark should win that distinction. Also a premium of 80K in this price sensitive segment is much more significant than, say, the difference between SX4 & Honda City Or the difference between Cedia and Corolla.Well, what can we say? As a customer I understand that this product may be overpriced, but my business side of the brain says- hats off to the Hyundai Marketing team 
b) Equally, I should hang my head in shame if I was in the Chevrolet camp.  . At this kind of price difference in this segment, if you sell one-sixth..well. |
Wrong wrong wrong buddy!
Let me explain why! Most people have a twisted defination of the term VFM. I would define one object VFM over a competing object if it offers similar or marginally less quality/funtionality at a marked lower price.
However most people just take the cheaper car to be VFM!! Thats is ridiculous! I 'll be blunt to those people and say you are just buying a 'cheaper' product! (though that may exactly be what he/she wants or needs)
A Wagon R can be compared with a Santro NOT an i10! I mean what do people expect? That all competing cars be priced within 1000 rs of each other??
Similarly for the supposedly 80K 'premium' (spark anywaz is smaller than i10 and competes with Estilo) what you are getting is a remakably better city car (built, interiors, finishing), with a better A.S.S. and most importantly something that will hold its resale much better! AND secretly most people KNOW it! I mean we at TBHP have cried hoarse over NHC's premuim pricing yet neither Honda cares nor people stop buying it!
When people are buying a city or a i10 there are buying more than a car, they are placing thier trust in a product and brand they know will not let them down. Spark is awesome car..but GM simply does not understand indian psyche! atleast it hasn't shown any yet!
Elito