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| Team-BHP Support ![]() | Remember the recently launched Indica eV2 (Link to thread (BS-IV Tata Indica to topple Nano as the FE champion? EDIT : Brochure on Pg. 3))? The same engine now gives the Indigo the title of "India's most FE sedan". High Points - 25 kpl mileage (ARAI) now on the Tata Indigo e-CS VX too. - Powered by the CR4 engine from the Indica eV2. 69 BHP @ 4000 RPM and 140 Nm of torque starting at 1800 rpm. Note that the CR4 is a tuned variant of the erstwhile DICOR. - Among other things, Tata claims to have reduced the kerb weight of the car. The Indigo (just like the Indica eV2) should have the same anti-stall feature too, that helps while climbing inclines. - The inflated price is going to raise a lot of eyebrows. The Indigo e-CS VX is priced at Rs. 580,339 lakhs (ex-showroom Delhi) for the CR4 diesel. The Manza Quadrajet - a superior car in every way - starts at only 36,000 more (616,397 ex-showroom Delhi). Who is handling the market positioning at Tata again?! ![]() ![]() |
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| | #2 | |
| Senior - BHPian Join Date: Jul 2007 Location: Ask me, no?
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Dear Tata Marketing, I hope you realize the e_CS is NOT a flagship vehicle that you can sell a few hundred a month and meet your targets. The e-CS better be priced well,else be content with moving brochures, not cars! ![]() PS: There's a recession, double-dip and all that on the way, sales growth has faltered, right? Just saying #kthxbai | |
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| | #3 |
| BHPian Join Date: Dec 2004 Location: Pune
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| At this price point would expect the power train to go beyond the 140 torque. But that's a rating limit on the Gearbox. Till they do that whats the point in bettering the engine per se. Wonder if that Gearbox upgrade is to ever happen. Any insider info ? |
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| | #4 | |
| Senior - BHPian Join Date: Nov 2009 Location: Bhubaneswar
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For, keyless entry and ABS, Tata are charging about 30k more, which seems reasonable to me. At the end of the day, the Manza and IndigoCS appeal to completely different category of buyers. I doubt, many Manza Aqua version buyers will move to IndigoCS VX variants. And even if they do, I think there will be a bigger margin for Tata in a IndigoCS VX than in a Manza Aqua. | |
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| | #5 |
| BHPian Join Date: Feb 2007 Location: Bengaluru / Bagdal
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| If we compare with the previous high end model the indigoCS LX price, then the VX costs around 30K more. For this 30K, the car offers ABS, Alloys, keyless entry, et al. It looks reasonable for me. OT - Looks like TaMo is refreshing all it's entire line up. Indica, Aria, Vista and Indigo are done. So can we expect some upgrade/face-lifts for Manza, Sumo and Safari in the coming days? Last edited by safari_lover : 5th September 2011 at 23:28. |
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| | #6 |
| Senior - BHPian Join Date: Sep 2009 Location: Bangalore / Kottayam
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| Does this also mean that there is no Manza CS coming up ? If indeed its coming up, then we can see this as a marketing exercise to build the Indigo CS brand. Also the pricing could be intentionally kept high to mark the premium for the Manza CS when they launch it. Just my thoughts. |
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| | #7 |
| BHPian Join Date: Feb 2008 Location: Kochi
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| Frugal BS4 engine, ABS, Bluetooth, driver's seat height adjuster, power mirrors, alloys, a boot, everything is there on the CR4 VX at around 5.9L ex- showroom. Appears to be an appealing package in the segment it is positioned. |
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| | #8 |
| Senior - BHPian Join Date: Feb 2006 Location: MAA
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| ^^ agreed ; but all said and done it is a CS ; and 5.9 lacs is too high for a model whose bodyshell is a generation old. This is like plonking the once mileage king Honda iDSi 75bhp in a Premier and selling it for 4lacs ; any takers? |
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| BHPian Join Date: Mar 2008 Location: Hyderabad
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| | #10 |
| Senior - BHPian Join Date: Aug 2010 Location: Pune
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| Checked out the Indigo eCS CR4 BS IV VX (huuhhhh.) model price on TM website for Pune, it is 5.76 lacs ex-showroom. Seems to be an attractive offering given that it has most of the features one is looking for in an entry level sedan. Though they have provided ABS, one thing sorely missing is the Airbags, not even for the driver. Are they just targeting the fleet operators? Though the CR4 engine has come a long way (from its previous DICOR avatar), I want to check with experts here, how does it fare when compared to our national engine, the ubiquitous 1.3L multijet/quadrajet/DDiS, whatever you may like to call it. |
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| | #11 |
| BHPian Join Date: Jun 2009 Location: Kottayam
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| My sources confirmed, There will be a Manza CS, But no confirmation on dates, so not in the immediate future. But i guess, even when the Manza CS comes out, they could continue to sell the current CS (it is okay even if there are not many takers) and quote the AARAI numbers in sales/marketing materials. |
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| | #12 | |
| BHPian Join Date: Feb 2007 Location: Bengaluru / Bagdal
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| | #13 | |
| BHPian | Few more details regarding the same from their press release mailer. Quote:
Last edited by Rehaan : 6th September 2011 at 15:02. Reason: Removing formatting tags. | |
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| | #14 |
| BHPian Join Date: Mar 2007 Location: Bangalore / Boise
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| When Indica eV2 was launched, I had mentioned that it seemed to be clearly for the Taxi customers. I think the strategy is still the same with Indigo CS. Give great mileage, and the taxi segment will lap it up. They will get back the savings due to a fuel efficient engine much faster. I think it is a good move by Tata, except for the pricing. This also allows for the engine to be tested well by high-volume users (read taxi cabs) so Tata can make appropriate changes when they launch it with Vista and Manza. Well, whether pricing is fine or not is yet to be seen based on the volumes. Also, clearly, nobody other than taxis would buy a decade old car, when the Manza is available at just about 30 to 40k more. It all seems like a test platform, to let it get tested by however few are going to buy, and then replace the national engine on Vista/Manza with this one when it is refined enough. |
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| | #15 |
| BHPian Join Date: Aug 2011 Location: BBSR-Bengaluru
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| If the car is targeted at the Taxi segment then why offer ABS and other electrical goodies like power mirrors. A car with better FE and all standard features like PS,PW at a much lower price tag would be a boon for them. For those wanting the extra features and a better car, Manza/Manza CS is there for them. IMO, TM is confusing the buyers with its numerous iterations. |
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