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Old 30th January 2013, 12:14   #16
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

Mitsubhishi does not need a new SUV for India. All they need to do is to :
Plonk a crdi diesel engine into the Outlander & the Pajero SFX and price them in the 10-15 L bracket
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Old 31st January 2013, 01:21   #17
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

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Originally Posted by rxpaul View Post
...All they need to do is to :
Plonk a crdi diesel engine into the Outlander & the Pajero SFX and price them in the 10-15 L bracket
Pajero SFX - Not worth the investment I say. The car looks decade old and may NOT hold upto the competition.

Outlander - YES! They have a diesel in Europe (from Peugot), but can NOT sell it outside of Europe. Probably they just need to re-negotiate with Peugot for an India launch.
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Old 31st January 2013, 02:49   #18
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

deleted, nevermind beating a dead horse.

Last edited by prasadee : 31st January 2013 at 02:51.
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Old 31st January 2013, 12:28   #19
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

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Originally Posted by aaggoswami View Post
I am speaking from that perspective. Pajero Sport would cost almost as much as Fortuner. But how many are having Mitsubishi in their buying radar ? All are more often than not, driven away by the Fortuner, not considering that Pajero Sport is an equally capable vehicle.
Mitsubishi vehicles were/are always capable. But when buying a SUV one also needs to take into account the support system and what happened in India:
  • Toyota commitment towards India and ASCs infrastructure are far better than Mitsubishi's.
  • Fortuner's success is also to some extent built on the reputations of the Qualis and Innova (Toyota reliability, quality). Mitsubishi's associations have been built on flogging that old horse (Dakar) and nostalgia from the times when the Pajero was the staple of filmstars and politicians.
In any case, the market is ultimately right.

A point to note for the 'Mitsubishi! Dakar!!!' fanboys: Mitsubishi never moved away from milking its Dakar pitch. They didn't bother clarifying that their T1 category (heavily modified) vehicles - that had won the Dakars - are very different from the stock vehicles (a case in point - heavily modified Minis have been sweeping Dakar in the recent past in T1!). Toyota has been focusing on the T2 category - more or less stock vehicles - and doing extremely well. Toyota wanted to prove that the cars people drive are pretty capable in their stock version as is. And they have succeeded.

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Originally Posted by S_U_N View Post
Montero costs around Rs. 50 lacs on road in Pune.
The vehicle cannot be compared to the likes of Fortuner which is around half the cost.
Given the price difference in India b/w the Montero and the Fortuner, the Montero is better compared with a Prado.

And which sells more in the markets where both are available and reasonably priced (well, better priced compared to India anyway)?

Last edited by nilanjanray : 31st January 2013 at 12:30.
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Old 31st January 2013, 13:04   #20
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

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Originally Posted by nilanjanray View Post

Given the price difference in India b/w the Montero and the Fortuner, the Montero is better compared with a Prado.

And which sells more in the markets where both are available and reasonably priced (well, better priced compared to India anyway)?

Well in that case, which vehicle Fortuner should be really compared with?
The Ladder of Frame 4x4s with rear drum brakes: Safari, Scorpio???
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Old 31st January 2013, 14:29   #21
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Default Re: HM shifts focus, will bring out new SUVs with Mitsubishi. Will it work?

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Originally Posted by anandpadhye View Post
Well in that case, which vehicle Fortuner should be really compared with?
The Ladder of Frame 4x4s with rear drum brakes: Safari, Scorpio???
Pajero Sport? Direct competitor across the world where both vehicles sell.

Both are tough beasts related to their pickup cousins that act as work horses in all sorts of terrain.

Not sure why you asked the question, since I thought the answer was obvious. The reason Sport doesn't sell here so much is because of HM's bad strategy and lack of commitment.

Last edited by nilanjanray : 31st January 2013 at 14:34.
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