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Old 22nd April 2015, 10:32   #1
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Default BVR Subbu, ex-Hyundai India president is now Sonalika director

Tractor manufacturer Sonalika, has appointed BVR Subbu as an independent director on its board.

BVR Subbu, ex-Hyundai India president is now Sonalika director-bvrsubbu.jpg

BVR Subbu has more than three decades of experience working in various organisations, including Tata Motors. He has also been as the president of Hyundai Motor India.

BVR Subbu has also served on Boards of L&T (MIPD), Proton Holdings Berhad, Malaysia, and Lotus Cars Ltd, UK. He is a member of Governing Board of Shriram Institute of Scientific and Industrial Research, New Delhi, Member of the Board of Directors of KPIT Technologies Ltd, Pune and Member, Asia Advisory Board, Pinnacle Engines Inc, USA.

Source: ET Auto
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Old 22nd April 2015, 10:54   #2
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Default Re: BVR Subbu, ex-Hyundai India president is now Sonalika director

Quote:
Originally Posted by Aditya View Post
Tractor manufacturer Sonalika, has appointed BVR Subbu as an independent director on its board.

He has also been as the president of Hyundai Motor India.
What is going on in Hyundai?
There is so much churn at the top management.
  • First, it was Arvind Saxena leaving and joining General Motors and then VW.
  • And now we have BVR move out and join Sonalika!!
Hope everything is fine at the Korean Giant at the top.
Too much churn is never a good sign.
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Old 22nd April 2015, 11:09   #3
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Default Re: BVR Subbu, ex-Hyundai India president is now Sonalika director

Wasnt BVR Subbu a promoter of the company out to buy daewoo India plant in SUrajpur? IIRC he resigned from Hyundai long back.
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Old 22nd April 2015, 11:14   #4
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Default

Quote:
Originally Posted by arnabchak View Post
What is going on in Hyundai?
There is so much churn at the top management.
  • First, it was Arvind Saxena leaving and joining General Motors and then VW.
  • And now we have BVR move out and join Sonalika!!
Hope everything is fine at the Korean Giant at the top.
Too much churn is never a good sign.
Mr. Subbu left Hyundai nearly 10 years ago. Mr. Saxena more than 2 years ago. There is no churn as such. This is normal lateral movement within the auto industry.

Cheers,

Jay

Quote:
Originally Posted by devarshi84 View Post
Wasnt BVR Subbu a promoter of the company out to buy daewoo India plant in SUrajpur? IIRC he resigned from Hyundai long back.
Yes, he wanted to set up Argentum Motors as a contract manufacturer of cars in India. Then the promoter trio got into a tussle as Mr. Subbu wanted to build Daimler diesel engines. The Argentum idea died. Then he went on to start Altius Engineering, which was to launch the Scimitar 670cc diesel on-off road motorcycle based on a Kawasaki KLR650 chassis. That never saw the light of the day. No doubt that Mr. Subbu is the big idea guy, but somehow his latest stints haven't gone well.

Cheers,

Jay

Last edited by Eddy : 22nd April 2015 at 11:51. Reason: Merged
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Old 23rd April 2015, 20:45   #5
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Default Re: BVR Subbu, ex-Hyundai India president is now Sonalika director

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Originally Posted by arnabchak View Post
What is going on in Hyundai?
Hold your horses, buddy! As others have mentioned, it has been a decade since BVR Subbu left Hyundai.

I'm a big fan of his, and I know a lot of other BHPians are too. Subbu played a pivotal role in Hyundai gaining traction in India. However, ever since he left Hyundai, he's never really had the canvas to practice his skills. It's one sad story after another. Argentum Motors, Proton, some Silicon Valley based company called Pinacle Engines...he'd even started Altius Auto to make diesel bikes .

Here's a great report on the Daewoo factory that was owned by Subbu's Argentum Motors - link (Visit to Daewoo Motors (Argentum) plant, Surajpur, UP: a Chronicle in Pictures). Also adding a Forbes article for further reading.

I'm surprised that no big car company has hired Subbu after his exit from Hyundai. Can think of many (Nissan, Renault, VW, Skoda etc.) who would benefit from his expertise.
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Old 7th January 2016, 15:47   #6
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Default Re: BVR Subbu, ex-Hyundai India president is now Sonalika director

Subbu has just been jumping from one project to the next, ever since he left Hyundai (much like Arvind Saxena).

Here's a press release (pasting as is):

Quote:
Sany India appoints Fortius Consmach Pvt. Ltd. as an authorized dealer in Delhi & NCR

Dealership to focus on addressing increasing demands of Sany Excavators in Delhi & NCR

Delhi, India, January 7, 2016: Sany India, a leading manufacturing company of construction equipment, today announced its new authorized dealer Fortius Consmach Pvt. Ltd. in Delhi. This is the 23rd dealer of Sany in India and a strategic step towards strengthening its dealership network in the country.

Fortius Trucks Sales & Service Pvt. Ltd. will focus on offering customers excellent service and high level of satisfaction. They will offer a transformative Sany experience right from selection, funding, purchase, maintenance to overall life cycle management of Sany Excavators. Fortius is promoted by Mr. BVR Subbu, Mr. Anupam Singh and Mr. S.K. Agarwal who come with strategic depth and execution capabilities to develop and grow the Sany business in the region.

Located at Jasola, New Delhi with its parts warehouse in Okhla Phase I, Fortius Trucks & Service Pvt. Ltd. has a well-equipped, state-of-the-art showroom which will showcase complete range of Sany excavators.

To announce the appointment of the dealership, Deepak Garg, CEO, Sany India, said, “Delhi & NCR is one of Sany India’s key markets. The growing infrastructure development in Delhi & NCR has resulted in growing demand of construction equipment in the city. With the new dealership, we look forward to serve our existing and prospective customers better. Mr. Subbu has been instrumental in helping several multi-national players establish their market in India and we look forward to replicate this success for Sany.”

Mr. BVR Subbu, Fortius Consmach Pvt. Ltd., said, “Fortius is proud to be a Sany partner in progress and will endeavor to bring professionalism in the construction equipment sales and service business. We believe that our customer’s success is the only way to ensure our growth and will work towards the highest levels of ethics and transparency in all our dealings with our customers and suppliers.”

About Sany Group
Founded in 1989, the SANY Group has developed to be one of the world's largest manufacturers of construction equipment. Sany India is a wholly owned subsidiary of Sany Heavy Industry Co Ltd (Sany Heavy Industry) which has its global headquarters in Changsha along with the Sany Group (Sany) headquarters.

Sany India was established in December 2002. In the year 2007, SANY Group signed a memorandum with the Maharashtra government to invest USD 100 million and purchase an 80-acre (about 333,000 square meters) plant at Chakan Industrial Area, Pune to build a new plant to satisfy the continuously increasing demand of construction machinery in the Indian market. This was the first big Chinese investment in Maharashtra and also the first overseas investment for SANY Group. The products coming out of Chakan plant, Pune includes crawler cranes, boom pump, concrete pump, transit mixer, batching plant, motor graders, excavators, backhoe loaders, piling rigs, etc. Sany India employs over 300 people working in the fields of Marketing, R&D, Production, Distribution and Service, in India. In India, the company operates in Excavator, Cranes, Concrete Machinery, Port Machinery, Road and Renewable Energy businesses.
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