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Old 14th June 2016, 16:00   #1
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Default Chevrolet shelves Spin MPV for India, will launch Beat Activ

Chevrolet India have announced their plans for the company's future launches. The Chevrolet Spin MPV, which was earlier supposed to launch next year, won't be introduced in India. On the other hand, the Beat Activ concept showcased at the 2016 Auto Expo will make it to production. The company has further said that these decisions have been taken by carefully studying the customer preferences and market demand.

Apart from the Toyota Innova and Maruti Suzuki Ertiga, the Indian MPV market hasn't seen a successful new MPV product from a very long time. Thus, the Spin would need a high-potential USP factor to make a mark in the market.

Meanwhile, the Beat Activ concept managed to gather enough audience at the 2016 Auto Expo. As a result, the company is hoping that the production model will be able to clock satisfactory sales numbers for Chevrolet India. The company does need a couple of products in order to make a mark in the Indian market.

In addition to the Beat Activ, Chevrolet India will also launch the all-new Beat hatchback and a production model of the Essentia compact sedan, which was also displayed at the 2016 Auto Expo.

Chevrolet shelves Spin MPV for India, will launch Beat Activ-new-exciting-chevrolet-cars-hit-indian-market-3.jpg
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Old 14th June 2016, 16:27   #2
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Default Re: Chevrolet shelves Spin MPV for India, will launch Beat Activ

Is the company looking at 1 product strategy similar to Renault. Beat was a promising car when launched but not anymore.

Beat Activ cannot get the order book ringing for Chevy; more so with such large product portfolio, there is a big overhang of unsuccessful products for the company in India now and unless the lineup is completely refreshed, the company cannot sail through in India.

Chevy - tough days ahead !
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Old 15th June 2016, 09:03   #3
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Default Re: Chevrolet shelves Spin MPV for India, will launch Beat Activ

Beat has a poor ergonomics for all 5 occupants and the diesel engine is a dud, even Tiago has a better 1.0L diesel engine than Beat. GM should revamp their strategy and build Beat on a new platform with the 1.3L diesel engine and phase out the Sail twins. Spark can be re-introduced as an entry level diesel hatchback with minor modifications.
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Old 15th June 2016, 10:10   #4
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Default Re: Chevrolet shelves Spin MPV for India, will launch Beat Activ

If you don't change with time,you are dead. There is no sympathy in the market.You are late, you are out. GM is again doing a mistake. Beat have dwindling sales numbers, Sail and Sail UVA didn't catch up.Pricing is not sensible too. After sales service, a big nightmare.Better don't talk about GM. Sorry, if it looks like a rant.
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Old 15th June 2016, 12:17   #5
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Default Re: Chevrolet shelves Spin MPV for India, will launch Beat Activ

Have I turned very negative, or is GM doing a big mistake here? Time and again they have been giving us dated or China derived products. Remove the Cruze and we have no promising product in the upcoming 5 from GM India. Its totally another matter, that the D segment sedan itself is a shrinking turf right now. They should have launched the new gen Beat from overseas at least.

So of the five products promised for the next 2 yrs, 3 are derived from an old platform? Which is obsolete in the other markets?
Even Maruti is not taking chances with dated platforms - after burning their hands with Zen Estilo!
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