Go Back   Team-BHP > BHP India > The Indian Car Scene


Reply
 
Thread Tools Search this Thread
Old 8th March 2007, 09:14   #1
BHPian
 
carCrazy25's Avatar
 
Join Date: Nov 2005
Location: Bangalore
Posts: 76
Thanked: 0 Times
Default Question about Concept Cars - Tata Elegante shown at Geneva

I have a Question regarding Concept cars.
What and How does a company gain, by showing off their concept cars??

http://autocarindia.com/new/Information.asp?id=1632

Tata Motors is showcasing its new ‘Sedan Concept’ the Elegante at the 2007 Geneva Motor Show, with company chairman Ratan Tata unveiling it on March 6 (pic). This concept is based on an all new platform, which is larger than the current Tata sedan model, the Indigo. Three distinct compartments, including the powertrain, passengers and luggage combine to give this concept its classic sedan profile. According to the company it is a highly practical family car, capable of comfortably seating five passengers and has a wide track, generously sized wheels and suitably flared wheel arches.

The wide grill is an evolution of the original Indica/ Indigo theme, while the slim headlights vertically follow the lines of the engine hood and continue into the bumper. At the rear, the taillights continue the vertical design theme with optional lighting functions located in the lower bumper. The trailing edge of the trunk lid which creates a spoiler effect; the exhaust tailpipes which exit through the bumper; and the ample airflow passages in the lower bumper continue the understated sporty image.

The Tata Sedan Concept is conceptualized to incorporate 4 cylinder transverse petrol and diesel engines from 1.4 litres to 2 litres and a compact V6 petrol power unit. Common rail direct injection turbo diesel engines with variable valve timing and the ability to meet Euro V emissions norms will also be available. Power varies from 90 to 200 bhp with transmission options including 6 speed manual and automatic gearboxes. Besides meeting all European safety and crash-worthiness requirements, the Tata Sedan Concept’s also has satellite navigation, cruise control, integrated blue tooth compatibility, heated mirrors, rain sensors and front and rear parking sensors.





carCrazy25 is offline   Reply With Quote
Old 8th March 2007, 10:40   #2
BHPian
 
Join Date: Jul 2005
Location: Mumbai (MH-01)
Posts: 809
Thanked: 71 Times
Default

Quote:
What and How does a company gain, by showing off their concept cars??
In general, It is basically a display of the company's abilities and indicator of what models it might launch in the future....

It is similar to the ARMS RACE, taking place between warring countries. Everyday, we hear new missiles being tested but very few of them are put to use...(which is actually good)
salilpawar1 is offline   Reply With Quote
Old 8th March 2007, 11:17   #3
BHPian
 
sreedotk's Avatar
 
Join Date: Dec 2006
Location: Chennai
Posts: 215
Thanked: 22 Times
Default

By showing off concepts the tata can acheive a few things.

1. A design direction that they intend to take. (Case when tata showed the Magna concept not many Journos and Insustry people liked the styling it was deemed boring and not stylish enough). It makes it easy to gain company knowledge if it would work.

2. Technology demostrator. It shows that the company is technically capable of executing and designing an automobile completely gaining respect. Most Car magazines world over will see the Elegante concept and it is kind of free publicity for the Company.

3. Geneva and Bologna show for Tata is important as these shows are basis of the European market and it shows tata wants to succeed in these markets

4. A side part of all these shows is a chance to enter into agreements with local companies . Like Dealers, Collaborators, Tech expertise etc
sreedotk is offline   Reply With Quote
Old 8th March 2007, 11:30   #4
Senior - BHPian
 
iraghava's Avatar
 
Join Date: Oct 2005
Location: Bhaiyyaland
Posts: 8,028
Thanked: 153 Times
Default

Well three things:

Publicity, User Opinions on future design direction & Showing off what they would like the public to believe they can achieve.
iraghava is offline   Reply With Quote
Old 8th March 2007, 23:28   #5
BHPian
 
abdul 65 amg's Avatar
 
Join Date: Mar 2005
Location: Brussels
Posts: 252
Thanked: 0 Times
Default

is there any pictures of the interior?I would like to see some of them.

Tata wants to show to Europeans that an Indian company can and have the abilities to build a true modern car which can go in the battle.

Last edited by abdul 65 amg : 8th March 2007 at 23:30.
abdul 65 amg is offline   Reply With Quote
Old 10th March 2007, 00:53   #6
Senior - BHPian
 
MaserQ's Avatar
 
Join Date: Oct 2006
Location: Bangalore
Posts: 1,156
Thanked: 51 Times
Default

Tata has certainly come out with interesting concept cars over the years. While it has given them good publicity at an international level, these designs hardly seem to make it into production or take years to do so.

The elegante looks great, just like other concept cars from Tata -Aria/Indiva. I do hope these designs will make it into production in some form. (2012 ?!)

Tata should consider making the Aria on the next indica platform in small numbers. This niche product would be india's very own sports car, with a little help from Fiat/Alfa Romeo. Maybe even a Tata sports division ala AMG/M/Type R...wishful thinking, but hey no harm in dreaming!

MaserQ is offline   Reply With Quote
Old 12th March 2007, 15:08   #7
BHPian
 
Join Date: Mar 2006
Location: Bangalore
Posts: 163
Thanked: 7 Times
Default

Source: Inside Line: 2007 Geneva Auto Show - Tata Elegante

The production version of the Elegante, which is not as elegant as its name suggests, will be introduced later this year as a sedan, to be followed by a hatch. These models will be bigger than their predecessors.

Tata is now trying to widen its portfolio. In addition to the Indigo/Indica line, there are various off-roaders and pickup trucks, including the minuscule 1-ton Ace, which has been a runaway success in rural India.
askicode is offline   Reply With Quote
Old 12th March 2007, 15:14   #8
Team-BHP Support
 
theMAG's Avatar
 
Join Date: May 2006
Location: Long Island, NY
Posts: 7,033
Thanked: 1,470 Times
Default

Its all about image selling. Else the public will fail to recognize the manufacturer as a potent or even a serious one. Try imagining a Lada to highlight this thought.
theMAG is offline   Reply With Quote
Old 12th March 2007, 16:27   #9
BHPian
 
Equus's Avatar
 
Join Date: Sep 2006
Location: Bangalore
Posts: 872
Thanked: 158 Times
Default

Quote:
Originally Posted by theMAG View Post
Its all about image selling. Else the public will fail to recognize the manufacturer as a potent or even a serious one. Try imagining a Lada to highlight this thought.
Largely, yes.

But isnt it very cool to see a Tata with this. And it confirms they do have their RnD folks who are thinking beyond the 2008 Indica!
Equus is offline   Reply With Quote
Old 30th July 2007, 06:19   #10
Ram
Senior - BHPian
 
Ram's Avatar
 
Join Date: Dec 2005
Location: Singapore, Mumbai, Nagpur
Posts: 2,165
Thanked: 144 Times
Default Flight of Fantasy

Friends:

What would be a logical upgrade from the Baleno and OHC?

The ungainly SUV X-over 4 (SX4). Certainly not!
The Indigo XL. Nope!
Fit Aria/NHC? Yuck!

It would have to be low slung, sleek, long, wide with a low coefficient of drag, race-track tested for handling and contain all the latest electronics that we design in India and export to the developed world. And of course proudly designed and made in India.

What about the soon-to-launch Tata Elegante?



Powertrain options:

Petrol:
Transversely mounted 4-cylinder engines
from 1.4 litre displacement to 2 litre displacement
plus a small V6 petrol engine.

Diesel:
CRDi turbo diesel engines with variable valve timing compliant with Euro 5 emission norms.

BHP: 90 to 200 bhp
Torque upto 280 Nm.
Transmission: 6 speed manual and automatic

Features:
Meeting all European safety, crash-worthiness and emission standards.
GPS navigation, cruise control, integrated blue tooth, rain sensor, front and rear parking sensors, anti-condensation electrically heated mirrors.

Ram
Ram is offline   Reply With Quote
Old 30th July 2007, 09:31   #11
BHPian
 
sivadas's Avatar
 
Join Date: Oct 2004
Location: Bangalore
Posts: 487
Thanked: 53 Times
Default

Quote:
Originally Posted by ram View Post
Friends:

What would be a logical upgrade from the Baleno and OHC?

It would have to be low slung, sleek, long, wide with a low coefficient of drag, race-track tested for handling and contain all the latest electronics that we design in India and export to the developed world. And of course proudly designed and made in India.

What about the soon-to-launch Tata Elegante?

Ram
If you really want to 'upgrade', it is Civic for sure. I you meant replacement from the same segment, I am not sure, but not the tata one. That looks so bulky, side view is good though.

Last edited by sivadas : 30th July 2007 at 09:32.
sivadas is offline   Reply With Quote
Old 30th July 2007, 09:42   #12
Senior - BHPian
 
esteem_lover's Avatar
 
Join Date: Jul 2006
Location: Madras/Py
Posts: 7,554
Thanked: 445 Times
Default

I think this pic was put up a long time ago too. But when is this going to be launched ? It looks gross & ugly, IMO. would pick the SX4 instead.
esteem_lover is offline   Reply With Quote
Old 30th July 2007, 09:43   #13
Team-BHP Support
 
tsk1979's Avatar
 
Join Date: Feb 2005
Location: New Delhi
Posts: 22,953
Thanked: 15,641 Times
Default

Note from mod: Threads merged
tsk1979 is offline   Reply With Quote
Old 30th July 2007, 10:47   #14
Senior - BHPian
 
safari_lover's Avatar
 
Join Date: Feb 2007
Location: Bengaluru / Bagdal
Posts: 1,058
Thanked: 377 Times
Default

Quote:
Originally Posted by MaserQ View Post
Tata has certainly come out with interesting concept cars over the years. While it has given them good publicity at an international level, these designs hardly seem to make it into production or take years to do so.

The elegante looks great, just like other concept cars from Tata -Aria/Indiva. I do hope these designs will make it into production in some form. (2012 ?!)

Tata should consider making the Aria on the next indica platform in small numbers. This niche product would be india's very own sports car, with a little help from Fiat/Alfa Romeo. Maybe even a Tata sports division ala AMG/M/Type R...wishful thinking, but hey no harm in dreaming!

I second that. Tata should try and come out with the production of this concept, at least in small numbers to begin with.
By the way 2012 is not bad for me, as I will be out of college this year end, and 4 years of savings will enable me to go for this beauty if and when launched.

Now this is a dream which Ratan Tata can make come true, Mr. Tata r u listening?
safari_lover is offline   Reply With Quote
Reply


Thread Tools Search this Thread
Search this Thread:

Advanced Search


Similar Threads
Thread Thread Starter Forum Replies Last Post
Honda CBR250RR concept shown at Tokyo. EDIT: Production version unveiled (page 2) theredliner Motorbikes 35 2nd August 2016 11:03
New Chevy Aveo RS concept shown at Detroit Auto Show sidindica The International Automotive Scene 42 5th July 2010 17:32
BMW's secret radical concept cars, now shown for the 1st time to public sidindica The International Automotive Scene 4 1st April 2010 15:20
Geneva Auto Show: Tata Motors unveils the Tata Elegante navdeep The International Automotive Scene 45 25th April 2009 04:33
Tata will be showcasing a new Sedan Concept at the upcoming Geneva Motor Show 2007. askicode The Indian Car Scene 1 28th February 2007 22:41


All times are GMT +5.5. The time now is 03:47.

Copyright ©2000 - 2017, Team-BHP.com
Proudly powered by E2E Networks