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| The Indian Car Scene Swifts, Vtecs, Mahindras, Nanos and everything else on the Indian Car Scene. |
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| BHPian Join Date: Jun 2007 Location: Guragaon
Posts: 156
| Here is the confirmation from Honda News is coming at all new sites Honda Siel plans to launch 'Jazz' in India 5 Sep, 2007, 1412 hrs IST, PTI NEW DELHI: Honda Siel Cars India on Wednesday said it was planning to launch two models in India, including its popular hatchback 'Jazz', to mark the company's foray into small car segment in the country. "We are still two years away from launching a small car in India, but have zeroed down on Jazz along with another model to mark our foray into the small car segment," HSCI Senior General Manager (Marketing) Jnaneswar Sen said on the sidelines of SIAM Annual Convention here. The company is launching 1.2 litre powered engine car in India to avail of the excise duty benefit. Sen said if the company introduces Jazz in India, it would come with some modifications from the model being sold in other countries. The company expects a double digit growth in the current fiscal and hopes to sell 65,000-70,000 units as against 60,000 units last year. "C segment sales were affected by high interest rates, but we expect to maintain our growth momentum and sale of 65,000-70,000 units in this fiscal, Sen said. The company sold 3,095 units of its flagship Honda City in August compared to 3,039 units in the same month last year, up two per cent year-on-year basis. Sen said the company would soon launch an upgraded variant of its popular sedan Honda City. "We will soon launch the upgraded variant of Honda City, which will come for higher prices than the existing prices," he added. Source: Economic Times Source of the story appended. |
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| BHPian Join Date: Mar 2007 Location: Hyderabad
Posts: 242
| I'm sure this will be debated strongly until the actual launch, but I hope they price it sensibly. The hatchback market is a totally different ballgame from the other segments they are used to. If they price it high for 'brand' sake, it will not do well, as the hatch segment buyers are normally cost concious, no matter how they may position the car - example the SRV. Everyone say Getz has lots of positive compared to the Swift, yet many do not buy it due to the higher comparitive cost. Still, it is too early to even speculate as no details are known, but somehow I feel they will give a high price tag. Just my gut feel. I feel they may think that they want a presense in the super B segment, but are fine even if they are not the market leaders in this segment. As long as people are there to pay a higher price for the brand, they will be happy to sell it at the higher price.
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| BHPian Join Date: Sep 2004 Location: singapore
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| Rediff also has a report on this -> Honda Siel plans to 'Jazz' in India
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| | #7 (permalink) |
| BHPian Join Date: Apr 2007 Location: Pune
Posts: 752
| Actually, the source is all the morning newspapers dated 6th Sept 2007 - at least in Pune.
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