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Old 24th March 2008, 13:38   #1
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Default Audi A4 to carry local price Tag

Audi to drive in A4 comfort for local price- Automobiles-Auto-News By Industry-News-The Economic Times
When Audi launches A4 in July it will be a CBU.
But you won't pay for a CBU. You will pay for a CKD, and till Audi starts assembling(Dec), they are going to absorb the loss!
Kudos to Audi.
Many manufacturers drop prices later and this leads to eroding of brand value.
Audi has taken a bold decision here.
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Old 24th March 2008, 13:56   #2
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So what will be the estimated on road price with CKD concessions? Based on the A6 price drops, can we expect 26L for the base 1.8t (Does Audi India even sell with that motor or is it 2.0L base?)
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Old 24th March 2008, 13:57   #3
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Thumbs up Truly bold decision

Quote:
Originally Posted by tsk1979 View Post
...Audi has taken a bold decision here.
Very true , this also indicates good long-term corporate thinking.

But they havent indicated where it will be imported from. If it is going to be imported from a plant in Germany, then it would be a double bonanza for the customers who buy the A4 during this period.
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Old 24th March 2008, 14:02   #4
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BMW had done the same & I think the Govt. too helped them out in dooing this. So the first batch of the 3-series (then CBU) was sold at the same price as that of the later CKD pieces.
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Old 24th March 2008, 14:11   #5
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Wonderfully move to lure the initial customers.This would indicate that the advantage merc had in pricing would be diminished.
ram
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Old 24th March 2008, 14:22   #6
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Well, they need to price the A4 competitively for it to have any impact on the 30 lakh segment. Ideally, the base would be 10% lower than that of Benz / BMW. Nevertheless, I cant wait to test-drive the AWD 3.2 liter. Its going to be the rockstar of that segment.
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Old 24th March 2008, 14:38   #7
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It will give its cousin, the Passat a bloody nose!
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Old 24th March 2008, 15:21   #8
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I cant wait to test-drive the AWD 3.2 liter. Its going to be the rockstar of that segment.
And the hearsay is, it comes as a six speed manual.
Off topic: All moderators are Audi fans, apparently
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Old 24th March 2008, 15:27   #9
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Originally Posted by RakishRam View Post
And the hearsay is, it comes as a six speed manual.
Off topic: All moderators are Audi fans, apparently
i doubt it. itll probably come with the 7 speed multitronic which IMO is one of the best auto boxes there are.
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Old 24th March 2008, 19:22   #10
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Automatic DSGs are very fast transmissions and should not be written off while considering an audi.
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Old 24th March 2008, 21:32   #11
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It will give its cousin, the Passat a bloody nose!
Not to mention its illegitimate 3rd Cousin, the Superb. Bring it on, Audi!
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Old 25th March 2008, 15:50   #12
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Quote:
Originally Posted by nitrous View Post
Automatic DSGs are very fast transmissions and should not be written off while considering an audi.
DSG's are awesome...just check my review on the Laura DSG. That box impressed me more than the car itself!

Butttttttttttttttttttttttttt a slick-shifting manual is still unbeatable for pleasure.
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