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Old 5th December 2010, 12:32   #286
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Maybe they thought that the Safari does not have enough "Muscle and nor the Manza have the required "Finesse"
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Old 17th January 2011, 09:01   #287
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Default Re: Best TV AD for Indian cars

I don't think any manufacturer has been mentioned on this thread as much as Tata. And here they come again. I quite like the new Manza ad. Beaming with confidence, especially when it says "you won't need to test-drive another sedan".

Right after, I was left amused by a very clever insurance ad (Apollo Insurance and their "pause" campaign).

If all ads were as good as these two, we wouldn't mind commercial breaks
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Old 17th January 2011, 10:17   #288
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The new Tata nano ads are just as brilliant.
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Old 17th January 2011, 10:21   #289
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Originally Posted by sidindica View Post
The new Tata nano ads are just as brilliant.
+1

And there are so many. Over the weekend I saw atleast 3 new ads for the Tata Nano. Brilliant ads showcasing the benefits of the Nano over a two wheeler, in a very subtle way. Brilliant !

Hope this reflects in the sales numbers as well.
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Old 17th January 2011, 10:25   #290
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Default Re: Best TV AD for Indian cars

I quite like the Safari ad.

The Aria is good too, but they could have had a better punch line.

I like the 2-3 sec bit of the Honda too, the one where the Jazz is coming out of a spin and then straightens up. I wish to do that one day!
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Old 17th January 2011, 11:17   #291
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I like all the TATA ads, their marketing agency did a fab job. But of late I have seen this Beat ad whose caption is plan ahead. This guy keeps on going on his beat to find his gf, marry her, have kids and find an awesome doggy to fill up the Beat finally.

While I really like the concept, I loved the locations can anyone confirm the locations?

Another smart ad is that of Ritz'. The way they highlight the minute features with emotional impact is awesome. The ad says that every important milestone in the owners' life is linked to the car and hence things are remembered with the car's ODO. Something like I proposed her when my car's odo is 971 KMs, she agreed when the ODO was 10000 KM .... a smart ad !!
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Old 17th January 2011, 12:14   #292
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Default Re: Best TV AD for Indian cars

Yes the new Nano ads are very good. The yellow Nano ad where the father brings the car to his village has a lot of emotional touch to it. Tata is doing a good job on the marketing front. Guess this should help them raise their sales significantly hence forth.

I also liked the new Ritz ad. The new Dzire ad also has a lot of insights and is quite nice. Guess Tata and Maruti probably understand the consumer needs well and are able to use the insights to create effective campaigns.

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Old 17th January 2011, 12:24   #293
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Default Re: Best TV AD for Indian cars

As many others, I also liked Tata's ad. I also liked Fiat's ad For Linea (Admiration Guaranteed) as well but they seemed to have completely disappeared these days.

PS : Was there any Ad for Punto?
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Old 17th January 2011, 12:28   #294
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PS : Was there any Ad for Punto?
There was an ad for the Punto which was shot in a parking lot where a thief is trying to steal the Punto and the owner arrives and gives a demo of the car before calling the Cops using Blue & Me.
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Old 17th January 2011, 13:54   #295
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Default Re: Best TV AD for Indian cars

There is one new Indica ad showing one Vista chasing other and doing all sorts of stunts!.
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Old 17th January 2011, 15:29   #296
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Default Re: Best TV AD for Indian cars

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Originally Posted by libranof1987 View Post
I like the 2-3 sec bit of the Honda too, the one where the Jazz is coming out of a spin and then straightens up. I wish to do that one day!
This is actually a part of a very good Honda Jazz X ad aired earlier - 'Bring back the feeling' with Tag line 'why so serious'


YouTube - HONDA JAZZ X TV COMMERCIAL
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Old 9th February 2011, 13:03   #297
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This is another great ad with attitude.
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Old 9th February 2011, 13:43   #298
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Default Re: Best TV AD for Indian cars

@sidindiac, you almost made me miss a heart beat. The e-GO name made me think it was the electric version of the Indica that's going to be launched.
Googling it said that it was just the name of the Indica sold in South africa!!!
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Old 9th February 2011, 16:06   #299
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Its interesting how the new Chevy Beat ad has changed its focus. Previously it was all about a rockstar kinda image. Now, i guess taking a cue from the figo ad, they have gone in for a more mature image. Lets see if the market takes the cue.
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Old 9th February 2011, 17:00   #300
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Default Re: Best TV AD for Indian cars

^^

yeah new Chevy Beat ad is targetting more/wide range of customers who are;

Solo long distance drivers
Young couples/lovers
Newly married couple
Small family
Small family + dog


Did I miss something?!!
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