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Old 21st August 2015, 10:44   #61
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Default Re: Indian Car Advertising Scene: A Critique

An example of irresponsible drivers and ads.

This is an ad for Tata Zest with a testimonial from a Doctor who feels like "he is on top of the world when he drives at 150Km/Hr".

How can Tata motors approve of such messages and not condone high speed driving.
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Old 21st August 2015, 10:51   #62
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Default Re: Indian Car Advertising Scene: A Critique

I agree with you whole heartedly. Many a times the automakers emphasise the speed, pick up capability of the car and encourage the speed animal inside the driver. SIAM should think about this and ensure certain standards and guidelines are formed which every automaker has to follow while adverstising the product in print or media.
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Old 21st August 2015, 21:28   #63
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Default Re: Indian Car Advertising Scene: A Critique

Quote:
Originally Posted by speedmiester View Post
An example of irresponsible drivers and ads.

This is an ad for Tata Zest with a testimonial from a Doctor who feels like "he is on top of the world when he drives at 150Km/Hr".

How can Tata motors approve of such messages and not condone high speed driving.
This is clearly a dealer ad and probably published without the company's consent
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