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Old 21st August 2010, 12:03   #91
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Lexus's take on BMW. Audi & Merc

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Old 22nd August 2010, 15:39   #92
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Thats intelligent marketing!Seriously Lexus does raise a valid point,most of the these luxury makers have such huge and grossly expensive options list.BTW Lexus better offer everything as standard or else it will have egg on its face.
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Old 22nd August 2010, 20:44   #93
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Originally Posted by avishar View Post
Thats intelligent marketing!Seriously Lexus does raise a valid point,most of the these luxury makers have such huge and grossly expensive options list.BTW Lexus better offer everything as standard or else it will have egg on its face.
Lexus does have lots of options. If you configure a RX350 then to start with FWD/AWD and then you can add options almost upto $12000 on a 37000 basic car that they advertise. Lexus here should be real careful when advertising something like this. Well it will always try to follow these 3 brands and will keep doing it.
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Old 22nd August 2010, 22:35   #94
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I read somewhere th Lexus has pricey options too. Not quite sure what they're on about here.

Can anyone who owns a Lexus throw some light on this issue?
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Old 23rd August 2010, 11:51   #95
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Originally Posted by arjunrudra View Post
Yup thats indeed a Jag XF . Wonder what its doing there ?
No. That is actually an Audi A5 Sports-Back (5-dr).
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Old 2nd February 2012, 14:56   #96
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Default Re: Brilliant Ad-War

Just stumbled across this thread. Simply brilliant thread
Me being a Creative Director myself in an ad agency, there are many competitor ads i've come across, the most memorable being the Hertz vs Avis car rental campaign and the Merc vs Audi ads that one several Cannes & One Show awards here are a couple i could dig up from the net, couldn't find the Audi ad though.
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Old 9th February 2012, 03:26   #97
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Came across these adverts from Dodge pitching the Durango against Ford's Explorer.

Dodge Durango smacks around Ford Explorer in latest TV ads
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Old 18th December 2013, 22:23   #98
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Default Re: Brilliant Ad-War

Another fantastic ad war between Mercedes and the Jag.

First Mercedes releases this ad:


Then Jaguar responds with this
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Old 19th December 2013, 08:49   #99
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Default Re: Brilliant Ad-War

While here we do have BMW


It gets a reply from Aprilia. Yes, two wheels at its best. (Its old though, chanced upon & as it wasn't posted, put it up)

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Old 19th December 2013, 09:34   #100
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Default Re: Brilliant Ad-War

Quote:
Originally Posted by Sheel View Post


It gets a reply from Aprilia. Yes, two wheels at its best. (Its old though, chanced upon & as it wasn't posted, put it up)
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Originally Posted by _raVan_ View Post
Another fantastic ad war between Mercedes and the Jag.
Excellent !!!! I really enjoyed both the videos , no wonder this industry is known to have the best of of creative lot in this world.

Thanks for sharing.
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Old 25th March 2016, 09:52   #101
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Default Re: Brilliant Ad-War

Audi found this cheeky way of convincing people to choose their A4 over BMW 3 Series or C Class during the ongoing New York Auto Show.

Source: http://mashable.com/2016/03/23/audi-.../#vchG8A6ymiqR

Brilliant Ad-War-image11.jpg

Brilliant Ad-War-wifihand.jpg
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Old 27th April 2017, 15:17   #102
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Default Re: Brilliant Ad-War

Audi takes a dig at the BMW X3 in its latest series of ads for the new Q5





The new X3 is just a few months away. Looking forward to BMWs response
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Old 2nd October 2017, 15:49   #103
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Default Re: Brilliant Ad-War

This is hilarious, though haven't seen this officially but came as circulation over WA.
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