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Old 6th December 2011, 20:02   #1
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Default Help - Interview with Hero Motocorp

Hello all,
My friend has an interview with the Hero Motocorp in half an hour. Its a branding profile...
Any quick last minute tips/suggestions?? Some basic questions and answers like the challenges and such for the new face of Hero?

Any help would be really appreciated!!!
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Old 7th December 2011, 12:35   #2
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Default Re: Urgent help for interview with Hero Motcorp

Challenges for Hero MotoCrop
- Handling the transition phase from Honda to No Honda.
- Assuring customer of the same tech/ quality as before
- Maybe using this oppurtunity to project growth/ progress.

Best of Luck
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Old 7th December 2011, 13:05   #3
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Default Re: Urgent help for interview with Hero Motcorp

Hero motors media ads quality had gone down the drain. It was a nice attempt to connect with the masses with their "fill it , shut it" campaign.. but ever since the cheeky passport programme came in.. it has lost its focus.

you can give them a tip stating to hure more professional ad agencies for a focussed campaign which would bring forth the legacy of this 20 yr old company. e.g. Mahindra rise campaign.

hope you get through

sidenote: reminds me of the MUL interview, which i messed up after pestering them for a long while, even contactng Mr. Khattar.

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