Go Back   Team-BHP > BHP India > Motorbikes


Reply
 
Thread Tools Search this Thread
Old 10th July 2017, 12:46   #76
BHPian
 
landcruiser123's Avatar
 
Join Date: Jun 2015
Location: BLR, KA, IND
Posts: 825
Thanked: 1,054 Times
Default Re: Mahindra is bringing Jawa back

I don't know what to make of this Tweet:
Name:  Roads.JPG
Views: 2064
Size:  20.2 KB

The Website is active, are we nearing the launch date? Or is it just a strategy to create some hype?
landcruiser123 is offline   Reply With Quote
Old 11th July 2017, 08:19   #77
Senior - BHPian
 
aargee's Avatar
 
Join Date: Jan 2010
Location: KATN
Posts: 4,648
Thanked: 1,957 Times
Default Re: Mahindra is bringing Jawa back

Quote:
Originally Posted by landcruiser123 View Post
The Website is active, are we nearing the launch date? Or is it just a strategy to create some hype?
The site is revamped from what was existing; same old bikes from Monarch to CLII to Classic to Deluxe to Roadking, but more in the form of sketches; tech spec remains the same, 2 stroke, 250cc, carb'd engine.

But the site looks beautiful
aargee is offline   (2) Thanks Reply With Quote
Old 11th July 2017, 09:21   #78
BHPian
 
Join Date: Oct 2006
Location: New Delhi
Posts: 547
Thanked: 647 Times
Default Re: Mahindra is bringing Jawa back

Maybe the Owners of Yezdi want Mahindra to buy the rights to the "Yezdi" brand as well.

Last edited by Gannu_1 : 11th July 2017 at 22:21. Reason: Removing unwanted spacing.
payeng is offline   (1) Thanks Reply With Quote
Old 11th July 2017, 21:39   #79
BHPian
 
aruncheloor's Avatar
 
Join Date: Apr 2007
Location: Trichur, Kerala
Posts: 230
Thanked: 184 Times
Default Re: Mahindra is bringing Jawa back

Quote:
Originally Posted by payeng View Post
Maybe the Owners of Yezdi want Mahindra to buy the rights to the "Yezdi" brand as well.
I believe Mahindra will do that. Because, without the Yezdi name, the Jawa brand will not be complete in India. Yezdi name is the more popular name in India rather than Jawa. Because, starting from 1960, the latter had a production run of around 14 years only whereas Yezdi named motorcycles continued to survive until 1996.
aruncheloor is offline   (2) Thanks Reply With Quote
Old 18th July 2017, 18:41   #80
BHPian
 
jawabiker's Avatar
 
Join Date: Apr 2011
Location: Nashik
Posts: 144
Thanked: 12 Times
Default Re: Mahindra is bringing Jawa back

Great the site is back with all the detailed info regarding the adventures undertaken on the bikes by Satish + Arun + staley sir along with Mr.Mane ...

I think it will create some Hysteria in the biking community and will help in building connect with the brand among youngsters..

Regards,
Ranjit
jawabiker is offline   Reply With Quote
Old 18th July 2017, 19:51   #81
Senior - BHPian
 
greenhorn's Avatar
 
Join Date: Apr 2007
Location: TN-14
Posts: 6,713
Thanked: 1,085 Times
Default Re: Mahindra is bringing Jawa back

the site says Copyright boman irani -
Googling for that name brings up
https://indiankanoon.org/doc/45433121/

Quote:
  • the plaintiff as of today also owns a website dedicated to the brand 'YEZDI' being www.yezdi.com which continues to advertise and promote the 'YEZDI' brand in India since 1998;
  • the plaintiff is in the process of reviving manufacturing of the motorcycles under the brand 'YEZDI';
  • the Official Liquidator, in the proceedings for winding up of IJIPL, has staked a claim to the trademark 'YEZDI';
  • IJIPL has also not used the trademark 'YEZDI' in respect of any goods since the year 1996 and has abandoned the trademark registrations
etc etc, so the ownership of the yezdi name in india might be a bit complicated :/
greenhorn is offline   Reply With Quote
Old 20th July 2017, 17:38   #82
BHPian
 
vinair's Avatar
 
Join Date: Nov 2011
Location: Bangalore
Posts: 492
Thanked: 851 Times
Default Yezdi revived! Mahindra launches website!

Looks like a dream come true moment for most of us! Mahindra revives the Yezdi brand with a dedicated website

http://yezdi.com/

More info - https://www.motoroids.com/news/mahin...tting-revived/

Off topic - Wonder why I see Boman Irani at the bottom of the page??
vinair is offline   (6) Thanks Reply With Quote
Old 20th July 2017, 17:56   #83
Team-BHP Support
 
Join Date: Feb 2004
Location: Mumbai
Posts: 7,004
Thanked: 21,585 Times
Default Re: Yezdi revived! Mahindra launches website!

I am a Yezdi fan and would love to see the brand make a comeback. However, I am not sure whether Mahindra has any plans to revive it. Besides, do I not think this site is put up by Mahindra. It's probably just some enthusiasts. Mahindra would have definitely mentioned their name somewhere with a copyright disclaimer.

Also note, none of the big publications have mentioned anything about this "revival". Just a couple of websites. This is a giveaway!
Aditya is offline   (1) Thanks Reply With Quote
Old 20th July 2017, 18:06   #84
Senior - BHPian
 
greenhorn's Avatar
 
Join Date: Apr 2007
Location: TN-14
Posts: 6,713
Thanked: 1,085 Times
Default Re: Yezdi revived! Mahindra launches website!

Quote:
Originally Posted by vinair View Post
Off topic - Wonder why I see Boman Irani at the bottom of the page??
Posted more on that here
http://www.team-bhp.com/forum/motorb...ml#post4236188 (Mahindra is bringing Jawa back)
Quote:
Originally Posted by Aditya View Post
Besides, do I not think this site is put up by Mahindra.
Anand Mahindra had tweeted a link to the site, which made things a bit confusing about mahindra's plans
greenhorn is offline   Reply With Quote
Old 20th July 2017, 18:50   #85
BHPian
 
PISTONS's Avatar
 
Join Date: Sep 2014
Location: Hyderabad
Posts: 53
Thanked: 37 Times
Default Re: Yezdi revived! Mahindra launches website!

I believe a firm called Classic Legends Pvt Ltd is the owner of Yezdi marque and recently Mahindra aquired 60% stake in that brand. Untimately it belongs to Mahindra I guess.
PISTONS is offline   Reply With Quote
Old 20th July 2017, 19:02   #86
Senior - BHPian
 
hserus's Avatar
 
Join Date: Sep 2014
Location: Chennai
Posts: 1,705
Thanked: 1,646 Times
Default Re: Yezdi revived! Mahindra launches website!

Quote:
Originally Posted by vinair View Post
Off topic - Wonder why I see Boman Irani at the bottom of the page??
The domain is registered in his name so he probably owns the marque. He may have sold a stake in it to the Mahindras

Quote:
Domain Name: yezdi.com
Registry Domain ID: 1694813_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.net4domains.com
Registrar URL: http://www.net4.in/
Updated Date: 2016-08-12T14:56:38Z
Creation Date: 1998-08-01T05:00:00Z
Registrar Registration Expiration Date: 2020-07-31T05:00:00Z
Registrar: Net 4 India Limited
Registrar IANA ID: 1007
Registrar Abuse Contact Email: abuse@net4.com
Registrar Abuse Contact Phone: +91.1204323500
Domain Status: ok https://icann.org/epp#ok
Registry Registrant ID:
Registrant Name: Boman Irani
Registrant Organization: NA
Registrant Street: 702, Rustomjee Natraj, M v Road Junction, Andheri East
Registrant City: Mumbai
Registrant State/Province: MH
Registrant Postal Code: 400069
Registrant Country: IN
Registrant Phone: +91.2266766888
Registrant Phone Ext:
Registrant Fax: +91.2266766999
Registrant Fax Ext:
Registrant Email: vmsamir@rustomjee.com
Registry Admin ID:
Admin Name: Boman Rustom Irani
Admin Organization: Yezdi
Admin Street: 702, Rustomjee Natraj, MV Road Junction, Andheri East
Admin City: Mumbai
Admin State/Province: MH
Admin Postal Code: 400069
Admin Country: IN
Admin Phone: +91.2266766888
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: vmsamir@rustomjee.com
Registry Tech ID:
Tech Name: Boman Rustom Irani
Tech Organization: Yezdi
Tech Street: 702, Rustomjee Natraj, MV Road Junction, Andheri East
Tech City: Mumbai
Tech State/Province: MH
Tech Postal Code: 400069
Tech Country: IN
Tech Phone: +91.2266766888
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: vmsamir@rustomjee.com
Name Server: NS1.NET4INDIA.COM
Name Server: NS2.NET4INDIA.COM
hserus is offline   Reply With Quote
Old 20th July 2017, 23:32   #87
BHPian
 
amvj's Avatar
 
Join Date: Jun 2009
Location: TN > MH > KA
Posts: 85
Thanked: 55 Times
Default Re: Yezdi revived! Mahindra launches website!

I really like the website design especially this page where it contains the old Yezdis in art form instead of photos:

http://yezdi.com/motorcycles

--------------
OT

Are these computer generated images or hand drawn and digitized ?

Also the page contains some 'patches' in the background and they are stationary while scrolling. I thought my monitor was dirty and I tried to clean it.
Attached Thumbnails
Mahindra is bringing Jawa back-yezdi.png  

amvj is offline   Reply With Quote
Old 21st July 2017, 08:34   #88
Senior - BHPian
 
narayan's Avatar
 
Join Date: Aug 2006
Location: Singapore
Posts: 2,674
Thanked: 958 Times
Default Re: Yezdi revived! Mahindra launches website!

In the current context, I wonder what would be the right positioning for a bike carrying the Yezdi name ? Would it be a cruiser or a street bike ? What elements of this classic would people want to see in the modern avatar to be able to relate to its brand ?
narayan is offline   Reply With Quote
Old 23rd July 2017, 10:55   #89
v12
Distinguished - BHPian
 
v12's Avatar
 
Join Date: Feb 2004
Location: Mumbai
Posts: 5,741
Thanked: 2,906 Times
Default Re: Mahindra is bringing Jawa back

Article in today's Mumbai Mirror :

http://mumbaimirror.indiatimes.com/o...w/59719401.cms
Attached Thumbnails
Mahindra is bringing Jawa back-screenshot_201707231054342.png  

v12 is offline   (1) Thanks Reply With Quote
Old 23rd July 2017, 22:58   #90
BHPian
 
Join Date: Oct 2006
Location: New Delhi
Posts: 547
Thanked: 647 Times
Default Re: Yezdi revived! Mahindra launches website!

Quote:
Originally Posted by narayan View Post
In the current context, I wonder what would be the right positioning for a bike carrying the Yezdi name ?

Would it be a cruiser or a street bike ? What elements of this classic would people want to see in the modern avatar to be able to relate to its brand ?
Let me also add

1. How would a 4 Stroke Yezdi appeal to guys who actually knew the 2 Stroke Orginal Yezdis

2. Just using a once popular brand name is no guarantee of commercial success. It's the PRODUCT that is more important.

3. Guys who actually know Yezdi's are mostly born before the mid 80's.

4. The ones born post mid 80's would go "HUH?? WHAT??" when shown the Yezdi brand name.




payeng is offline   Reply With Quote
Reply


Thread Tools Search this Thread
Search this Thread:

Advanced Search


Similar Threads
Thread Thread Starter Forum Replies Last Post
My rusted esteem - bringing it back to shape Mr_Bean Technical Stuff 30 3rd July 2015 05:48
Bringing a Yezdi CL II back to life - MVC 382 350biker Post-War 102 3rd November 2014 20:24
1988 model RX100 - Bringing back to Glory rahul20_6 Motorbikes 57 9th April 2010 16:19
How about bringing back India muscle cars? devarshi84 The Indian Car Scene 89 15th July 2008 15:00


All times are GMT +5.5. The time now is 02:17.

Copyright 2000 - 2017, Team-BHP.com
Proudly powered by E2E Networks