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View Poll Results: Bajaj To Offer Official Merchandise For Its Products ?
1. Good Move Ė Will Sell Like HOT CAKES 25 65.79%
2. Bad Move - Will Not Sell 4 10.53%
3. Canít Say - 9 23.68%
Voters: 38. You may not vote on this poll

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Old 6th December 2005, 08:12   #1
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Thumbs up Bajaj Auto to Ride in with New Merchandise

Hey there Bike Lovers ,

Good news for you all . Bajaj is finally getting in selling its official Merchandise. A good Move , and frankly its a first and hopefully many other companies would follow soon .

Read the article in full
Bajaj's Official Merchandise
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Old 6th December 2005, 08:14   #2
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Atlast... rumour to reality.
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Old 6th December 2005, 12:24   #3
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Its a fantastic move, and kudos to Bajaj for being so forward thinking. I doubt it will sell like hot cakes but it will work nice a branding exercise.

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Old 6th December 2005, 13:11   #4
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Good move in principle, but somehow I doubt "Bajaj" carries the same weightage as Yamaha/Honda/Kawasaki or even Enfield!
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Old 6th December 2005, 18:02   #5
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Default Smart move

Quote:
Originally Posted by Rtech
Good move in principle, but somehow I doubt "Bajaj" carries the same weightage as Yamaha/Honda/Kawasaki or even Enfield!
Yes you are right. Bajaj definitely does not carry the same weightage as say Yamaha or Kawasaki. However they are going to take a smarter route. Initially they are only launching the accessories under their power brands. So Instead of a bajaj helmet you may get a helmet with the stylish Pulsar swish emblazoned across it. And that may sell after all considering the number of Pulsars on the road. Similarly with stylish Pulsar jackets. You can bet every other Pulsar rider would die to have one. Smart move bajaj!
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Old 6th December 2005, 23:17   #6
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Great move. i knew that it would be bajaj and no one else to start this kinda exercise. But i am not sure how long it will be before thier products start to sell like 'hot cakes' but yeah they will with time. Thumbs Up to Bajaj!
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Old 7th December 2005, 00:22   #7
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I would get jackets, gloves, shades ;, belt, strap on luggage bags, all for my avenger
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Old 7th December 2005, 02:20   #8
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Dunno if I want to walk around with a T-shirt that says "Bajaj". Might get mistaken for an auto driver.
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Old 7th December 2005, 02:50   #9
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Quote:
Originally Posted by Mpower
Dunno if I want to walk around with a T-shirt that says "Bajaj". Might get mistaken for an auto driver.
Very true...would be worse if they added "RE" to it, especially if one has a big butt. Would be as bad as the reactions and comments that BPL Mobile's girls got when they went around with the "You can!" marketing slogan on their T-shirts.

Which is why the news article mentions that they are likely to go with the Pulsar brand for the merchandise.
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Old 23rd December 2005, 13:05   #10
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SMART move by BAJAJ, the first indian automobile company to do so, thumps up to bajaj, now let the others follow u guyz
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Old 23rd December 2005, 17:14   #11
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Harley Davidson also sell their own merchandises and this enhance their brand value. This move will definitely improve Bajaj Image.

Last edited by Max : 23rd December 2005 at 17:15.
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Old 23rd December 2005, 17:26   #12
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I think its a good move by Bajaj but at the same time they won't sell like hot cakes. Selling with Pulsar brand is better than just Bajaj as others mentioned before. I will surely buy them for my Pulsar.
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Old 24th December 2005, 01:10   #13
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Oh man.. when will Enfield come out with this???
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Old 24th December 2005, 09:14   #14
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Quote:
Originally Posted by satyamenon
Oh man.. when will Enfield come out with this???
emm, they should have by now! Hope you know abt their webiste though.
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Old 11th January 2006, 19:43   #15
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May work if they sell in their Pro-Bike section. Otherwise, imagine selling merchandise in the showroom alongwith "boxers" and others of their ilk. Major image problem
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