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|24th March 2015, 16:29||#1|
Join Date: Feb 2004
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Piaggio mulls local assembly of Aprilia, Moto Guzzi
Italian two and three-wheeler major Piaggio, is planning the expansion of its motorcycle brands Aprilia and Moto Guzzi. As a part of the plan it is mulling the possibility of assembling motorcycles from the two brands in India.
Piaggio's facility in Baramati, Maharashtra, has a yearly capacity of 1,50,000 units. The company builds Vespa scooters at this plant. However, since the scooters are not selling at a very fast pace, the plant is largely underutilised. If the company uses this plant to assemble its motorcycles, it will not only bring the utilisation level of the plant up, but also help the company price the bikes more competitively.
After the local assembly of its motorcycles commences, Piaggio plans to expand its dealership network based on its Italian Motoplex theme. Under this, multiple brands owned by Piaggio brands share the same retail space. The Motoplex name, however, is not likely to be used in India and Ape will have its own dealerships.
|25th March 2015, 19:32||#2|
Join Date: Oct 2004
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Re: Piaggio mulls local assembly of Aprilia, Moto Guzzi
The grapevine has it that the Aprilia & Moto Guzzi are going to take up joint showroom space at the former Vespa showroom premises located in Bandra.
The Vespa showroom has already moved a block away, so we're just only so close to seeing the first Aprilia-Moto Guzzi showroom in Mumbai
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