Bose jumps into the after market arena

ankur · 9th March 2007, 12:25

I know some of you will cringe, but its news nonetheless. Bose is getting into the aftermarket head unit business. Will be factory fitted in some cars (starting with the Ferrari 612) and later available as a separate product.

Innovations - Bose Automotive Systems Division

cheers.

esteem_lover · 9th March 2007, 12:35

The pricing alone is likely to put people off. The aftermarket accessories buyers are quite conscious about VFM. Its going to be tough.

mobike008 · 9th March 2007, 13:19

I see Bose HU's can work only in high-end cars. And, its cost will be embedded in final price of the car

scooby05 · 9th March 2007, 13:54

Bose speakers system have been OE on many top end cars for few years now. AMG,RR,Bentley,Astons
Good that now they are coming with complete systems.

navin · 9th March 2007, 15:02

Yes, they were one of teh first to make systems for specific cars using stuies of psychoacoustics and the car's interiors. They had first teamed up with GM and Delco Electronics. That was about 25 years ago.

panky12345 · 12th March 2007, 13:13

but again, the kinda sound they produce....who's gonna buy BOSE.

As put rightly by SAM/Gunbir/Navin in one of the threads some months back....

no highs, no lows....it must be BOSE. theres no mid either.

srishiva · 12th March 2007, 14:08

Since I have listened to Bose for long (Acura TL, Miata). They have lows, mids and highs and they were still Bose. However, the home theater I had did lack the mid frequencies and had to go for infinity speakers. They are not that bad with the given form factor (in fact they good for that kind of form factor).

navin · 12th March 2007, 14:23

Quote:

Originally Posted by panky12345

As put rightly by SAM/Gunbir/Navin in one of the threads some months back....
no highs, no lows....it must be BOSE. theres no mid either.

The GM-Delco-Bose car systems for their time/era were not too bad.

nik1982 · 2nd April 2007, 02:29

The bose system on the new Audis(specifically the S4) really are in a different league bose seems to have re invented themselves.

navin · 2nd April 2007, 09:41

Quote:

Originally Posted by nik1982

The bose system on the new Audis(specifically the S4) really are in a different league bose seems to have re invented themselves.

which after market systems are you comparing this system to?

nik1982 · 2nd April 2007, 12:30

Comparing them to the Harman Kardon which come in the new BMW's. Both are optional audio upgrade for $2200

ghostrider4385 · 2nd April 2007, 17:26

Their speakers might sound like $hit, but the HU sure looks juicy to me. And its features aren't too bad either. Proximity sensor and all.

BraveArc · 25th June 2013, 16:23

Guys, does anyone know where I can get BOSE speakers for my 2010 Honda City preferrably in Chennai or Bangalore?
Also, I want to replace the existing stock speakers with BOSE ones without having to do any cutting of the door panel i.e. The speakers should be within the door panel so the car doesn't look like it's been modded in any way. Anyone know where I can get a job like this done in Chennai?

TorqMaster · 26th June 2013, 11:40

In Chennai you can try at Ispahani Centre, thats where the BOSE Showroom was (Till I remember). They will give you an idea of what is to be done next.

From Gemini towards Nungambakkam past the IOC corp. Next to Vaishnav College for Women.

pramodkumar · 26th June 2013, 18:58

As far as i know, you cannot buy speaker off the shelf and they have a very limited range when it comes to ICE(lexus and one more i do not remember)

and you are in the wrong section(this should be posted in the ICE section)

Pramod

9th March 2007, 12:25	#1
ankur BHPian Join Date: Oct 2006 Location: New Delhi Posts: 171 Thanked: 2 Times	Bose jumps into the after market arena I know some of you will cringe, but its news nonetheless. Bose is getting into the aftermarket head unit business. Will be factory fitted in some cars (starting with the Ferrari 612) and later available as a separate product. Innovations - Bose Automotive Systems Division cheers.
	() Thanks

9th March 2007, 12:35	#2
esteem_lover Senior - BHPian Join Date: Jul 2006 Location: Madras/Py Posts: 7,556 Thanked: 502 Times View My Garage	The pricing alone is likely to put people off. The aftermarket accessories buyers are quite conscious about VFM. Its going to be tough.
	() Thanks

9th March 2007, 13:19	#3
mobike008 Distinguished - BHPian Join Date: Sep 2006 Location: Seattle, WA Posts: 11,695 Thanked: 14,801 Times View My Garage	I see Bose HU's can work only in high-end cars. And, its cost will be embedded in final price of the car
	() Thanks

9th March 2007, 13:54	#4
scooby05 Senior - BHPian Join Date: Jul 2005 Location: Mumbai Posts: 1,145 Thanked: 192 Times	Bose speakers system have been OE on many top end cars for few years now. AMG,RR,Bentley,Astons Good that now they are coming with complete systems.
	() Thanks

9th March 2007, 15:02	#5
navin Team-BHP Support Join Date: Mar 2004 Location: Mumbai Posts: 25,187 Thanked: 9,277 Times	Yes, they were one of teh first to make systems for specific cars using stuies of psychoacoustics and the car's interiors. They had first teamed up with GM and Delco Electronics. That was about 25 years ago.
	() Thanks

12th March 2007, 13:13	#6
panky12345 Senior - BHPian Join Date: Mar 2006 Location: New Delhi Posts: 2,697 Thanked: 171 Times	but again, the kinda sound they produce....who's gonna buy BOSE. As put rightly by SAM/Gunbir/Navin in one of the threads some months back.... no highs, no lows....it must be BOSE. theres no mid either.
	() Thanks

12th March 2007, 14:08	#7
srishiva Senior - BHPian Join Date: Nov 2006 Location: Bengaluru Posts: 4,375 Thanked: 2,256 Times	Since I have listened to Bose for long (Acura TL, Miata). They have lows, mids and highs and they were still Bose. However, the home theater I had did lack the mid frequencies and had to go for infinity speakers. They are not that bad with the given form factor (in fact they good for that kind of form factor). Last edited by srishiva : 12th March 2007 at 14:14.
	() Thanks

2nd April 2007, 02:29	#9
nik1982 BHPian Join Date: Mar 2005 Location: MUMBAI Posts: 90 Thanked: 2 Times	The bose system on the new Audis(specifically the S4) really are in a different league bose seems to have re invented themselves.
	() Thanks

2nd April 2007, 12:30	#11
nik1982 BHPian Join Date: Mar 2005 Location: MUMBAI Posts: 90 Thanked: 2 Times	Comparing them to the Harman Kardon which come in the new BMW's. Both are optional audio upgrade for $2200
	() Thanks

2nd April 2007, 17:26	#12
ghostrider4385 BHPian Join Date: Dec 2005 Location: Hyderabad Posts: 389 Thanked: 12 Times	Their speakers might sound like $hit, but the HU sure looks juicy to me. And its features aren't too bad either. Proximity sensor and all.
	() Thanks

25th June 2013, 16:23	#13
BraveArc BHPian Join Date: Jun 2013 Location: Sydney Posts: 190 Thanked: 558 Times View My Garage	BOSE Speakers Guys, does anyone know where I can get BOSE speakers for my 2010 Honda City preferrably in Chennai or Bangalore? Also, I want to replace the existing stock speakers with BOSE ones without having to do any cutting of the door panel i.e. The speakers should be within the door panel so the car doesn't look like it's been modded in any way. Anyone know where I can get a job like this done in Chennai?
	() Thanks

26th June 2013, 11:40	#14
TorqMaster BHPian Join Date: Dec 2012 Location: Chennai Posts: 261 Thanked: 416 Times	Re: BOSE Speakers In Chennai you can try at Ispahani Centre, thats where the BOSE Showroom was (Till I remember). They will give you an idea of what is to be done next. From Gemini towards Nungambakkam past the IOC corp. Next to Vaishnav College for Women.
	() Thanks

26th June 2013, 18:58	#15
pramodkumar Senior - BHPian Join Date: Mar 2006 Location: Gods own country Posts: 2,302 Thanked: 2,208 Times View My Garage	Re: BOSE Speakers As far as i know, you cannot buy speaker off the shelf and they have a very limited range when it comes to ICE(lexus and one more i do not remember) and you are in the wrong section(this should be posted in the ICE section) Pramod
	() Thanks