Hi everyone,
I have no idea on car and ofcourse on dealer, before I start taking my interest on the same from december begining.
In kolkata, I almost spoken to all the dealers but confused with few things,
1. Dealer discount is having no limit, whatever X would say, Y would try to match.. what a game
2. MGA Accessories quote is different across dealers which is really surprising.
Please suggest me a dealer in Kolkata considering that customer relationship and service station faclities are good.
Another point I would like to ask whether I am not sure how relevant that is in this section.
Once I surveyed the market, I found 4 types of discount available.
1. Maruti disc (fixed always)
2. Corporate Disc (Fixed based on the company as they have graded corporates in Gold/Platinum/Silver etc.)
3. Finance Disc (3% of loan disbursed - but I personally seen that even if you loose this discount, it's advisable to get it from bank directly, that is more profitable in terms of total money outflow as inevitably dealer quoted EMI costs you more.)
4. Dealer Discount (The most vague and variable figure)
Regarding 4, I am offered 7000 cash disc with 1000 accessories as best dealer discount for Wagon-R, how good that burgain in Kolkata, considering it's december and they have a target to clear the stock?
My company is one of the biggest IT vendor in Maruti and many of our people working there, from them what I understand is dealer margin for Wagon-R would be around 15k + they have some commission on Insurance and would get something from Road Tax/Regn quoted as well as they put a big figure of 7-8K as misc in bill. So my rough estimate is dealer gets a margin of 19K on Wagon-R as a whole. Could anyone throw any light on the same?
The reason for my assumption on dealer margin based on the follows:
Maruti runs on an average net margin of 12%, on which Segment A and B cars do have lesser margins. If I take it as 10%, I can safely assume dealer should have 5% margin (assuming a 50 : 50 profit share). Also Maruti discount on this car was 25000 in last month which also suggests margin can't be less than 20-25K on maruti side (assuming they sale it in loss)
Any lights on these would be very helpful for me.