17th February 2006, 16:25
| #16 | |
| Senior - BHPian  | Quote:
And, since I see a lot of this statement lately.....what is a good number of Fiestas on the road? Does it prove anything if we see 10 of them or a 1000  ? We are not talking about a low cost car liike the 800 to prove that its a bad deal if only 10 are visible on the roads? Are the dealerships flooded with cars and there is a zero waiting period and no cars on the road? To me, that would be an indicator more than anything else.And I'm sure you are talking from some personal experience when you say the car is a complete dud, perhaps you could share with all of us? | |
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28th February 2006, 02:36
| #17 |
| BHPian  Join Date: Jul 2005 Location: United States
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28th February 2006, 02:46
| #18 |
| Senior - BHPian Join Date: Mar 2005 Location: N.A
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28th February 2006, 03:07
| #19 |
| Senior - BHPian Join Date: Feb 2004 Location: Mumbai
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28th February 2006, 19:43
| #20 |
| BHPian Join Date: Jul 2005 Location: United States
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28th February 2006, 19:58
| #21 | |
| Senior - BHPian Join Date: Mar 2005 Location: N.A
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| Quote:
What they compare it to will be the segment that they're aiming at, and the specifications they offer will decide which end of that segment they're targetting. This would also be evident from the sales talk that the chaps give you on the shopfloor. Here they're aiming at the E-class/5-series segment, as is evident from their sales talk about the vehicle's positioning. The funny part is that the chap changed to 3-series while discussing the interiors and E-class while discussing safety features.  Here's what Automobile.com had to say about the Azera : The Azera arrives on the scene loaded to the gills with everything but the proverbial kitchen sink. Active headrests and front, side and curtain airbags are all on the list of standard features, while an electronically heated windshield, bi-xenon headlamps and navigation system are optional. Although the car was launched in Europe, offering such continental necessities as evocative styling and a diesel powerplant, its biggest export market is expected to be North America. Generally speaking, buyers here are less fussy about what badge is on the grille of their vehicle, taking other factors such as reliability and value into account, two of the major reasons why Hyundai has been so successful over the past few years. You can read the full review at Automobile.com Automobile.com again compares the Azera to other cars and says this: Add that to an unbeatable 120 month/100,000 mile powertrain warranty, and its easy to see why so many people opt for Hyundai. Though unannounced, pricing will probably reflect Hyundais reputation for affordable cars; expect the Avalon-sized Azera to be sold for Camry V6 money. Should we rant at the reviewers for comparing it to an Avalon and a Camry, too? Arent they just putting words in perspective so that the reader is able to visualise what they're talking about? And finally, it is impossible to sell a product without comparing it to competitors. I personally dont see what all the fuss is about them comparing an Accent with the Fiesta - they are fighting in the same segment, at the end of the day. As for the legroom, would it make sense for them to compare the legroom in an A340 business class seat or to that in another automobile? Come to think of it, it is free advertising for the Beemer if people tend to use it as a benchmark........ If you go through Philip Kotler's Marketing Bible, you will find references to several such comparisons amongst products. Many of your highly-regarded brands have done it too. Its not as if Hyundai invented this comparison thing. And to put matters at rest, this is what Business Week had to say about Hyundai's evolution through the Azera: "It beefed up the suspension and streamlined the design. And the car's cabin is roomier than the Avalon, the Mercedes-Benz (DCX ) S-Class, and BMW's 7 Series." Last edited by Steeroid : 28th February 2006 at 20:17. | |
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28th February 2006, 20:31
| #22 |
| Senior - BHPian Join Date: Feb 2004 Location: Mumbai
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| I had a chance to check out the Azera inside out at the Toronto Auto show and the car really impressed me. The build quality was impressive (not in Euro territory but impressive among Korean and Jap products) and the interiors were awesome. I loved the dash and feel of the insides. As much as the Azera impressed me the new Accent turned out to be a flop show.  I have close to 100 pictures from the Auto show which I will be putting up soon. |
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28th October 2009, 14:54
| #23 |
| BANNED Join Date: Apr 2006 Location: chennai
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