VW offers Rs. 25 lakh off on Phaeton 3.6

jk007 · 30th July 2011, 13:29

55 L is a good deal. Never heard of 25L discount nor a buy 1 car get 1 free type offer in the auto industry ever. Was always thinking these offers are restricted to the FMCG sector. The marketing strategy seemed to have bombed for VW. The cars that were to elevate the brand value of VW in India seems to be given for free.

30th July 2011, 13:29	#31
jk007 BHPian Join Date: Jun 2011 Location: Chennai Posts: 63 Thanked: 5 Times	Re: VW offers Rs. 25 lakh off on Phaeton 3.6 55 L is a good deal. Never heard of 25L discount nor a buy 1 car get 1 free type offer in the auto industry ever. Was always thinking these offers are restricted to the FMCG sector. The marketing strategy seemed to have bombed for VW. The cars that were to elevate the brand value of VW in India seems to be given for free.
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