Thank you so much for sharing these figures, charts and expert comments, GTO and Parrys! This is one thread that I simply cannot miss at the beginning of every month.
My two cents of contribution to this thread:
> Whatever the utterly incompetent politicians and bureaucrats may say, faithfully reproduced by the pathetic Indian mainstream media (TV and print), the economy is entering a recessionary phase, period. Passenger car sales may be a secondary indicator of the well-being of an economy, but the primary ones like those of trucks, tractors and the like are sure to be as gloomy, if not more.
> Maruti Suzuki: The market leader in India is doing all it can to maintain its share of > 40% in the face of fierce competition from globally bigger brands. Having cleared the huge pent-up demand for the new Swift twins, their numbers are slowly settling down to a more natural range. Good to see the Ritz inching towards the 6k mark. This Suzuki tall boy is a great car but grossly under-rated. I think it's time to retire the 800, Alto, Alto k10 and the Estilo and replace them with the new Alto 800 and its k10 sibling. How about LPG versions of the Eeco as well as an LXi variant (with PS, i-CATS, coloured bumpers, power windows etc.), MSIL? It would be a huge boon to small entrepreneurs as a dual-purpose vehicle.
> Hyundai: Another solid performance from the only other manufacturer to have a double digit market share. As has already been pointed out, i20 sales reflect the growing maturity of the market. The i10 badly needs a diesel - Hyundai must hurry up with their plans to establish a diesel engine plant. HMIL's new baby (Eon) seems to be slowly winning over the hearts (and cheque-books) of consumers with its cool style, excellent interior quality and features. Hyundai seems to be setting the definition of value-for-money in the sub-million rupee segment. The workaholic boys from South Korea are more successful than most of their rivals from Japan, and they thoroughly deserve it. Well done and keep it up!
> Mahindra: It comes as a surprise to see this company settling itself on the podium, ahead of Tata. The old warhorse Bolero with its World War II Jeep underpinnings seems to be the darling of rural India as well as government departments (certainly here, in TN). The upcoming Renault Duster, Ford Ecosport and Suzuki XA-α should provide some much needed competition and end Mahindra's free run (at least in the urban landscape).
> Tata: How the mighty have fallen! For a company that was the number 2 not so long ago, not only do they fail to finish on the podium, but are in danger of being pushed further down by a fast rising Toyota. They are solely responsible for their own plight. Having gone through the heartburn associated with owning two Indicas, I now advise anyone who asks me about the pain and suffering that come as standard features with Tata cars. I'll shed not a single tear for the rapid decline of this company, for they made us shed enough tears (and hard-earned rupee notes) with their sub-standard quality and by treating customers (even loyalists and fanboys) like dirt. I'm sorry Mr. Ratan Tata, you may be a visionary and a role model, but as a company Tata Motors is the best example for "There's many a slip 'twixt the cup and the lip".
> Toyota: They would have been on the podium now had they not cut costs so much on the Etios twins. Many customers are instantly drawn to the Japanese T, thanks to their hard-earned reputation of rock-solid reliability and peace of mind that comes with owning a Toyota, but they are immediately put off by the amount of cost-cutting that has gone into the Etios twins. It almost seems as if the "made-for-India/the Third World" Etios/Liva and a "proper Toyota" like the Corolla that share showroom space are made by two different manufacturers. It's still not too late to make amends, though. The Etios twins are very capable cars with good fundamentals. They just need to release quick face-lifts of their sub-million rupee models with much better interior quality and include all the shocking omissions such as windshield and roof beadings, rubber linings on the doors, insulation under the body, hood, in the boot area, the second reverse lamp, etc. Also offer most of these as free additions to existing customers as a goodwill gesture. All said and done, I'm betting on Toyota occupying the third podium spot in the not-too-distant future, and staying there for a long time.
> Others: The American rivals Chevy and Ford are battling it out in our market as well. Chevy's upcoming model shake-up and introduction of SAIC products should help them pull clear until Ford can strike back with the Ecosport and possibly, the Fiesta hatch. The German VAG companies have had a good run in June. The same cannot be said of the unfortunate Honda and Fiat. Some clever badge engineering, the fantastic and versatile K9K engine, good quality, upcoming Duster and Evalia/NV200 launches should do a world of good for the Renault-Nissan alliance in the long run, pushing them up in the sales charts. As far as Mitsubishi are concerned, the sooner they terminate their partnership with the mediaeval licence-raj relic called HM and go it alone, the better it would be for them and for everyone. |