QWIK, customer care initiative from Mahindra

Aditya · 28th November 2013, 16:59

In a bid to reduce waiting time at service centres, Mahindra has launched QWIK, a customer care initiative for their range of personal vehicles. While the first QWIK facility was opened in Chennai recently, the company plans to launch more facilities in prominent cities during the course of the financial year.

Link to News Article

QWIK, customer care initiative from Mahindra-qwik.jpg

puchoo · 28th November 2013, 17:31

90 minutes is absolutely fantastic in terms of a turn around time , more importantly i suppose is the fact that one gets an "assigned" time period which one will need to wait for and the center will not exceed allowing for better planning as well.

Only problem possibly is that with only 2 odd bays per center , whether advance appointments days ahead will be required owing to the overall output of cars per day - given that there are only 2 stations.

swiftnfurious · 28th November 2013, 17:55

Quote:

Originally Posted by Aditya

In a bid to reduce waiting time at service centres, Mahindra has launched QWIK, a customer care initiative for their range of personal vehicles. While the first QWIK facility was opened in Chennai recently, the company plans to launch more facilities in prominent cities during the course of the financial year.

Link to News Article

Attachment 1172304

Good initiative. I think this will involve ONLY bare minimum changes like change of air filter / oil / oil filter etc and none of the other problems (minor) will be attended to. It's similar to the express service initiative by Ford I believe?

mints21 · 28th November 2013, 18:03

Good, they have at least started thinking on those lines. But what is more important is customer satisfaction. Prompt service coupled with customer satisfaction can only help Mahindra build an image of being customer centric. This will help them in the long run by attracting customers who shy away when they hear that " Mahindra Service can prove to be a gamble".

Turbo_Torq · 28th November 2013, 18:41

While this may not be a new concept, I appreciate the efforts and initiative that Mahindra has shown toward building, strengthening their brand. VW/Skoda, you listening??

chandras1 · 28th November 2013, 18:48

Hopefully they don't cut corners in servicing/checking the car to return the car within 90 minutes. As of today, Mahindra service is a toss of a coin. Though they have the car for the full day every service results in me pointing out some unfinished work when I go to pick it up

girishglg · 28th November 2013, 19:51

Seems like the Toyota Express Service theme has caught attention of every other manufacturer however in this case it is more the merrier for the customer. Seemed like the other Indian manufacturer in the name of Tata has come up with a similar proposition one of the pieces to they Horizonnext story.

No un-necessary waiting or idling of the vehicles if it is just routine servicing and also cost effective as well. This should be rolled out nationwide and maybe even have new centers dedicated to the QWIK process of servicing and fuel the tradition service centers with all those cases that need detailed inspection or repair.

YaeJay · 28th November 2013, 20:48

Very good move by MM. I think Toyota(Lanson) has something similar. Even concorde (TATA) had something like this. I have had it done once before a long trip, it included cleaning the brakes, check all vital areas, voltages, all lights, oil and coolant topup. Think I paid about Rs800/- for that. And it was pretty quick.

28th November 2013, 16:59	#1
Aditya Team-BHP Support Join Date: Feb 2004 Location: Mumbai Posts: 17,805 Thanked: 76,768 Times View My Garage	QWIK, customer care initiative from Mahindra In a bid to reduce waiting time at service centres, Mahindra has launched QWIK, a customer care initiative for their range of personal vehicles. While the first QWIK facility was opened in Chennai recently, the company plans to launch more facilities in prominent cities during the course of the financial year. Link to News Article Last edited by Aditya : 28th November 2013 at 17:13.
	(5) Thanks

28th November 2013, 17:31	#2
puchoo Senior - BHPian Join Date: Sep 2011 Location: Delhi / Shimla Posts: 1,451 Thanked: 773 Times	Re: QWIK, customer care initiative from Mahindra 90 minutes is absolutely fantastic in terms of a turn around time , more importantly i suppose is the fact that one gets an "assigned" time period which one will need to wait for and the center will not exceed allowing for better planning as well. Only problem possibly is that with only 2 odd bays per center , whether advance appointments days ahead will be required owing to the overall output of cars per day - given that there are only 2 stations.
	() Thanks

28th November 2013, 18:03	#4
mints21 BHPian Join Date: Nov 2013 Location: India Posts: 840 Thanked: 1,409 Times	Re: QWIK, customer care initiative from Mahindra Good, they have at least started thinking on those lines. But what is more important is customer satisfaction. Prompt service coupled with customer satisfaction can only help Mahindra build an image of being customer centric. This will help them in the long run by attracting customers who shy away when they hear that " Mahindra Service can prove to be a gamble".
	() Thanks

28th November 2013, 18:41	#5
Turbo_Torq BHPian Join Date: Sep 2013 Location: Everywhere Posts: 184 Thanked: 72 Times	Re: QWIK, customer care initiative from Mahindra While this may not be a new concept, I appreciate the efforts and initiative that Mahindra has shown toward building, strengthening their brand. VW/Skoda, you listening??
	() Thanks

28th November 2013, 18:48	#6
chandras1 BHPian Join Date: Sep 2005 Location: Bangalore Posts: 194 Thanked: 185 Times	Re: QWIK, customer care initiative from Mahindra Hopefully they don't cut corners in servicing/checking the car to return the car within 90 minutes. As of today, Mahindra service is a toss of a coin. Though they have the car for the full day every service results in me pointing out some unfinished work when I go to pick it up
	() Thanks

28th November 2013, 19:51	#7
girishglg Senior - BHPian Join Date: Oct 2008 Location: KA-05 Posts: 1,164 Thanked: 558 Times View My Garage	Re: QWIK, customer care initiative from Mahindra Seems like the Toyota Express Service theme has caught attention of every other manufacturer however in this case it is more the merrier for the customer. Seemed like the other Indian manufacturer in the name of Tata has come up with a similar proposition one of the pieces to they Horizonnext story. No un-necessary waiting or idling of the vehicles if it is just routine servicing and also cost effective as well. This should be rolled out nationwide and maybe even have new centers dedicated to the QWIK process of servicing and fuel the tradition service centers with all those cases that need detailed inspection or repair.
	() Thanks

28th November 2013, 20:48	#8
YaeJay BHPian Join Date: Apr 2009 Location: . Posts: 489 Thanked: 131 Times	Re: QWIK, customer care initiative from Mahindra Very good move by MM. I think Toyota(Lanson) has something similar. Even concorde (TATA) had something like this. I have had it done once before a long trip, it included cleaning the brakes, check all vital areas, voltages, all lights, oil and coolant topup. Think I paid about Rs800/- for that. And it was pretty quick.
	() Thanks