[Aditya]

Nissan India has achieved the milestone of exporting 5,00,000 cars. The company started exporting vehicles five years ago.



Nissan is India's second largest exporter in the passenger car segment. It ships cars to 106 countries around the world. The Micra is the most exported car of the company.

The company builds cars at it manufacturing plant at Oragadam, near Chennai. This facility was built by the Renault-Nissan alliance with an investment of Rs. 45 billion. While Nissan's sales in India are nothing to write home about, its exports have helped the company with optimal utilisation of the plant's manufacturing capacity.



Nissan has been using Kamarajar Port Ltd. as the export gateway since 2010. Nissan has been exporting vehicles to various regions including Europe, Middle East, Latin America, Australia, New Zealand, Asia and Africa. While Nissan Micra constitutes 73% of exports from India, Nissan Sunny and Datsun Go are the other two export models from Nissan portfolio. Nissan started the exports of Datsun GO in 2014 to South Africa and Nepal.

Apart from car, Nissan exports over 1,800 types of manufacturing parts to 34 plants across 24 countries. Nissan India stands in the 2nd position in volume of shipping parts within the Nissan world.

[arnabchak]

Had they achieved this figure with sales in India, they would have been a lot better!!
Fail to understand why MNC biggies are content with India only as an export hub?

Ford is another example of this syndrome.
Nissan has a good line up of cars and yet, their Indian sales is downright pathetic to say the least.

Without any focus on Customer service and only focusing on exports will eventually relegate them to just an exporter(not that they are doing well now).

BTW, it certainly is a feat nevertheless!!

[directinjection]

Originally Posted by arnabchak

Had they achieved this figure with sales in India, they would have been a lot better!!
Fail to understand why MNC biggies are content with India only as an export hub?

Ford is another example of this syndrome.
Nissan has a good line up of cars and yet, their Indian sales is downright pathetic to say the least.

Without any focus on Customer service and only focusing on exports will eventually relegate them to just an exporter(not that they are doing well now).

BTW, it certainly is a feat nevertheless!!

It's good for our country if MNCs earn foreign exchange by exporting their products in decent numbers. This way, there is some balancing with the dividend they repatriate to their parent countries, along with trade mark royalty, technical license fees, etc. Not long ago, India's export import policy used to insist on dividend-balancing, i.e. earning foreign exchange (through exports) that at least matches the dividend repatriated. However, this provision was given up to please the MNCs. Later on, even the limits on royalty repatriation were lifted.

As long as an MNC is creating jobs, income and foreign exchange for India, I'm not complaining!

[arnabchak]

Originally Posted by directinjection

As long as an MNC is creating jobs, income and foreign exchange for India, I'm not complaining!

But simultaneously, also give our market a good product with a reasonable service backup.
No fun in just a one way traffic and only reaping benefits without giving anything back to the country which let's you do that!!

[rsidd]

Originally Posted by arnabchak

But simultaneously, also give our market a good product with a reasonable service backup.

Are you saying they aren't doing that? Is that your experience? Or are you assuming, from their sales, that their service backup is poor? There can be many reasons for poor sales. The same manufacturer may have one hot seller and another poor seller (Ford is a good example), so quality of service can't be the reason. Regarding the reasonableness of the product, it's the same product being exported so presumably it is quite reasonable!

[GTO]

Originally Posted by rsidd

Are you saying they aren't doing that? Is that your experience? Or are you assuming, from their sales, that their service backup is poor?

As a Nissan owner, I can tell you that their service standards are awful. Look up my Sunny ownership thread and you'll see innumerable owners complaining.

Anyway, lets not go further off-topic.

[GTO]

700,000 “Made in India” Nissan and Datsun cars exported now!