Went through their website, and to be honest I was expecting a better experience.
- The design of the website is at best juvenile.
- I tried to test the site by booking an appointment for a Polo and the total came to be 2499, which is quite steep in my opinion.
Then I went to the "how service assist works", and I thought its worth to put my opinion of it below.
Quote:
1. You reserve your Service Assist™ appointment on our web site. Payment can be conveniently made online – via any credit card / net banking
|
.
-> Good start, it makes booking an appointment easy.
Quote:
2. We pre-book your appointment with the dealership. Then, our experienced Tech Advisor visits your address at the scheduled time, understands service needs, gets the car serviced at the authorized dealership, and brings the car back to you after making sure all problems are rectified per your requirements.
Service Assist Managed car service
|
-> Not sure the actual value addition here. What it really says is they will provide you a "glorified driver" to pick up your car from your house and then give it to the Actual service advisor at the authorized dealership and convey the message that you told him on your behalf.
I can imagine a few confusion happening here.
For a personal car user, this needn't necessarily be adding any value because other than normal car service anything extra or any other major issues, you would be better off showing it yourself to the service advisor at the dealership than a third party.
When message travels from person to person there is a pretty good chance for it to change direction when it reaches the destination.
For a fleet manager or a businessman this looks good as it saves time and hassle. But he can use his normal driver to take the car to the service station or even use a pick up and delivery service at a much lesser cost.
Quote:
3. Our Tech Advisor filters out unnecessary optional value added services. This saves our customers money. We strictly enforce manufacturer mandated service requirements – and in most cases decline everything else. We only make an exception when our customers ask for a specific additional task to be done because they need it.
|
-> Good, It can help customer from fraudulent service advisors who want to take him for a ride.
Quote:
4. Our Tech Advisor inspects new and replaced components to ensure that every service task is completed as it should be.
|
-> This is good. I am sure that if a knowledgeable technician checks your car after service on your behalf it will ensure that you are not taken for granted by some of these service advisors.
5.
Quote:
We pay dealership service charges on your behalf, and bring your car carefully back to your address. You make an NEFT fund transfer to us for the dealership charges we paid at actuals (we send you NEFT bank setup details right after order confirmation). You also have an option of paying via credit card / debit card / netbanking via our payment gateway (please note that an additional 2.3% payment gateway charges will have to be paid if paying via payment gateway, since this is deducted from our payment of actuals).
|
-> This is a very good feature, but has its USP until these car manufacturers decide to create their own app for managing their service business.
Quote:
6. Cars typically get back to your address between 5 to 7 PM the same day. Our service advisor has a closing discussion with you where he walks you through the tasks done for the day and makes sure you completely understand the specifics of the care your car received that day, and answers any questions you might have.
|
-> Similar to point 4. It helps you as a car user to better understand the condition of your car and other feedbacks. This again is pretty much expected from a good service advisor.
Quote:
We’re highly process oriented, transparent, and professional as we go about giving our customers a service experience unparalleled anywhere in the world. We’re not aggregators, and do not believe in the aggregation model where there’s no control on actual quality levels customers experience. Our staff are our own employees in whom we significantly invest in training, domain expertise, and in our unique org culture.
|
- Not sure why they want to slam the aggregators, I am sure that the model that these guys are professing has only a very thin line to differentiate between aggregation.
Quote:
We also don’t burden our customers with one more app to install. There are too many apps out there causing ‘app fatigue’, and we know our customers just want a mobile friendly website!
|
-Again I cannot get my head around the "Burden our customers with one more app to install" thing. I am sure that when these guys grow bigger, it would definitely take more than a few words to justify the creation of an app then.
- "Service experience unparalleld anywhere in the world" - very high claim - too early I guess.