Thank you for the most-eagerly awaited thread every month, Aditya.
My observations:
Maruti-Suzuki - Can't put a foot wrong.
The two new bestsellers, Baleno & Vitara Brezza, are rocking the sales charts.
Even a cut in production of old favorite Swift/Dzire twins hasn't dented their monthly sales much. (
link (Maruti Vitara Brezza : Official Review))
Add to it all, the Ciaz has gone past City's numbers to take the crown in the C2-sedan segment this month.
Interestingly, out of the top 20 monthly bestsellers this month, a whopping ELEVEN are Maruti-Suzuki offerings!
Hyundai - Steady growth month after month.
The Grand i10 and the i20 twins continue their consistent performance to keep their foot firmly in the top 10 bestsellers.
The Creta sees a small dip but is still going strong at 7,000+ units, as is the XCent.
Eon numbers show a substantial dip. A sign of things to come in the form of the facelifted Eon soon? (
link)
Mahindra - A new bestseller emerges in the form of the KUV100.
Bolero numbers going down. Could be to accomodate KUV production numbers, or maybe decline in rural demand.
Scorpio & XUV500 not as strong as they were 6 months back. Maybe their petrol siblings, due to be launched later this year, will add some much-needed numbers to those present figures. (
link (Scoop! XUV500 Petrol caught testing in Chennai))
Worrying times ahead for the NuvoSport, if those numbers from launch are anything to go by.
Surprising dip by the TUV300. Advertised as robust and as a more practical option in the segment it vies in. Let's see how the 100PS version helps in sales' numbers in the days to come.
Toyota - What a strong showing by the Innova Crysta, despite facing bans in the Delhi/NCR region and Kerala. Goes to show how much people trust in the "Innova" nameplate and in the premium Toyota offering.
Expedite the new Fortuner too, Toyota. It's facing stiff competition from the Endeavour right now.
Liva going down, Etios sedan going up. Could be due to the boost in marketing in Tier-III cities. Sad to see one of the safest certified hatches in India perform so poorly. But then, the Etios twins were built to a cost and their age shows now. Time for their new-gen versions to carry the baton forward. (
link)
Honda - Remarkable turnaround for the Jap auto major. Only this time, it's the other way around!
City numbers have drastically reduced, no doubt due to the increasing demand for petrols over diesels. Honda has admitted that it will take at least 3 months for production, vendors & supplies to re-align according to the market demand. Unsold City diesels lie in dealer stockyards, while City petrols have gone into waiting periods. Same case with the Amaze. (
link (Honda BR-V : Official Review))
Healthy surge in Jazz numbers. Still below the numbers Honda expects. The Baleno and the i20 twins are not relenting.
Start of the innings for the BR-V. Still early to comment how it will perform until it stabilises. Honda is seeing equal demand for the petrol & diesel BR-Vs - first signs of definite shift towards petrols in the SUV segment?
Tata - The lone bright light for the domestic auto giant is the Tiago.
Consistently clocking over 3,000 units for the second month in a row, and sitting pretty on over 20,000 bookings, Tata Motors is also plagued by supply issues since the demand for the petrol Tiagos is much more (think 80:20 ratio) than the diesel. (
link)
Worrying numbers for the Nano. The Nano Pelican needs to come soon, to provide some respite.
Sad to see the Safari/Storme numbers go down so badly. This is one car which needs plenty of makeover soon. Maybe in the form of the JLR-inspired version, soon?
Future seems promising - with the Hexa MPV, the Kite 5 sedan and the Nexon all lined up for launches in the next few months. (
link (Tata Hexa @ Auto Expo 2016))
Renault - When you are dependent on one product in your portfolio, what do you do when it's sales start spiralling? To early to tell, but the Kwid needs better backup from the company. They have added an extra shift at their plant solely for Kwid production, but how this translates to meeting the 4-month waiting period remains to be seen. Also, the Kwid fared poorly in the G-NCAP tests recently, and perception carries a product too.
The Duster facelift didn't do much to it's sales numbers. Newer, better contemporary products have hit it badly.
The Lodgy isn't doing as well as it should, either. The Ertiga still remains the de-facto choice in this particular segment.
Ford - Figo/Aspire numbers down, and what is the company doing? Rolling out a 200-crore brand perception transformation campaign! (
link (Ford rolls out a 200-crore brand transformation campaign)) Two fantastic cars let down by an indifferent company.
Can someone tell them to weed out the main problems associated with a Ford car first (before sales, after sales service, costs, indifferent SA behaviour, etc.), before unnecessarily spending so much on a media campaign. Will it help? Chances are dim but let's see.
Even the mighty EcoSport is now facing the heat, especially from the Vitara Brezza.
Volkswagen - Dieselgate aside, the Polo is actually doing pretty decently. The Vento has dropped down to 3-figure numbers, and that should be a real worry. Don't throw out facelifted versions every 2 months, Volkswagen. Work on your cars and make them at par with competition.
That said, the Ameo has started with a fantastic pricing and should do well in the days to come. Let's see how much the 108BHP engine option adds to it's sales as well.
As for the rest, the less said the better.