Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners

MSC · 30th June 2018, 11:42

My 14 year 10 month old Hyundai Santro Xing. Don't know how these almost 15 years went by.
It is still working and going strong. It has started to feel underpowered now in company of more powerful cars.
It's going for fitness certification this month.

hifisharu · 30th June 2018, 14:02

Brilliant ad, just back flooding memories when we had to sell our 31 year old Premier Padmini, with such a heavy heart. Fortunately or unfortunately, I never got to see what my father felt when he had to sell it but it must have been a very emotional day, considering it was like the third child in the family.

Regarding the ad, I thought a great twist in the story would have been if the son had managed to sell the Creta and kept the Accent and told his dad he had completed the sale

devcar98 · 1st July 2018, 03:05

This ad makes us all believe that a car is not running just because of some horses riding under the hood with a metallic cover, its the people and their memories that keep the pistons moving.
Every car has some past hidden with it, though most of the people don't realize it and treats a car as a commodity.
For all the Bhpians a car is not just a mechanical masterpiece ,it's a family member.

Cheers to Team BHp Family.

santoosh · 1st July 2018, 11:03

My 15 yr old sonata gold

still runs like a gem .
Its here to stay.
And build quality those days , talk for it still.

Santa

vsrivatsa · 1st July 2018, 12:24

Excellent advertisement!! Brings back old memories for me as I owned a Hyundai Accent CRDi from 2004 till 2014. The CRDi engine developed issues at 92,000 kms on board and I sold it finally with ODO at 98,000 kms as it required a complete overhaul. I wanted to stay with a Hyundai and explored the Verna CRDi in late 2013 but the low slung nature, bad rear seats and suspension issues of bottoming out made me look outside the Hyundai stable and finally ended up with the 2014 Honda City iDTEC

Here are some snaps of my Accent - my first car! I had paid about 2,500 back then to get the special number 7000 for my car.

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-img_1524.jpg

The Accent CRDi

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-img_1709.jpg

Picture taken while on a Trip to Munnar in 2007

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-img_1710.jpg

Picture taken while on a Trip to Munnar in 2007 with me on the car

My Uncle bought the Accent from me and got the engine overhauled and drove the car for another 4 years. This year he sold the Accent which fetched about 1.4 Lakhs and my Uncle upgraded to the Jeep Compass Limited 4x2.

Coming back to the Hyundai Ad, we do have a similar situation at home now with the 40+ year old Premier President which we are thinking if we should sell away since my Dad has stopped driving since ever since his bypass surgery but hesitating as he is quite emotional about it.

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-fiat_small.jpg

The Premier President - 1973 Model

PearlJam · 1st July 2018, 14:29

Quote:

Originally Posted by Arjun Reddy

I am yet to see a Hyundai that the mind does not agree and the heart is for it. We have experienced it with the Skodas, Fiats and now the Jeep brand.

Please, no!

Why not a Hyundai that both the mind and the heart agree on?

blackasta · 1st July 2018, 15:03

Quote:

Originally Posted by vsrivatsa

Coming back to the Hyundai Ad, we do have a similar situation at home now with the 40+ year old Premier President which we are thinking if we should sell away since my Dad has stopped driving since ever since his bypass surgery but hesitating as he is quite emotional about it.

Attachment 1776988
The Premier President - 1973 Model

If I may suggest, please donate , or sell for a token sum , to such an individual who has the time & passion to restore the car and bring it back to full glory. Again, please pardon my overreach.

ritedhawan · 1st July 2018, 15:28

Nice Ad. The Korean automobile Giant is the only contender worth its salt to topple Suzuki, even though its a far-fetched notion! . Our first contact with the brand came in the form of Hyundai Verna SX(O) Asta 1.5 CRDI which was bought in 2008. Incredible torque, Nice interiors coupled with less than satisfactory Ride and Handling.Unfortunately, in the first 4 years of ownership , the car got stolen!

Our second contact with the brand came in the form of Hyundai i20 1.2L Asta bought in 2009 , has 120,000 + kms ,and this being my daily drive since past 2 years. It went through a complete Engine O/H from Hyundai ASC and complete body work from our preferred mechanic in Jan 2018.

Cooltronics · 3rd July 2018, 08:59

This is our 2000 model Santro, now with its second owner.
Rarely i have come across type 1 grill Santro now. Upgrading from Maruti 800 was an experience in itself with big dashboard and bigger body shell. AC and Heater experience was simply mind blowing for its time.

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-imageuploadedbyteambhp1530588379.436286.jpg

Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners-imageuploadedbyteambhp1530588415.773441.jpg

vivekgk · 7th July 2018, 07:59

I loved the ad, but I do wish that they had shown the Santro instead, which has touched more families than the Accent has.

GTO · 16th July 2018, 14:56

The ad linked in the opening post has been viewed 9.45 crore times

.

Just received a press release from Hyundai saying 100 million views which appears to have been sent prematurely. Or maybe they're also counting the views on facebook.

selfdrive · 16th July 2018, 15:45

Our kids are also extremely emotionally attached to our cars. So much so that they look forward to travelling in our car and look for reasons not to bring in a new car because the existing one will be replaced.
Despite what I feel about my car, I may probably be an exception where this ad did not do much for me. I cannot put a finger to it, but I felt it lacks something that would put it in the truly great ad category. Just my two cents worth.

Quote:

Originally Posted by GTO

Guys, also don't miss the image in the leaflet. That's actually how things used to be in the 90s. If you bought a new model, the entire neighborhood would come down to check it out. Owners would distribute sweets too.

The neighbors seemed to be genuinely happy too that someone is bringing a car to the locality. Nowadays, it seems to be more of jealousy or oneupmanship.

Starscream1188 · 18th July 2018, 11:14

Here is the new ad from Hyundai.. It is the Santro this time

https://www.youtube.com/watch?v=cJ1kUHrhk0A&t=10s

hserus · 18th July 2018, 11:28

Quote:

Originally Posted by Starscream1188

Here is the new ad from Hyundai.. It is the Santro this time

As I mentioned earlier, my ex KV classmate leads the team that's producing these ads - she mentioned that she spent endless time talking to her friends and contacts in the army and IAF, to get this exactly right.

I would say that she and her team have succeeded, massively. What an ad.

GTO · 18th July 2018, 11:47

The second ad in the series is brilliant too! Very touching, and amazing attention-to-detail again:

https://www.youtube.com/watch?v=cJ1kUHrhk0A

30th June 2018, 11:42	#46
MSC BHPian Join Date: Mar 2015 Location: HP/33 Posts: 294 Thanked: 960 Times	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners My 14 year 10 month old Hyundai Santro Xing. Don't know how these almost 15 years went by. It is still working and going strong. It has started to feel underpowered now in company of more powerful cars. It's going for fitness certification this month. Attached Thumbnails
	(1) Thanks

30th June 2018, 14:02	#47
hifisharu BHPian Join Date: Oct 2010 Location: München Posts: 341 Thanked: 1,365 Times	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners Brilliant ad, just back flooding memories when we had to sell our 31 year old Premier Padmini, with such a heavy heart. Fortunately or unfortunately, I never got to see what my father felt when he had to sell it but it must have been a very emotional day, considering it was like the third child in the family. Regarding the ad, I thought a great twist in the story would have been if the son had managed to sell the Creta and kept the Accent and told his dad he had completed the sale
	() Thanks

1st July 2018, 03:05	#48
devcar98 Newbie Join Date: Dec 2017 Location: New Delhi Posts: 6 Thanked: 4 Times	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners This ad makes us all believe that a car is not running just because of some horses riding under the hood with a metallic cover, its the people and their memories that keep the pistons moving. Every car has some past hidden with it, though most of the people don't realize it and treats a car as a commodity. For all the Bhpians a car is not just a mechanical masterpiece ,it's a family member. Cheers to Team BHp Family.
	(2) Thanks

1st July 2018, 11:03	#49
santoosh Newbie Join Date: Jun 2013 Location: Bangalore Posts: 7 Thanked: Once	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners My 15 yr old sonata gold still runs like a gem . Its here to stay. And build quality those days , talk for it still. Santa
	() Thanks

1st July 2018, 12:24	#50
vsrivatsa Senior - BHPian Join Date: Jan 2014 Location: Bangalore Posts: 1,621 Thanked: 4,001 Times	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners Excellent advertisement!! Brings back old memories for me as I owned a Hyundai Accent CRDi from 2004 till 2014. The CRDi engine developed issues at 92,000 kms on board and I sold it finally with ODO at 98,000 kms as it required a complete overhaul. I wanted to stay with a Hyundai and explored the Verna CRDi in late 2013 but the low slung nature, bad rear seats and suspension issues of bottoming out made me look outside the Hyundai stable and finally ended up with the 2014 Honda City iDTEC Here are some snaps of my Accent - my first car! I had paid about 2,500 back then to get the special number 7000 for my car. The Accent CRDi Picture taken while on a Trip to Munnar in 2007 Picture taken while on a Trip to Munnar in 2007 with me on the car My Uncle bought the Accent from me and got the engine overhauled and drove the car for another 4 years. This year he sold the Accent which fetched about 1.4 Lakhs and my Uncle upgraded to the Jeep Compass Limited 4x2. Coming back to the Hyundai Ad, we do have a similar situation at home now with the 40+ year old Premier President which we are thinking if we should sell away since my Dad has stopped driving since ever since his bypass surgery but hesitating as he is quite emotional about it. The Premier President - 1973 Model Last edited by vsrivatsa : 1st July 2018 at 12:35.
	(3) Thanks

1st July 2018, 15:28	#53
ritedhawan BHPian Join Date: Aug 2009 Location: Noida Posts: 306 Thanked: 517 Times	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners Nice Ad. The Korean automobile Giant is the only contender worth its salt to topple Suzuki, even though its a far-fetched notion! . Our first contact with the brand came in the form of Hyundai Verna SX(O) Asta 1.5 CRDI which was bought in 2008. Incredible torque, Nice interiors coupled with less than satisfactory Ride and Handling.Unfortunately, in the first 4 years of ownership , the car got stolen! Our second contact with the brand came in the form of Hyundai i20 1.2L Asta bought in 2009 , has 120,000 + kms ,and this being my daily drive since past 2 years. It went through a complete Engine O/H from Hyundai ASC and complete body work from our preferred mechanic in Jan 2018.
	() Thanks

3rd July 2018, 08:59	#54
Cooltronics BHPian Join Date: Oct 2009 Location: Bangalore Posts: 359 Thanked: 560 Times	This is our 2000 model Santro, now with its second owner. Rarely i have come across type 1 grill Santro now. Upgrading from Maruti 800 was an experience in itself with big dashboard and bigger body shell. AC and Heater experience was simply mind blowing for its time.
	(5) Thanks

7th July 2018, 07:59	#55
vivekgk BHPian Join Date: Sep 2007 Location: Trivandrum Posts: 984 Thanked: 1,986 Times View My Garage	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners I loved the ad, but I do wish that they had shown the Santro instead, which has touched more families than the Accent has.
	(1) Thanks

16th July 2018, 14:56	#56
GTO Team-BHP Support Join Date: Feb 2004 Location: Bombay Posts: 70,534 Thanked: 300,737 Times View My Garage	Re: Hyundai's touching 20th birthday ad, and a contest for Accent & Santro owners The ad linked in the opening post has been viewed 9.45 crore times . Just received a press release from Hyundai saying 100 million views which appears to have been sent prematurely. Or maybe they're also counting the views on facebook.
	(2) Thanks