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Old 5th October 2019, 14:24   #1
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Default Market Share H1, FY20 - Indian Auto Industry

With the slowdown of auto industry there is market realignment in terms of market share.
It could be a temporary alignment as it seems dependent on new launches and as seen once the product clicks there an positive movement in market share is visible.

Here is the current scenario in market share H1FY20(April-Sept 2019)

Market Share H1, FY20  - Indian Auto Industry-ms3.jpg

- H1 FY20 (Apr’19-Sep’19) v/s H1 FY19 (Apr’18-Sep’18) is considered in the table for analysis

-The Indian Auto Industry degrew by -23% and was led by the fall in sales of the market leader Maruti Suzuki. Maruti’s volumes fell by -27% in H1 FY20 v/s H1 FY19.

-Maruti also registered the highest Market Share drop! Maruti’s Market Share fell by -2.6%!

- Even with the drop in Market Share Maruti Suzuki retains +50% of the market.

-Maruti’s loss was Hyundai’s gain. Clearly the new launch in Venue has contributed to 21% of Hyundai’s volume in past 5 months.

-Hyundai was able to reduce the 'de-growth' and grew its market share by 2.6%.

-Mahindra too took help of the new launch XUV300 to fight the adverse market situation and grew its Market Share by 1% in H1 FY20

-Badge Engineering Success:
Toyota was able to place itself in the fourth spot clearly due to Glanza. Maruti sourced Glanza has sold 11,320 units in past 6 months and has contributed nearly to 18% of Toyota India’s volumes in H1 FY20.

-Tata is now pushed to 5th rank in the OEM ranking table.

- Tata has the second highest fall in Market Share (post Maruti) and almost 1.5% of its market share was eroded in H1Fy20

-Kia has made a strong entry and was able to gain market share of 1.1% with only 2 month volumes taken into consideration (too early though for any conclusion)


Last edited by GTO : 7th October 2019 at 07:10. Reason: As requested
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Old 7th October 2019, 23:24   #2
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Default Re: Market Share H1, FY20 - Indian Auto Industry

Expect these wholesale figures to settle down, once the OEM's get over with their stock correction exercise.

From October, I feel, we can expect to see a gentle uptick in volumes.
Maruti will regain lost ground by pushing in the S-Presso.

Tata Motors will take some time to revive, I feel. Palpable signs of recovery will follow only after that ALTROZ is launched followed by the 7-seater brother of the Harrier and finally the sub-4m mini SUV.

Nissan is worrisome. With one of the best automotive brains, (Rakesh Srivastav), working for them, Nissan rapidly needs to sort out their management & cultural differences & ego's and launch new models at the earliest , if they want to survive in the market. If Nissan can put a new upper body or "top hat" on the Duster and launch the KICKS, they could have easily done a similar thing on the Micra "V" platform and cloned the present European Micra upper body on it and launch a really snazzy hatch. They didn't.
Similarly they could've localised the hybrid Nissan Note, which again is built on the Micra "V" platform. Which again they didn't .

Renault will do well. Triber will carve out its niche and the following models of a new sub 4m sedan and a sub-4m SUV will keep people's interest in the brand.

FCA needs to worry a bit now. It's a "one car" wonder with the Compass. The Renegade project is on shaky ground. The new "small-wide" sub-4m SUV is still being debated and in an "on-off" status. Expect FCA to continue this trend for a while.

VW/Skoda actually should be complimented at having maintained this singular market share figures for the last decade without a single new launch - just fettling around with their cars' grilles, bumpers and decals. With their version of "Industry 2.0"on the horizon , this will be a dark horse on which an eye should be kept.

Toyota, if it buys up Suzuki in the next 2 years has nothing to worry about. Else they need to launch a fresh new car, be it a sedan or hatch, to shore up their fortunes. Merely badge Engineering will not give them the rewards they hope for.

2020 will be interesting! And of course , we at T-Bhp will have a ringside view of all things automotive !

Have a happy Dussehra folks!
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Old 8th October 2019, 11:50   #3
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Default Re: Market Share H1, FY20 - Indian Auto Industry

Auto Punditz futher breaks down the market share month wise ( April-Sept-19)

-Maruti saw its highest Market Share drop in Aug’19 and had come below 48%! 3 out of 6 months in this FY; Maruti’s Market Share has stumbled below 50%

- New entrants have a sizable market share.

-Kia gained over 3% Market Share in the first month of sales! Sustenance is to be seen!

-MG impressively crossed 1% MS in Sep’19 and looks stronger as production ramps up

Market Share H1, FY20  - Indian Auto Industry-marketshare.jpg

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Old 8th October 2019, 21:26   #4
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Default Re: Market Share H1, FY20 - Indian Auto Industry

Just my 2 cents :
All these years automotive companies have earned huge profit. Even with this slow down they can easily manage from their funds. It’s definitely not a loss for them. Just their profit percentage is not up to their target. They are still not ready to sell their cars with much discounts.
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