Tata Motors to build an Ertiga-rivalling MPV

RavenAvi · 1st July 2020, 23:34

Tata's next big project - after Hornbill's launch - will be the Ertiga/Marazzo rival MPV. To be built on the ALFA platform, the MPV might be offered in two flexible seating configurations.

The test bed is likely to use the Nexon's 1.5L turbocharged diesel unit which belts out 108BHP & 260Nm, for now. No details on a petrol option yet.

Testing should start by the festive season ahead, with a targeted launch in early/mid 2022.

This MPV might join 2 other Tata biggies - the Peregrin & Goshaq sedans - as Tata's main launches for FY2022-23, as the Indian auto major looks to fill up all of the important product gaps in it's future PV lineup.

Thanks to a birdie for this info.

Aditya · 2nd July 2020, 10:35

Tata Motors to build an Ertiga-rivalling MPV - Post moved to a new thread.

swarnava.ch · 2nd July 2020, 11:26

Quote:

Originally Posted by RavenAvi

Thanks to a birdie for this info.

Hi RavenAvi Sir, can you please ask your birdie about the possible Tata Altroz Petrol Auto release dates ? I have been waiting for some info on this for a long time now. I can understand all carmakers are facing delays due to the pandamic situation but some tentative timelines will be very helpful.

aansh singhania · 2nd July 2020, 11:34

Quote:

Originally Posted by RavenAvi

Tata's next big project - after Hornbill's launch - will be the Ertiga/Marazzo rival MPV. To be built on the ALFA platform, the MPV might be offered in two flexible seating configurations.

The test bed is likely to use the Nexon's 1.5L turbocharged diesel unit which belts out 108BHP & 260Nm, for now. No details on a petrol option yet.

Testing should start by the festive season ahead, with a targeted launch in early/mid 2022.

This MPV might join 2 other Tata biggies - the Peregrin & Goshaq sedans - as Tata's main launches for FY2022-23, as the Indian auto major looks to fill up all of the important product gaps in it's future PV lineup.

Thanks to a birdie for this info.

Wow, seems like tata really wants to offer a car in each and every segment although the sedans don't look that appealing considering the shift towards SUVs today an mpv might be attractive and they could probably provide cng to woo fleet and taxi buyers ?

Storm2.0 · 2nd July 2020, 12:01

I feel sad for TATA. I know this car will to die a slow death because of our nitpicking. It's better TATA stops
wasting money on so much of R and D. Instead they should just focus on adding excess of bling to the their existing car, add a big 15" touchscreen because no one cares about your car's robustness and safety aspects. Launch a flimsy car with lot of gizmos, price it less and it will sell like hot cakes.

We are brand conscious people and we will readily throw our money on overpriced VAG cars.

The Rationalist · 2nd July 2020, 13:26

If somebody wants to get inspiration in life, you only have to look at Tata motors. Any other manufacturer would have accepted defeat in Indian market where mediocre products rule the sales chart. But it takes integrity and self belief that the way forward is bringing safe and quality products. You need balls of steel to do that. I’m sure in the long run Tata will emerge victorious, as GTO always says there is no problem a right product can’t address. I’m yet to meet an unhappy Nexon owner! I can’t wait to see the MPV, Creta rival and the Sedans.

Sk8r · 2nd July 2020, 13:36

Good move. Should be an instant hit in the 7 Seater Cab market where they are well known. This could also be a good replacement for Xylo/ Ertiga based fleet market too

fhdowntheline · 2nd July 2020, 14:00

Before they do that, they must bring out an AWD Harrier. Otherwise there is no value proposition for that car other than a powerful engine. At least right now, it sits somewhere between the Seltos/Creta and the Compass/Tucson. With a 7 seater MPV bordering on SUV'ish dimensions, Harrier will be in an odd territory. Its difficult to justify the difference of nearly 10 lac Rs between the Nexon and the Harrier in terms of utility, except for the engine and a few more airbags.

TROOPER · 2nd July 2020, 14:05

Quote:

Originally Posted by Storm2.0

I feel sad for TATA. I know this car will to die a slow death because of our nitpicking. ...

Would like to disagree on this.

Tata executives must have the number 3 spot on the sales chart in their mind, which means they need to plug in all the gaps upto INR 30 lac. Looking at the Hexa, they have the expertise to make a solid MPV. And they just need to reel in those customers who have to pick up a Ertiga/XL6 because of a lack of choice. I'm sure there are many.

Add to that, if they bring it with a 5 star safety rating, customers looking for a safe people mover will definitely have it on the top of their list.

Quote:

Originally Posted by fhdowntheline

Before they do that, they must bring out an AWD Harrier. ....

Irrelevant to the topic at hand. Why even compare the Nexon and Harrier? And haven't they justified that there's not enough demand for AWD in the market?

Researcher · 2nd July 2020, 14:07

Quote:

Originally Posted by RavenAvi

Tata's next big project --- will be the Ertiga/Marazzo rival MPV. To be built on the ALFA platform---

I feel it would be extremely difficult to woo shoppers in an already loaded segment unless Tata has some great USPs not easy to be copied by competitors. I sincerely hope them the best, but in my opinion, their existing and even bygone products were very capable, only marred by public perception. Just last year, I sat in a Sumo after ages, and I wondered how could this fail with such wonderful ride and huge interior space.
P.S.- If I were to decide on Tata's behalf, I would certainly transform the already capable Sumo into BS-6 ready with all other latest compliance requirements (ABS, Airbags, rear parking sensors, Pedestrian safety, etc.) and invest the remaining amount in revamping the public perception rather than invest in developing a new MPV.

jetsetgo08 · 2nd July 2020, 14:47

If this is real news, then I appreciate their chivalrous attitude during such times, but I sincerely feel they should tie all the loose ends and recoup the lost customer trust, market share and a few quality issues before they experiment with another product. The Altroz is struggling to move out of the showrooms, can't blame the market as I still do see many new Cretas/Seltos's/Carnivals.

Trust_In_Thrust · 2nd July 2020, 15:04

Marazzo could not make dent in sales of Ertiga. Marazzo is a well rounded product and Mahindra should have offered a TC automatic in that. It will take lots of effort and huge stroke of luck i must say for Tata to develop a product which will beat Ertiga. I also wonder why Tata could not make Hexa sales zoom inspite of an awsome product ( we own two of them in XTA and makes us smile everytime we ride them). My guess is they give up on there own too soon. The other day we sat in Altroz at a dealer and the feel, the design left me amazed how Tata has grown still sales donot reflect the same sucess that Maruti or Hyundai enjoy (even though I truly feel competiton is inferior in main areas of ride comfort and safety).

Jagann13 · 2nd July 2020, 15:12

Nice to know!

We will be in the market for a new car after 3 years and we always look for a MPV. So, if TATA gets it right, we will be the first ones to have a hand on it!

Will see how it works!

ZenMaster · 2nd July 2020, 15:26

Why dont our politicians buy a the Tata Hexa or Harrier instead of buying the overpriced Innovas with Tax Payer Money. I believe it would also lead to a considerable saving to the govt.

If they truly mean what they say with, all the "Vocal for Local" and "Go desi" slogans then from now on, they should put their money and actions where their mouth is.

DicKy · 2nd July 2020, 15:28

Quote:

Originally Posted by RavenAvi

Tata's next big project - after Hornbill's launch - will be the Ertiga/Marazzo rival MPV. To be built on the ALFA platform
Testing should start by the festive season ahead, with a targeted launch in early/mid 2022.
This MPV might join 2 other Tata biggies - the Peregrin & Goshaq sedans - as Tata's main launches for FY2022-23,

Great to know scoopmaster!!!

It's a space that just begs for competition. Leave crossovers aside, there is a big enough market for 7 seater MPVs priced ~10 lakhs.
Wish the Tata MPV is in the Ertiga class rather than the, not here not there Marazzo.
Good to know the Peregrin and Goshaq projects are on track and not sacrificed on the altar of crossovers.

No development on the Omega platform?

Looks like the engine trouble has rattled them.

No new products, ofcourse an MPV on the Omega platform would have been awesome but with the Gravita's presence, and the probable come back of the Hexa, would be a crowded line-up.

wonder where the platform hunting Blackbird project went off...

1st July 2020, 23:34	#1
RavenAvi Distinguished - BHPian Join Date: Jun 2011 Location: Flying Around Posts: 6,666 Thanked: 47,568 Times View My Garage	Tata Motors to build an Ertiga-rivalling MPV Tata's next big project - after Hornbill's launch - will be the Ertiga/Marazzo rival MPV. To be built on the ALFA platform, the MPV might be offered in two flexible seating configurations. The test bed is likely to use the Nexon's 1.5L turbocharged diesel unit which belts out 108BHP & 260Nm, for now. No details on a petrol option yet. Testing should start by the festive season ahead, with a targeted launch in early/mid 2022. This MPV might join 2 other Tata biggies - the Peregrin & Goshaq sedans - as Tata's main launches for FY2022-23, as the Indian auto major looks to fill up all of the important product gaps in it's future PV lineup. Thanks to a birdie for this info.
	(55) Thanks

2nd July 2020, 10:35	#2
Aditya Team-BHP Support Join Date: Feb 2004 Location: Mumbai Posts: 17,801 Thanked: 76,768 Times View My Garage	re: Tata Motors to build an Ertiga-rivalling MPV Tata Motors to build an Ertiga-rivalling MPV - Post moved to a new thread.
	(2) Thanks

2nd July 2020, 12:01	#5
Storm2.0 BHPian Join Date: Jun 2017 Location: Bangalore Posts: 374 Thanked: 1,387 Times	Re: Tata Motors to build an Ertiga-rivalling MPV I feel sad for TATA. I know this car will to die a slow death because of our nitpicking. It's better TATA stops wasting money on so much of R and D. Instead they should just focus on adding excess of bling to the their existing car, add a big 15" touchscreen because no one cares about your car's robustness and safety aspects. Launch a flimsy car with lot of gizmos, price it less and it will sell like hot cakes. We are brand conscious people and we will readily throw our money on overpriced VAG cars. Last edited by Storm2.0 : 2nd July 2020 at 12:03.
	(28) Thanks

2nd July 2020, 13:26	#6
The Rationalist BANNED Join Date: Apr 2015 Location: Kochi Posts: 924 Thanked: 7,279 Times	Re: Tata Motors to build an Ertiga-rivalling MPV If somebody wants to get inspiration in life, you only have to look at Tata motors. Any other manufacturer would have accepted defeat in Indian market where mediocre products rule the sales chart. But it takes integrity and self belief that the way forward is bringing safe and quality products. You need balls of steel to do that. I’m sure in the long run Tata will emerge victorious, as GTO always says there is no problem a right product can’t address. I’m yet to meet an unhappy Nexon owner! I can’t wait to see the MPV, Creta rival and the Sedans.
	(34) Thanks

2nd July 2020, 13:36	#7
Sk8r BHPian Join Date: Jul 2019 Location: Chennai Posts: 461 Thanked: 2,163 Times	Re: Tata Motors to build an Ertiga-rivalling MPV Good move. Should be an instant hit in the 7 Seater Cab market where they are well known. This could also be a good replacement for Xylo/ Ertiga based fleet market too
	(1) Thanks

2nd July 2020, 14:00	#8
fhdowntheline Senior - BHPian Join Date: Sep 2019 Location: Pune Posts: 2,481 Thanked: 7,450 Times	Re: Tata Motors to build an Ertiga-rivalling MPV Before they do that, they must bring out an AWD Harrier. Otherwise there is no value proposition for that car other than a powerful engine. At least right now, it sits somewhere between the Seltos/Creta and the Compass/Tucson. With a 7 seater MPV bordering on SUV'ish dimensions, Harrier will be in an odd territory. Its difficult to justify the difference of nearly 10 lac Rs between the Nexon and the Harrier in terms of utility, except for the engine and a few more airbags. Last edited by fhdowntheline : 2nd July 2020 at 14:02.
	(3) Thanks

2nd July 2020, 14:47	#11
jetsetgo08 Senior - BHPian Join Date: Jul 2016 Location: Hyderabad Posts: 1,037 Thanked: 1,509 Times	Re: Tata Motors to build an Ertiga-rivalling MPV If this is real news, then I appreciate their chivalrous attitude during such times, but I sincerely feel they should tie all the loose ends and recoup the lost customer trust, market share and a few quality issues before they experiment with another product. The Altroz is struggling to move out of the showrooms, can't blame the market as I still do see many new Cretas/Seltos's/Carnivals.
	(1) Thanks

2nd July 2020, 15:04	#12
Trust_In_Thrust BANNED Join Date: Nov 2008 Location: New Delhi Posts: 768 Thanked: 349 Times	Marazzo could not make dent in sales of Ertiga. Marazzo is a well rounded product and Mahindra should have offered a TC automatic in that. It will take lots of effort and huge stroke of luck i must say for Tata to develop a product which will beat Ertiga. I also wonder why Tata could not make Hexa sales zoom inspite of an awsome product ( we own two of them in XTA and makes us smile everytime we ride them). My guess is they give up on there own too soon. The other day we sat in Altroz at a dealer and the feel, the design left me amazed how Tata has grown still sales donot reflect the same sucess that Maruti or Hyundai enjoy (even though I truly feel competiton is inferior in main areas of ride comfort and safety). Last edited by Trust_In_Thrust : 2nd July 2020 at 15:10.
	(5) Thanks

2nd July 2020, 15:12	#13
Jagann13 BHPian Join Date: Oct 2019 Location: Chennai Posts: 101 Thanked: 544 Times	Re: Tata Motors to build an Ertiga-rivalling MPV Nice to know! We will be in the market for a new car after 3 years and we always look for a MPV. So, if TATA gets it right, we will be the first ones to have a hand on it! Will see how it works!
	() Thanks

2nd July 2020, 15:26	#14
ZenMaster BHPian Join Date: Mar 2019 Location: Kottayam Posts: 437 Thanked: 1,605 Times	Re: Tata Motors to build an Ertiga-rivalling MPV Why dont our politicians buy a the Tata Hexa or Harrier instead of buying the overpriced Innovas with Tax Payer Money. I believe it would also lead to a considerable saving to the govt. If they truly mean what they say with, all the "Vocal for Local" and "Go desi" slogans then from now on, they should put their money and actions where their mouth is.
	(12) Thanks