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Old 18th April 2025, 22:01   #1
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Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Hello team-bhp. This is my first ever car analysis. Please excuse the quality of the post, since this is my first attempt. Hope you enjoy!

Introduction



Over the years, Rs. 20 Lakh segment has become one of the most competitive car segments. Just look at Tata and Hyundai for example. They are bringing four different powertrain options, lots of variants, and special editions of their Curvv and Creta respectively. Honda just survives for their City and Elevate. Vast majority of VAG sales comes from the India 2.0 products. Obviously, this is a very important segment for the Indian car scene, and as of now, the second most, behind the Rs. 10 Lakh one (IMHO). So, why don't I analyze: How exactly has it been for the carmaker's.

Defining a '20 Lakh Rupee car



First of all, we must understand what do we really mean by a car defined by its price point. Do not get confused: A car has a fixed price, but there are some debates:

#1 Ex-showroom vs On-road pricing
#2 Variant-by-variant pricing
#3 Stock vs Add-ons + Modifications
#4 New vs Used
#5 Exactly Rs. 20 Lakhs?

Ex-showroom vs On-road pricing



Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-innova.jpg

Different cities have different pricings, and we BHPians do not live in a single city. Due to this, for the sake of this analysis, I will take in account the Ex-showroom pricing

Variant-by-variant pricing



Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-compass.jpg

The most basic Innova Hycross cost around Rs. 20 Lakhs ex-showroom. So Does the super-basic variants of the Jeep Compass. Whereas the Tata Safari pricing starts @15 Lakhs. Kia asks 18 Lakhs for the fully loaded Syros Diesel. I feel that not many people actually buy these entry-level trims, and that it is mostly a marketing stunt by the manufacturers. I am going to include only the cars whose top-end or mid-variant cost Rs. 20 Lakhs. Within the Mahindra Born Electrics, only the Be6 will be included though (being classified as a C2 by AutoPunditz)
Overall cars from the C2 segment, and Carens, Thar Roxx from the utility segment will be included

Stock vs Add-ons + Modifications:



Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-thar.jpg

Not many owners keep their car 100% stock till the final day of ownership. Also, there is the money spent on Tax, FasTag, Fuel payment, service, showroom fitments, etc. It creates lots of confusions when we think more about this
So the car will be included in its ex-showroom pricing with no additions whatsoever.

New vs Used



Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-beemer.jpg

I will do a separate analysis for used cars.

Exactly Rs. 20 Lakhs?



Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-2024_hyundai_creta_facelift_exterior_01.jpg

Obviously, no car is priced at exactly Rs. 20 Lakhs. Some car may be @19.99, another @19.49. So what is the limit to be included in the analysis? Since we already decided what car to take in account, this must erase the problem altogether, right? No. The XL6 is also classified under utility, like the Carens. The most expensive XL6 cost around Rs. 15 Lakhs, if I am not wrong. Let's say we take 17.5 to 22.5 Lakhs (i.e 20 lakhs, plus and minus 2.5 lakhs)


Observation



#1 For the entire time between march of 2024 and 2025, Creta was the most selling '20 Lakh Car'.

#2 Out of 1.16 million cars sold since the start of the year, 270,000 or rather 23% of the market consisted of C2+Thar+Carens.

#3 Citroen Basalt, though it is considered a C2, is more of a C1, as indicated by pricing, quality, powertrain, and features. Not even 200 units of this car have been dispatched since the start of the year, so it does not significantly hamper my analysis.

#4 Only 18,562 C2 sedans were sold since the start of the year. The Creta alone sold 18, 522 units in January 2025! The era of sedans is indeed gone.
I predict that in a few years time, the C2 segment sedan will vanish just like the D1 sedan did. If you think the C2 icon (Honda City) will last for ever, well, the D1 icon (Skoda Octavia) didn't.

#5 As if to put shame on Honda, the City (a product last updated in 2024, and in an entirely new generation since 2020) sold 2798 units, not far from the 2541 units of the Ciaz (a product that is on its deathbed).

#6 The MG Astor only sold 640 units since the start of the year. Dividing the
monthly sales of the Creta (in January), we get nearly 600. Possibly the Creta outsold what the Astor sold in a year, in a single day.

#7 Point #6 is an unfair comparison for two reasons: The Astor is an outdated product (2nd gen launched globally) and second, these are dispatch numbers, not actual deliveries. Still, I believe that this car is much better than what its sale numbers indicate about it (for layman, not enthusiast).

#8 Dark editions are on the rise! I don't like it though: Some cars look deadly in black, but this posses a visibility problem at night. Also, I feel that something 'black' brings bad omen (no offense, simply personal opinion).

Let's not go too off-topic.

#9 The larger XEV9e outsold the Be6 by a M-A-S-S-I-V-E margin. I do not understand this logic. Want more knowledgeable BHPians to shed light on this.

#10 GTO once said that one must not buy a product from M&M, Tata or the 'Germans', as soon as it is launched, but rather wait for a few years, for the niggles to settle down. Still, the feeling of getting a totally brand new car, that too a very futuristic, technologically advanced, and the bragging rights. Not generalizing, but more than 7000 people decided to get these Born Electrics already.

#11 36K+ units of the Grand Vitara and nearly 15,000 units of the Urban Cruiser Hyryder. The recent upgrade (AWD AT, 6 airbags standard, e-brake, etc) should be very, very interesting.

#12 The Honda Elevate met its 2-3K a month sales target only in March of this year. This product is simply not enough.

#13 Somehow, both the Skoda 2.0 cars (Slavia and Kushaq) are negatively affected by the Kylaq while the Volkswagen 2.0 (Virtus and Taigun) appear unaffected.

#14 Obviously, the Skoda-VW 2.0 products have started ageing. I believe that the company could make history repeat (The Polo and Vento have been updated countless times in 13 years with no all-new product!). Not sustainable!

#15 Hyundai is milking the 'CRETA' brand. First, it was a mere cosmetic job with the N-Line (not even a different exhaust). Now it is with the Electric. The Electric is a lot more disadvantaged compared to the Curvv.ev, however, the after-sales quality, Hyundai-esque fit and finish, rear seat space, and potential reliability will make it sell better.

#16 The XUV400 EV is a joke. I bet it sells better as a fleet than as a private vehicle. The market has changed a lot.

#17 The ZS EV has definitely lost the 'wow factor'. Competitors have gotten more modern. Even the BaaS scheme hasn't helped. I do not have any data on customer preferences for the ZS or any MG EV in particular (Baas vs Own Battery).

#18 If the Windsor is the best selling EV, then it is for a good reason. This car gives a tough fight to all the ICE platform-based EVs. The only disadvantage I see with it is its rear seat ride quality.

#19 I see a perfect opportunity for Renault-Nissan in this segment. If the Duster is truly coming back, it has a chance to succeed, provided the alliance isn't as lethargic with the Indian market as it is right now.

#20 Tata Curvv sales are decreasing. This is my guess- A lot of sales came from the EV- The 1.2 Petrol isn't the segment benchmark, the 1.5 Diesel DCA, though fantastic, didn't sell much either due to overall lack of demand for diesel or late delivery of Curvv Diesels, The rear seat space is far behind competition, and the premium over the Nexon isn't fully worth it for many customers. People became scared to put their hard-earned money on a brand-new Tata ev and decided that it was better to buy a Mahindra Be6 Pack One or an inferior Creta Electric

#21 The Kia Carens- despite being due for a facelift, stills sells in healthy numbers. This is also the first Kia in India that became popular in the fleet segment.

#22 The Kia Seltos-the gamechanger, however has stagnated. It is due for a new generation altogether. The current model is still relevant though. -17.5% YOY growth.

#23 The MG Hector- yet another gamechanger-has also stagnated. Much more than Kia did. It is considered a D1 thought it is still priced somewhere around Rs. 20 Lakhs.

#24 The Hyundai Alcazar is still a very boring product. Suddenly from December 2024 onwards, Alcazar sales went from 2k range to the 1k range.

#25 few companies seems to have intentionally shipped excess cars to dealership as a part of a marketing stunt. Hyundai is one of them.

#26 This is the main point of the post: 20 Lakh rupee cars have gradually started proving luxury cars to be overpriced. While they may not offer the same amount of quality, prestige, fit and finish, handling, they are improving. They offer a feature set + style+ perfect dimensions + powertrains that keep the common man more than happy. While you still shouldn't be trading your C-Class or 3-series for a Creta, Seltos, Thar Roxx, or Kushaq, The C2 segment has certainly improved a lot.

History of the 20 Lakh rupee car




We have seen two threads on gamechangers-in 2010 by GTO https://www.team-bhp.com/forum/india...-changers.html (The 20 lakh rupee Game-Changers!) and another in 2025 https://www.team-bhp.com/forum/india...5-edition.html (Cars that changed the game - 2025 Edition).
But first, lets define what we mean by Rs. 20 Lakhs. As we trace the history of a car's pricing, we can observe the effect of the Indian Rupee's depreciation. See, 15 years ago, you could get a maharaja-size Skoda Superb MT for Rs. 20 Lakhs.
Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-screenshot-20250418-161139.png
Now, the same Skoda sells you a 4.2 meter long Kushaq for the same money! And no, its quality is not a match to the erstwhile Superb either.Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-screenshot-20250418-161437.png
This graph should give you an idea of just how much the Rupee depreciated
Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-screenshot-20250418-161822.png
To avoid confusion, let's assume that we are talking about cars that were worth what they were in their time, what is now Rs. 20 Lakhs. In simple, C2 and mid-level utility cars. The C2 segment can be divided into two parts: SUV and Sedan. Lets start with SUV

SUV


To start of, I will first mention the Renault Duster

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-duster.jpg

This machine came out in 2011, and created a revolution in a few ways:
#1 It introduced a whole new segment of monocoque SUVs
#2 It introduced Indians to a brand that had been a complete flop before
#3 Its ride quality simply blew competitors away.
#4 An SUV that could be cross-shoped with sedans (a continuation to #1)
Not long after, an AWD variant was added and gave the Duster a massive appeal. However, as time passed, the Duster begun to age fast. Renault facelifted the Duster in 2016, and this was a good move. However, with the Duster itself, Renault made three mistakes:
#1 launching a Nissan Terrano (rebadged Duster at a price higher than the original car, that too with no AWD= flop)
#2 Bringing the Captur (suposedly a Duster replacement. No AT and No AWD meant less popularity. It also looked very crossover-ish, unlike the Duster. This is also the car that is infamous among BHPians for its misleading advertisement showing the global model's achievements on an Indian TVC.
#3 Removing the 1.5 Diesel and the AWD in the later years of the car. These two were reason many people bought the Duster in the first place. Now, replacing it with a turbo-petrol, something nobody really felt the need for, was not really the best thing to do. This ultimately led to the car's fate.

In both a segment below and a segment above the Duster, unique gamechangers came to life:
In the segment below, it was the Ford Ecosport

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-ecosport.jpg

This car was an extremely smart package for its time: It had a futuristic design + SUV-ish looks + decent space inside + fantastic powertrain options + ahead-of-its-time equipment list + Ford-esque handling and build quality, yet it was not more than 4 meters long. It created a whole new segment altogether- The Urban SUV!

In the segment above, it was the Mahindra XUV500

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-xuv500.jpg

This car was Mahindra's first monocoque SUV and a gamechanger on its own. Its USP? A contemporary 7-seater with AWD that had an insanely VFM pricing.

For a few years, India's major automakers, Hyundai and Maruti Suzuki did not jump into this party. But this could not be for long.
Hyundai brought in the Creta.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-creta.jpg

This car was not particularly impressive in any way, but it had a typical-Hyundai quality, Hyundai badge, a neutral styling and it was 'just the right size' for middle class Indians. A very contemporary one too. The 2nd gen Creta was launched in 2020, with its sole drawback being safety and polarizing exterior details. It was facelifted in 2024, which IMHO, makes it look so beautiful, more so in the N-Line variant. An EV based on the Creta platform was launched in 2025.

What did Maruti bring? another neutral car= the forgotten yet legendary S-Cross

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-s-cross.jpg

This car was impressive because it felt very European (handling and build quality) and it carried two powertrain options- one for the ordinary fellow, i.e 1.3 MJD (This thing is not called the national engine of India for no reason) and the other for the enthusiast- The 1.6 (a driver-oriented Maruti). This car was so premium for a Maruti that it had to introduce a separate dealership network= NEXA. However, Maruti made a few mistakes that later turned out to be major blunders. The S-Cross only came with dual airbags (no side and curtain airbags), was FWD (AWD from Europe not carried over), no AT, and no Gasoline. Its sales fell so much that after a point, Maruti had to reduce prices significantly and didn't help much either. This car was a flop.
Trivia: The S-Cross is the second generation of another flop Maruti, i.e the SX4.
The S-Cross was facelifted in 2017, and with it the 1.6 was removed from the lineup. The S-Cross was facelifted again in 2020, and its diesel was replaced by a lethargic gasoline engine. The only good thing that came with the update were the new touchscreen infotainment system and finally, an AT, albeit an old 4-speed unit. The S-Cross continued to fall behind was replaced by the Grand Vitara in 2022.

Meanwhile, the XUV500's price increased significantly and it was a another segment altogether. The Ecosport also formed another segment, and Maruti responded with a another opponent for it= Vitara Brezza, a massive, massive success. Hyundai responded in 2019 with the Venue. So, the definition of a car segment became more and more clear with time.

One gamechanger that cannot be ignored at all, is the Kia Seltos

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-seltos.jpg

This one was clearly making all direct competition worried-It had all sorts of powertrain options, had every feature that you could think of, felt very premium, and its styling was very, very handsome. The unsorted Tata Harrier launched around the same time, was no match for the Seltos-despite being a size bigger and having bigger engines. Kia's 1.4 T-GDI was very rev-happy and so was the 1.5 CRDi. The only drawback for the Seltos was its ride quality, and brand trust at launch. Kia had so much advantage from parent company, Hyundai's experience with the Indian market, and this allowed to do excellent market research, resulting in excellent product. This was also the car on which the 2nd gen Creta is based on. Later, the Seltos would see an addition to its list of flaws- Safety.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-seltos-3-stars.jpg

In 2020, G-NCAP tested the Seltos (in its specification without the optional side and curtain airbag) and it was rated 3-stars (out of a total of 5) with an unstable bodyshell. Then, a viral photo of a Seltos split in two pieces took things even more heated. A German man thought it was his time to take an advantage. There came the Skoda Kushaq.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-kushaq.jpg

Previewed by the Vision IN Concept, it was a fresh breath of European air in a sea of Chinese, Korean, and Indian cars. It was compact yet premium. Its build quality, though certainly not matching the expectation from a German car, was better than its competitors. Its feature list, though not as lengthy as the Koreans, was decent. Then, Skoda did what Tata did to its car in a lower segment cars=get a good safety rating, then brag about it. To add to it, the car had amazing handling and the engines-1.0 TSi and 1.5 TSi, were both excellent. An enthusiast pick for its price point it is. A few months later, the mechanically identical Volkswagen Taigun reached the market.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-ttaigun.jpg

Kia decided to capture the MPV market. It realized a gap- The Marazzo wasn't selling, the Ertiga was not premium enough, and the Innova-too large/expensive. There was a room for a more modern monocoque MPV-the Carens.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-carens.jpg

Remember, the Grand Vitara-The successor to the S-Cross that I mentioned earlier? This car did not much to the market except the strong hybrid tech. After so long of bragging their SHVS, Maruti finally had a Toyota-sourced 'real hybrid' that was truly worth bragging. To show that it wasn't just a crossover but a real SUV, Maruti even brought their AllGrip Select AWD system to the Grand Vitara, albeit in a single mild hybrid MT variant. A rebadged Toyota Urban Cruiser Hyryder followed suit.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-grand-vitara.jpg

Honda, not wanting to get lost, created a half-hearted attempt-The Elevate. Honda had the opportunity to include the hybrid system from the City, making a perfect opponent for the Grand Vitara. Purely because of its lethargy, they could not even do that. This is a product powered by a fun-to-drive yet slow 1.5 iVtec from the City and is simply a good product. I dare say the Elevate is a boomer uncle's car.
Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-elevate.jpg

The 3-door Mahindra Thar, launched in 2020, was certainly not a car that could exchange your Creta or Seltos for. It had many flaws for an daily drive. Exactly, four years later, Mahindra launched the 5-door Thar, an even more S-E-X-Y car. This car had a number of controversial aspects about=No Gasoline AWD (A lifestyle off-roader without AWD!), funky name (I can think of a better name than 'Roxx'), poorly done-up styling, white interiors, no keyless entry, not riding 'like a monocoque'. Yet the demand for this car is so much than some people had to wait a year to get it. This car is the definition of middle class aspiration. Inteha Ho Gai Intezaar Ki!

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-thar-roxx.jpg

This is the car that I feel is the #1 hottest looking car in its segment, but it would not be my choice because of its after-sales quality: The Tata Curvv. While not in this post, check out the Curvv's rear end. It looks so damn C-O-O-L. The powertrain, safety, handling, interior ambience, and build quality of the car simply makes you forget that Its a Tata. I am not sure about fit and finish though.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-curvv.jpg

Sedan


The modern premium sedan segment in India began with the Maruti 1000 in 1990s. This car could beat the Ambasadors and Padminis in every way, except power. Maruti solved the problem with the Esteem. Esteem continued to be on sale for a long time. When its modern alternative, the Baleno was introduced, Maruti decided to continue selling the Esteem alongside the Baleno in a lower segment. Eventually, the Esteem left the market for the Dzire in 2008.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-esteem.jpeg

The Honda City was one of those cars that eventually led to the Esteem's downfall. With its Vtec engine, sheer amount of technology, beautiful mod scope, and Honda reliability, it was a revolution. Currently in its fifth generation

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-honda-city.jpg

The Hyundai Accent was also yet another modern sedan for the Indian car market. This one currently lives in the market as the third generation Hyundai Verna.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-2002_hyundai_accent_gl_rear_3.24.22.jpg


So many cars came and left the C2 sedan segment (Ciaz/SX4, Sunny, Fiesta, Linea, etc), but none of them came to dethrone the Honda City until the Vento. It was simply too competent.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-vwvento02.jpg

Many years later, when sedans came to loose public interest, VAG revived with the Slavia and Virtus.

Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-virtus.jpg.

Last edited by Aditya : 20th April 2025 at 17:44. Reason: Image replaced
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Old 19th April 2025, 21:59   #2
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Thread moved out from the Assembly Line. Thanks for sharing!
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Old 19th April 2025, 22:22   #3
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Excellent Analysis!

Quote:
Originally Posted by Xpresstrainfast View Post
An enthusiast pick for its price point it is. A few months later, the mechanically identical Volkswagen Taigun reached the market.

Attachment 2749854
Not only the general public but even enthusiasts often mistake the Tiguan for the Taigun! (no offence to you sir)

Requesting the mods, to kindly make the necessary changes.
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Old 19th April 2025, 23:54   #4
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Man, what a way to enter the forum!! Banger of a thread.

You had me hooked from the 1st word itself. The Accent holds a little special place in my heart since we used to own that before we got the Elantra!

The 20L segments has a lot of choices to spoil us, but my pick would definitely be the Virtus!!

Amazing thread bro! More to come, I hope

Last edited by Chetan_Rao : 20th April 2025 at 12:26. Reason: Typos
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Old 20th April 2025, 11:05   #5
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Not long ago 20 lakhs was a good budget for a D segment, but now it gets only a C segment car at maximum. I got Octavia TDI MT at 22 lakhs in 2016. That time 3 series was available at ~ 40 lakhs. Now these car prices have gone to a different level.

However at the same time C segment has improved a lot. A 150 BHP engine back then was available only in D segment +. But now lot of C segment cars have it. Though I agree the overall quality of cars have gone down, but equally the technology have improved. So it’s you loose some you gain some.

From my perspective 20 lakhs is still a good budget, and my choice < 30 lakhs would be Virtus 1.5 DSG, eyes closed.
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Old 20th April 2025, 15:09   #6
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Quote:
Originally Posted by Xpresstrainfast View Post

#9 The larger XEV9e outsold the Be6 by a M-A-S-S-I-V-E margin. I do not understand this logic. Want more knowledgeable BHPians to shed light on this.
I did a bit of research and a bit of back and forth on this, so probably can shed a bit more light. First of all, the gap in bookings is not that huge. According to Mahindra, current booking trends indicate 59:41 for XEV:BE. Source: https://www.mahindra.com/news-room/p...s-across-india

The thing is that deliveries are much higher for the XEV due to other temporary issues which are impacting BE6 deliveries, mostly software and inventory issues from what I got with dealers. I myself haven't gotten delivery of my vehicle despite booking very very early.

As for choosing between the two, IMO XEV 9E is the right choice for majority of Indian buyers, who have a family. The XEV gives you a lot bigger car for 10% more money, which Indians absolutely love as we usually associate car prices with size. This has been a symptom of our car market which never had any hot hatches or high performance, expensive small cars. In fact, this is my comment from when the review dropped as I myself was going to go for the XEV back then. Funny how things go:

Quote:
Originally Posted by darkgamer View Post
Seems like a fun car for young couple or a bachelor, where the rear seats won't be used that much. Basically the same issue as what the Curvv had.

I think the 9E is just a much more practical car. Much more headroom, knee room, better under thigh support and a big boot. IMO completely worth the extra 3 lacs, though YMMV.
I personally booked a BE6 because for a couple with no kids such as ourselves, it was the more exciting car. Also more practical because it's smaller, the 9E is very very big for Bengaluru streets.
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Old 20th April 2025, 17:36   #7
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Considering Ertiga's sales figures, in my opinion XL6 is underrated. IIRC its top automatic variant costs around 16.5L onroad Gujarat!


For the amount it's a perfect family car for those who want an overall fuss free ownership experience, and are in need of the third row. Also it does pack some great day to day useful features like wireless smartphone connectivity, 360cam, ventilated seats. To me it looks like a baby Endeavour from the front (I don't know why Probably it's because of the rectangularish headlamps).

Good analysis

Last edited by ampere : 21st April 2025 at 19:39.
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Old 20th April 2025, 17:57   #8
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Nice thread. Was in the same situation a couple of years ago. Wanted a fast, safe SUV primarily for highway driving. Was pretty happy with the Taigun 1.5 DSG. Creta was tempting but disregarded due to safety reasons.

Taking a look at EVs completely changed the game in the price to power to value equation. Kona was very tempting but the small infotainment screen was a big turn off and finally went with the MG ZS EV. Delighted with the purchase. With the price cuts, for someone on a tight budget, it's still the car I would recommend with its segment leading power of 170+ BHP at below 20L OTR in states with no road tax.
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Old 21st April 2025, 05:59   #9
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

one sedan, one proper SUV and One hatch is the ideal garage �� can say that from personal experience. Both the sedan and hatch can meet the sub 20 lac criteria.

My family has Verna 1.5 turbo petrol DCT, XUV 700 diesel auto AWD and a sweet Ford Figo S Diesel manual.

Verna is a superb if underrated option. It’s a much vs better package than the Creta. It outclasses the honda City ; the ill famed DSG boxes from Škoda/VW with the threat of exiting India makes Slavia/Virtus tough picks.
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Old 21st April 2025, 07:50   #10
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Quote:
Originally Posted by darkgamer View Post

The thing is that deliveries are much higher for the XEV due to other temporary issues which are impacting BE6 deliveries, mostly software and inventory issues from what I got with dealers. I myself haven't gotten delivery of my vehicle despite booking very very early.


Thank you for the information. This is exactly what I wanted to know.


A note to everyone else: Feel free to be harsh on criticizing me. As a first-timer in this field, feedback is much needed for me to improve.
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Old 21st April 2025, 09:17   #11
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Quote:
Originally Posted by Xpresstrainfast View Post

The 3-door Mahindra Thar, launched in 2020, was certainly not a car that could exchange your Creta or Seltos for. It had many flaws for an daily drive. Exactly, four years later, Mahindra launched the 5-door Thar, an even more S-E-X-Y car. This car had a number of controversial aspects about=No Gasoline AWD (A lifestyle off-roader without AWD!), funky name (I can think of a better name than 'Roxx'), poorly done-up styling, white interiors, no keyless entry, not riding 'like a monocoque'. Yet the demand for this car is so much than some people had to wait a year to get it. This car is the definition of middle class aspiration. Inteha Ho Gai Intezaar Ki!
Dsiclaimer to begin with: I was one of those people who booked the Roxx within the first minute, and I'm most probably one of the earliest to get delivery of the Roxx P AT. So pardon my bias if any.

I feel that a lot of "criticisms" of the Roxx is just a rehash of lazy opinions without much substance. It's almost as if many people have made up their mind without TDing the vehicle (not saying you are amongst one of them).
  1. Poor styling- if the car was so grotesque looking, why is this a head turner everywhere ? (unless people turn their heads to see how bad it looks)
  2. Name - At this point , I am almost certain nobody cares.
  3. The biggest one, "not riding like a monocoque". It's like complaining why doesn't a monocoque ride like a sedan. Not expanding on it, guess one can understand the drift.

Also, I will hesitate to tag a 25L otr car as middle class aspiration, when the real middle class is barely surviving in this brutal market, but that's the topic of another thread.

Appreciate the effort made in the post though. It should certainly evoke a lot of meaningful discussions. Cheers.

Last edited by ampere : 21st April 2025 at 19:40.
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Old 21st April 2025, 17:16   #12
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Good analysis and agree with your point of view for 2 million rupees cars in 2025.

My 2 cents:
  1. 20 lakhs in 2025 is equivalent to approximately 2 lakhs in 1990 as per inflation. It would be nice to compare what options one had in 1990 in buying an automobile compared to 2025 in the world in general and India in particular.
  2. Cars grow in size with every generation. I think the best examples are civic and corolla for analysis. 1st generation of civic and corolla are 140 inches in length and the 12 th generation of the same cars are 180 inches. Also an interesting observation is that Civic and Corolla today are same size as Accord and Camry in 1990.
  3. The automobile companies keep on increasing the size of models with every generation to create a space for a newer model. Unfortunately our street sizes are not changing in the same proportion. The result is that we have oversized cars that don't fit the downtown lanes and becomes a parking nightmare.

Last edited by ampere : 21st April 2025 at 19:40.
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Old 22nd April 2025, 10:40   #13
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re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

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Originally Posted by Xpresstrainfast View Post
Attachment 2749838
This car was not particularly impressive in any way, but it had a typical-Hyundai quality, Hyundai badge, a neutral styling and it was 'just the right size' for middle class Indians.
Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-tcretaorange.jpg

I don't agree with your observation that this "car was not particularly impressive in any way". The Creta 1.6 is a fantastic diesel engine and was a big reason for buyers to choose this. To top it off, it even returns decent fuel efficiency figures, making it a very good choice. It still is the Goldilocks size, offering spacious interiors for 5 people, plenty of boot space and even a healthy amount of headroom.

Quote:
Originally Posted by Xpresstrainfast View Post
Exactly, four years later, Mahindra launched the 5-door Thar, an even more S-E-X-Y car. This car had a number of controversial aspects about=No Gasoline AWD (A lifestyle off-roader without AWD!), funky name (I can think of a better name than 'Roxx'), poorly done-up styling, white interiors, no keyless entry, not riding 'like a monocoque'. Yet the demand for this car is so much than some people had to wait a year to get it. This car is the definition of middle class aspiration.
Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car-trox.jpg

You have mentioned only the negatives of the Roxx here.

The THAR was a breath of fresh air in a segment crowded by pseudo-SUVs. The original Thar, and it's revised version, were 3-door machines that had the aura of the first Willys Jeeps. The Roxx has only taken this a major step forward by adding more space, better suspension, better steering, all the while retaining the desirability of the first Thar.

I agree the styling was a bit overdone, but there is nothing that cannot be easily fixed later. Owners can even remove the "ROXX" badge if they find it offensive. That is, if they even notice such things after a few weeks.

The Thar Roxx offers a brilliant package of very powerful turbopetrol and turbodiesel engines, both mated to superb torque converter transmission. How many other cars offer this much fun in the same segment? I am so glad they did not offer a boring CVT or a lethargic AMT or even a potentially unreliable (in India) dual-clutch automatic.

Finally, the white interiors have now been replaced by grey ones, and 4WD owners can choose a more sober brown color. There is a lot of space inside for families (sadly no water bottle storage). I feel the Roxx is not just a "middle class aspiration" but a true blue SUV with a lot of redeeming qualities.
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Old 28th April 2025, 11:10   #14
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Re: Xpresstrainfast's first-ever car sales analysis | The 20 Lakh Rupee Car

Excellent write up!! It just reminds us that the car prices were sky rocketed in the past few years. I still regret skipping the deal on a brand new octavia 1.4 which was priced at just 18L in a dealership ( around 2020 ).

Just after few years when the new octavia came it priced way over 30L.

Now with that money we can only get a virtus/slavia which we all know lacks the quality and finesse of any VAG cars in the past.

Good old days are gone.
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