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Old 18th September 2008, 13:50   #1
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Maruti Suzuki SX4 Going Down?

Around 10 days back my friend had been to D.D.Motors , New Delhi for the test ride of SX4. They told him that the waiting for SX4 is 2 months.

Then 2 days back he had the test ride of Maruti Suzuki Dzire. They told him its 9 months waiting on Dzire

Also, now they have SX4 readily available with 40,000 Rs discount.

Maruti is trying to make fool of Indian Janta? because 10 days back 2 months waiting and no discounts available and after 8 days flat 40k discount and readily available?

SX4's sales are really going so down?

Throw some light on it team bhpians.
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Old 18th September 2008, 14:39   #2
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You sure about the discount on the Sx4? 40k is a huge !!
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Old 18th September 2008, 14:42   #3
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Must be on the VXi. I have heard that there aren't many takers for this.
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Old 18th September 2008, 14:46   #4
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Well one thing is for sure that it isn't doing as well as Dzire.

Also the moment Maruti put out a 25k exchange or whatever discount on SX4 it was clear that its not meeting the target as Maruti never gives a single paisa discount on a model which is doing good.

But then too you see lots of SX4 on roads so may be its not doing as good as the Swift & Dzire & hence the discounts.
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Old 18th September 2008, 15:03   #5
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I think Dzire has surely eaten into SX4 vxi sales. 40k for SX4 is quite an discount!!! I think they should do some upgrade in interiors , IMO its among the best VFM sedans in the segment let down by the quality of plastics. Hope Maruti acts fast
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Old 18th September 2008, 15:12   #6
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Here are the Maruti mid-size sales nos I picked up from the Indian Sales and Analysis thread.
Oct-07 (4,177)
Nov-07 (4,260)
Dec-07 (3,291)
Jan-08 (2,939)
Feb-08 (1,958)
Mar-08 (7,536)
Apr-08 (4,187)
May-08 (5,946)
Jun-08 (5,807)
Jul-08 (6,009)
Aug-08 (5,427)

Here, we don't have a break-up between DZire,Esteem, SX4. But last Oct-(07), we can safely assume that 4,177 units sold must have been only of SX4. In Aug-08, SX4 and Dzire together have sold 5,427.If they sold 3,500 units of Dzire(based on huge backlog), then the SX4 share is only 1,927. I think it is safe to assume that SX4 sales are down.
The TV advertising,too, has been a bit aggressive these days on SX4.
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Old 18th September 2008, 15:12   #7
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Quote:
Originally Posted by karanraheja View Post
I think Dzire has surely eaten into SX4 vxi sales. 40k for SX4 is quite an discount!!! I think they should do some upgrade in interiors , IMO its among the best VFM sedans in the segment let down by the quality of plastics. Hope Maruti acts fast
Yet its no where as popular as the older balneo no doubt Sx4 is a fine car but I dont know I somehow liked the look and feel of the baleno.
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Old 18th September 2008, 15:16   #8
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Gregory we are not talking about Popularity. Anyways Baleno too became popular only after price cuts. Anyways this is OT here.

Quote:
Here, we don't have a break-up between DZire,Esteem, SX4.
I believe you mean DZire & SX4 as Esteem production was stopped before Dzire's

Last edited by Technocrat : 18th September 2008 at 15:18.
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Old 18th September 2008, 15:32   #9
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The 40K includes
* exchange bonus
* Loyalty bonus
* finance payout something.

So, it seems like its just to attract the attention. I believe that the actual cash discount will be in the range of 8-12K.
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Old 18th September 2008, 15:44   #10
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One of our Delhi Team BHP member had bought a SX4 ZXi @ 43K discount this month. Reger "Post 12"

http://www.team-bhp.com/forum/test-d...y-new-sx4.html
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Old 18th September 2008, 15:48   #11
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@diwa,
Just seen that thread.
It includes exchange bonux of 30K (but without actually exchanging the vehicle?). I guess it should be Loyalty bonux or whatever.
http://www.team-bhp.com/forum/test-d...tml#post979086
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Old 18th September 2008, 16:20   #12
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Yes, SX4 sales have come down in past couple of months. Future, they are going to release A-Star (hatch). They have to cut through the competition of 3rd gen NHC, present Aveo and Chevy Magnam where they have maintainence free and warranty for 3 years ...Will be too tough for them to sustain unless they give discounts on this car.
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Old 18th September 2008, 16:20   #13
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There is no discount on SX4 by dealer, other than corporate discount and some useless accessories.

40K is exchange bonus.

and I have not heard of any loyalty bonus on SX4
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Old 18th September 2008, 16:39   #14
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Can any member inform what is OTR price of SX4 Zxi in Bangalore? Are Bangalore dealers also giving such discount in SX4?
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Old 18th September 2008, 16:44   #15
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Quote:
Originally Posted by anujmishra View Post
Are Bangalore dealers also giving such discount in SX4?
Looks like yes. Today times had an ad for SX4 with discount UPTO 40K for selected corporates.

I am waiting for a day when these guys advt for MINIMUM XX price discounts.
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