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Business Standard New Delhi: Within 10 months of starting production of its KB-series engines, the country’s largest car maker, Maruti Suzuki, has rolled out over 100,000 of these units that power the two small cars, A-Star and Ritz.
Riding on the success of this new fuel-efficient technology, Maruti Suzuki India (MSI) has planned to incorporate KB-series engines in other existing as well as new models.
“The company’s Gurgaon plant has produced over 100,000 KB-series engines, which are installed in the two small cars A-Star and Ritz since its commercial production began in October last year,” a company spokesperson said. When asked about MSI’s future strategy to roll out more KB-series engine cars, the official said, “We have definite plans to gradually introduce this next generation light-weight fuel efficient engine series in other models over a period of next 3-5 years.”
He, however, declined to name the model next in line after A-star and Ritz which will be powered by the KB-series engine. The company produces Bharat Stage-III, Bharat Stage-IV and Euro-V emission norms compliant KB-series engines. It produces two different petrol engines, 1 litre (A-Star) and 1.2 litre (Ritz), from the fully integrated engine manufacturing facility, located at MSI’s Gurgaon plant.
According to the Automotive Research Association of India (ARAI), A-Star gives a mileage of 19.6 km per litre, while Ritz runs 17.7 km for every litre of petrol.
MSI has so far exported over 50,000 units of Euro-V compliant A-Star, sold as Suzuki Alto in Europe. It also supplies A-Star to another Japanese car maker Nissan under a contract manufacturing agreement with Suzuki. Nissan sells the car in Europe as Pixo.
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So looks like Maruti's new K series engines are really working wonders for Maruti. This is good news as prospective Maruti Buyers can get these engines across more models soon
Quote:
Originally Posted by nurni76
(Post 1411003)
This is good news as prospective Maruti Buyers can get these engines across more models soon |
Why do you say "soon", when MS thinks it will take them 3-5 years. I'm wondering why they need 3-5 years?
Quote:
Originally Posted by nurni76
(Post 1411003)
“We have definite plans to gradually introduce this next generation light-weight fuel efficient engine series in other models over a period of next 3-5 years.” |
Quote:
Originally Posted by Su-47
(Post 1411010)
Why do you say "soon", when MS thinks it will take them 3-5 years. I'm wondering why they need 3-5 years? |
Coz Swift will get the transplant in the next few months. Also the new face lifted Estilo will get the K series engine in the next couple of months. MS feels 3-5 years to get the K-series across most of their models I guess.
Has MARUTI SOLD 100,000 units of Ritz and A-star combined? One shouldn't judge the success of an engine by the number produced, it should be rather judged by number of cars sold with that particular engine/engine family.
Quote:
Originally Posted by 1100D
(Post 1411105)
Has MARUTI SOLD 100,000 units of Ritz and A-star combined? One shouldn't judge the success of an engine by the number produced, it should be rather judged by number of cars sold with that particular engine/engine family. |
I did not know these engines were made for "other then car" use.
Quote:
Originally Posted by 1100D
(Post 1411105)
Has MARUTI SOLD 100,000 units of Ritz and A-star combined? One shouldn't judge the success of an engine by the number produced, it should be rather judged by number of cars sold with that particular engine/engine family. |
I think, it's a lot of export included.
Quote:
MSI has so far exported over 50,000 units of Euro-V compliant A-Star, sold as Suzuki Alto in Europe.
|
So half of the K Series Engines are just exported in the Euro-V spec A-Star to Europe. Add the Nissan Pixo and I think around 65-70% of the 1 Lakh Engines so far produced have been exported.
What is so great? Earlier it was some xyz engines and now it is the k series.
MSI is not offering the Just engine to customers nor offering same cars with and without k series engines. Just marketing hype
Makes no sense for MUL to announce this. Seems like a hyped marketing initiative. Also, as SLK has rightly mentioned, many of these engine could have been exported.
I took delivery of an Alto Lxi yesterday from Coimbatore. There were 47 cars getting delivered. Most of them were Alto followed by a couple of Ritz, 7 Swift and 2 dezires.
There was not a single A start getting delivered. I doubt if 100,000 KB series have being sold considering only A star and Ritz share the KB series in the Maruti stable.
Should be inclusive of the export numbers.
The K series engine production is ramping up for sure. MUL is shifting all models to the K Series engine as someone has pointed out here.
Quote:
Originally Posted by gpa
(Post 1411522)
Makes no sense for MUL to announce this. Seems like a hyped marketing initiative. Also, as SLK has rightly mentioned, many of these engine could have been exported. |
right. As per the latest july sales report of the company, A-Star has crossed 50K units of exports. Ritz must have touched close to 20k since its launch (May 8000, June 6000, July assuming 6000). The remaining 30K must be from A star domestic sales.
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