Can the all new Tucson reignite the Indian soft roader market and save Hyundai?

sidindica · 25th August 2009, 23:29

(pics taken from Carscoop via Hyundai's Korea website)

Well, the all new Tucson has just been launched in Korea and is available with:

all new "R" CRDi diesel engine with 2.0 litres 4 cylinder 188 bhp
2.0 L 4 cylinder gasoline engine with 168 bhp

Since the vehicle is imported from Korea, it is upto Hyundai to launch it here as soon as next year.

Will the vehicle succeed in the Indian soft roader market this time around?
Going by the looks and package, I would pick this over the CR-V, X Trail and Captiva.

vinaydas · 25th August 2009, 23:42

looks like an i20 on steroids. IMO it will get mixed reviews from people.

Digital Vampire · 25th August 2009, 23:45

Looks much better than the old gen Tucson...188 BHP! Yummm

Hold on... 188 Bhp from a 2 Litre CRDI motor?

No one can save Hyundai India unless they willingly shed their small car manufacturer image themselves. Ironically, Hyundai India was never shown interest/capability in the big game. Try getting a Sonata Transform TD and you'll know what I mean. More than anything else, they need to up their game and get that Santa Fe here ASAP to pit against Fortuner

@ HYUNDAI: Do you have it in you?

Samurai · 25th August 2009, 23:51

Without any specifications, it is hard to comment. Now that Fortuner is out for such a sweet price, this Tucson could be in trouble even before it is released.

diabloo · 26th August 2009, 00:16

Quote:

Originally Posted by sidindica

Since the vehicle is imported from Korea, it is upto Hyundai to launch it here as soon as next year.

There goes the pricing...This will sell in good numbers if Hyundai manages to keep the price below 13L.

Comrade · 26th August 2009, 00:20

looks good but brand value will always play spoilsport.

AyAn! · 26th August 2009, 00:23

It all depends on the price with respect to Hyundai's image.
One of the main reasons the old Tuscon didn't sell was the high price.But it was a good car nevertheless.SInce the new one is also going to be a CBU,its also going to be expensive,but Hyundai's gonna have to check that it doesn't go near CR-V territory.
The cars has looks,if priced right,that 188bhp diesel has the potential to turn around the now lukewarm soft-roader segment.

But this car can never save Hyundai India.Just might change their image a bit.

theragingbull · 26th August 2009, 00:31

Hyundai had promised that the Santa Fe will hit Indian shores 2 yrs back...and still there's no clue whether it's gonna launch anytime soon. I reckon the same thing is gonna happen with the new Tuscon. It's a capable vehicle but hyundai would think twice before bringing it here after the miserable failure of the Terracan and old Tuscon.

bharti22shresth · 26th August 2009, 01:28

Seems like a direct descendant of the "i" family (10, 20..)Not complaining though. Pricing it right which i highly doubt it (if at all) being a CBU and with that stonker 188bhp oil burner, the tucson might just hit it this time.

P.S. Why call it tucson when it doesn't look any close to the previous generation model. Why not launch it as a brand new product (just talking about the indian market) since, it's really, a brand new vehicle and the tucson never got it's share of fame anycase.

avishar · 26th August 2009, 02:04

Its just a big softie.The wheels looks small.If hyundai can price it somewhere only around 15 lakhish then only it can attract buyers.Anything over that and hyundai is going on unchartered territory.Why doesnt hyundai try to launch an Innova or Xylo competitor instead of luanching these soft-roaders which never work.

1-Testosterone · 26th August 2009, 07:29

Well, the engine and interiors puts Toyotas and Hondas to shame.
Only if they could price it competitively.
Hyundai has some great SUV's and with this cracker of an engine, I dont feel why they should succeed.
IMO, Hyundai understands Indian market better than Toyota and Honda and will re-enter premium segment very soon. It already enjoys huge success in small car segment and that's important than anything else (which Toyota or Honda doesn't)

Ardy · 26th August 2009, 07:50

Looks very neat ...

However, Hyundai would have to do a lot to impress people to be able to sell this product. Neither of their earlier SUVs or Sonata have done much sales. I guess its the perception of people that Hyundai is good in sub-10 Lac price bracket only.

If this is launched as if in India, it could give some serious competition to other softroaders.

sajands · 26th August 2009, 08:45

Well, the engine and interiors are great but how much of thoes will be seen in the indian market when launched. The rear looks almost like the bmw X6 and the front reminds me of the EVO X, hyundai has made one good looking cross between X6 and the EVO X and it all depends on how they price it and what its going to be packed with (features)

shankar.balan · 26th August 2009, 09:34

this car coming in at 15 lacs?
very tough.
My guess is it will be just a tad lower than the Fortuner if that.
but it looks very nice and purposeful.
I think the Skoda Yeti will prove to be the category killer in this segment and indeed open a whole new world to Indian car buyers.

vasudeva · 26th August 2009, 09:39

My personal view: regardless of its merits or pricing, the new Tucson will get the same caning as the old one.

25th August 2009, 23:29	#1
sidindica Senior - BHPian Join Date: Jun 2007 Location: Delhi Posts: 4,892 Thanked: 8,106 Times	Can the all new Tucson reignite the Indian soft roader market and save Hyundai? (pics taken from Carscoop via Hyundai's Korea website) Well, the all new Tucson has just been launched in Korea and is available with: all new "R" CRDi diesel engine with 2.0 litres 4 cylinder 188 bhp 2.0 L 4 cylinder gasoline engine with 168 bhp Since the vehicle is imported from Korea, it is upto Hyundai to launch it here as soon as next year. Will the vehicle succeed in the Indian soft roader market this time around? Going by the looks and package, I would pick this over the CR-V, X Trail and Captiva. Attached Thumbnails Last edited by sidindica : 25th August 2009 at 23:30.
	() Thanks

25th August 2009, 23:42	#2
vinaydas Senior - BHPian Join Date: Apr 2007 Location: Bengaluru Posts: 1,399 Thanked: 148 Times	looks like an i20 on steroids. IMO it will get mixed reviews from people.
	() Thanks

25th August 2009, 23:45	#3
Digital Vampire BHPian Join Date: Jul 2004 Location: Utopia! Posts: 595 Thanked: 105 Times	Looks much better than the old gen Tucson...188 BHP! Yummm Hold on... 188 Bhp from a 2 Litre CRDI motor? No one can save Hyundai India unless they willingly shed their small car manufacturer image themselves. Ironically, Hyundai India was never shown interest/capability in the big game. Try getting a Sonata Transform TD and you'll know what I mean. More than anything else, they need to up their game and get that Santa Fe here ASAP to pit against Fortuner @ HYUNDAI: Do you have it in you? Last edited by Digital Vampire : 25th August 2009 at 23:49.
	() Thanks

25th August 2009, 23:51	#4
Samurai Team-BHP Support Join Date: Jan 2005 Location: Bangalore/Udupi Posts: 25,828 Thanked: 45,521 Times View My Garage	Without any specifications, it is hard to comment. Now that Fortuner is out for such a sweet price, this Tucson could be in trouble even before it is released.
	() Thanks

26th August 2009, 00:20	#6
Comrade BHPian Join Date: Jul 2008 Location: HYD Posts: 542 Thanked: 1,194 Times	looks good but brand value will always play spoilsport.
	() Thanks

26th August 2009, 00:23	#7
AyAn! Senior - BHPian Join Date: Oct 2008 Location: Durgapur/Calcutta/Pune Posts: 2,169 Thanked: 869 Times	It all depends on the price with respect to Hyundai's image. One of the main reasons the old Tuscon didn't sell was the high price.But it was a good car nevertheless.SInce the new one is also going to be a CBU,its also going to be expensive,but Hyundai's gonna have to check that it doesn't go near CR-V territory. The cars has looks,if priced right,that 188bhp diesel has the potential to turn around the now lukewarm soft-roader segment. But this car can never save Hyundai India.Just might change their image a bit.
	() Thanks

26th August 2009, 00:31	#8
theragingbull Senior - BHPian Join Date: Apr 2008 Location: Austin, TX Posts: 2,601 Thanked: 646 Times View My Garage	Hyundai had promised that the Santa Fe will hit Indian shores 2 yrs back...and still there's no clue whether it's gonna launch anytime soon. I reckon the same thing is gonna happen with the new Tuscon. It's a capable vehicle but hyundai would think twice before bringing it here after the miserable failure of the Terracan and old Tuscon.
	() Thanks

26th August 2009, 01:28	#9
bharti22shresth BANNED Join Date: Nov 2008 Location: panchkula Posts: 362 Thanked: Once Infractions: 0/1 (10)	Seems like a direct descendant of the "i" family (10, 20..)Not complaining though. Pricing it right which i highly doubt it (if at all) being a CBU and with that stonker 188bhp oil burner, the tucson might just hit it this time. P.S. Why call it tucson when it doesn't look any close to the previous generation model. Why not launch it as a brand new product (just talking about the indian market) since, it's really, a brand new vehicle and the tucson never got it's share of fame anycase.
	() Thanks

26th August 2009, 02:04	#10
avishar Senior - BHPian Join Date: Oct 2008 Location: kolkata/bangalore,india Posts: 2,901 Thanked: 4,143 Times	Its just a big softie.The wheels looks small.If hyundai can price it somewhere only around 15 lakhish then only it can attract buyers.Anything over that and hyundai is going on unchartered territory.Why doesnt hyundai try to launch an Innova or Xylo competitor instead of luanching these soft-roaders which never work.
	() Thanks

26th August 2009, 07:29	#11
1-Testosterone BHPian Join Date: Nov 2007 Location: Amritsar Posts: 388 Thanked: 43 Times View My Garage	Well, the engine and interiors puts Toyotas and Hondas to shame. Only if they could price it competitively. Hyundai has some great SUV's and with this cracker of an engine, I dont feel why they should succeed. IMO, Hyundai understands Indian market better than Toyota and Honda and will re-enter premium segment very soon. It already enjoys huge success in small car segment and that's important than anything else (which Toyota or Honda doesn't)
	() Thanks

26th August 2009, 07:50	#12
Ardy BHPian Join Date: Jan 2009 Location: Hyderabad Posts: 614 Thanked: 87 Times View My Garage	Looks very neat ... However, Hyundai would have to do a lot to impress people to be able to sell this product. Neither of their earlier SUVs or Sonata have done much sales. I guess its the perception of people that Hyundai is good in sub-10 Lac price bracket only. If this is launched as if in India, it could give some serious competition to other softroaders.
	() Thanks

26th August 2009, 08:45	#13
sajands BHPian Join Date: Mar 2005 Location: Bangalore Posts: 941 Thanked: 347 Times View My Garage	Well, the engine and interiors are great but how much of thoes will be seen in the indian market when launched. The rear looks almost like the bmw X6 and the front reminds me of the EVO X, hyundai has made one good looking cross between X6 and the EVO X and it all depends on how they price it and what its going to be packed with (features)
	() Thanks

26th August 2009, 09:34	#14
shankar.balan BANNED Join Date: Apr 2008 Location: Bangalore Posts: 11,368 Thanked: 23,150 Times View My Garage Infractions: 0/2 (8)	this car coming in at 15 lacs? very tough. My guess is it will be just a tad lower than the Fortuner if that. but it looks very nice and purposeful. I think the Skoda Yeti will prove to be the category killer in this segment and indeed open a whole new world to Indian car buyers.
	() Thanks

26th August 2009, 09:39	#15
vasudeva Senior - BHPian Join Date: Mar 2007 Location: Delhi Posts: 2,221 Thanked: 212 Times	My personal view: regardless of its merits or pricing, the new Tucson will get the same caning as the old one.
	() Thanks