Optra MAGNUM LS (p) 7.39 lk , LS (D) 8.49 Lk

vvvinod · 14th October 2009, 14:38

It looks like Hyundai Verna VGT / ANHC got a Competitor for time being, Today's Times of India Bangalore Edition Has the following Add from Chevi India.

New Price : 2.0 LS : 8.49lk , 1.6 : 7.39 lk
Almost 83k discount on Diesel and 78k on Petrol.

Pics no 3 and 4 are showing the old price.

Pic no 5 and 6 shows the Verna and ANHC Price respectively

Jebs · 14th October 2009, 14:46

hmm, it is going on to the Getz way... Isn't it?

ACM · 14th October 2009, 15:15

Had to happen, frankly a smart move by GM, they needed the optra to hold sway till the cruz arrived, and yet it was already overprices and need to be priced closer to Verna to do well - now another 50K downward in freebees etc and they are right there, the resales is poor and this is sad news for those who bought recently, but then the optra magnum is a good vehicle and it's life should be extended.

A crime that had to be done.

vikrantj · 14th October 2009, 15:17

Call it "Cruze" effect

---Vikrant

svsantosh · 14th October 2009, 15:27

Simple marketing move. They simply cannot cannibalize their Optra brand because of the new Cruze. This only shows their interest to retain their existing brand and of course SMOKE the competitors.

Imagine this 2 days ago...

Honda Civic Mkting/pricing guy : Oh God, the Cruze is a curse for us, better crucify me!! I should have dieselised the civic. (Bangs head)

Skoda Laura guy : Ah anyways TBHP is milking me dry, Let GM join them...!!!

VW Guys : What the... where did this come from!!

Toyota Corrola guy : Damn, I should have listened to the Fortuner guy!!!

Hyundai Sonata guy : My bad, I should have never accepted the promotion to the Sonata dept from Accent Dept...!!

Today/Now:

Hyundai accent + Honda ANHC guy + SX4 top end guy :

All others :

Jebs · 14th October 2009, 15:39

Quote:

Imagine this 2 days ago...

Honda Civic Mkting/pricing guy : Oh God, the Cruze is a curse for us, better crucify me!! I should have dieselised the civic. (Bangs head)

Skoda Laura guy : Ah anyways TBHP is milking me dry, Let GM join them...!!!

VW Guys : What the... where did this come from!!

Toyota Corrola guy : Damn, I should have listened to the Fortuner guy!!!

Hyundai Sonata guy : My bad, I should have never accepted the promotion to the Sonata dept from Accent Dept...!!

Today/Now:

Hyundai accent + Honda ANHC guy + SX4 top end guy :

All others :

It's so funny and reality too !!!

AirWind · 14th October 2009, 15:45

No mention about the LT prices, the website still shows the old LT pricing, have they dropped too...?

ACM · 14th October 2009, 15:51

Quote:

Originally Posted by svsantosh

Imagine this 2 days ago...

Honda Civic Mkting/pricing guy : Oh God, the Cruze is a curse for us, better crucify me!! I should have dieselised the civic. (Bangs head)

Skoda Laura guy : Ah anyways TBHP is milking me dry, Let GM join them...!!!

VW Guys : What the... where did this come from!!

Toyota Corrola guy : Damn, I should have listened to the Fortuner guy!!!

Hyundai Sonata guy : My bad, I should have never accepted the promotion to the Sonata dept from Accent Dept...!!

Today/Now:

Hyundai accent + Honda ANHC guy + SX4 top end guy :

All others :

Hillarious, and well observed. Smart move, but hope the indian consumer understand the value these cars delver and can go beyond the maruti & honda obsession that we have. (though for a reason)

coolclouds · 14th October 2009, 16:15

Great Santhosh, you made it so simple and easy to understand!

vvvinod · 14th October 2009, 16:19

Quote:

Originally Posted by AirWind

No mention about the LT prices, the website still shows the old LT pricing, have they dropped too...?

AirWind, There is no info on LT price on the advt, also they have not updated the website yet. May be this offer is only applicable to Karnataka

ph03n!x · 14th October 2009, 16:34

Quote:

Originally Posted by Jebs

hmm, it is going on to the Getz way... Isn't it?

I wish it won't go the Getz CRDi way

GM is better off lowering the prices of the Optra Magnum- positioning it at Verna/ City prices. The Cruze is anyway a class above the Magnum (or half a class

), and the Optra Magnum Diesel can give every other car in its class a run for their money if priced lower...

ACM · 14th October 2009, 17:13

Quote:

Originally Posted by ph03n!x

I wish it won't go the Getz CRDi way

GM is better off lowering the prices of the Optra Magnum- positioning it at Verna/ City prices. The Cruze is anyway a class above the Magnum (or half a class

), and the Optra Magnum Diesel can give every other car in its class a run for their money if priced lower...

They seem to be trying out the Linea style of pricing. Get a car from a segment above and price it with the competetion a segment below.

DAutobot · 14th October 2009, 17:17

Great move for the consumers. I just hope that GM does not cut too many corners in trying to achieve the right pricing.

BTW nice alloys on the Optra in the photo.

AyAn! · 14th October 2009, 17:32

Are those rims and bodykit available as an option in the Optra now?! Looks sweet!

iceman7 · 14th October 2009, 17:37

This will lead to a certain chain of events that I plan to use to my advantage.

1. Optra Magnum prices cut

2. Resale Values drop

3. Proportionally Magnum prices in the used car market drop

4. I find myself a bargain

5. I am a happy owner of an Optra Magnum (diesel) for a steal

14th October 2009, 14:38	#1
vvvinod BHPian Join Date: Nov 2007 Location: Bangalore Posts: 211 Thanked: 20 Times	Optra MAGNUM LS (p) 7.39 lk , LS (D) 8.49 Lk It looks like Hyundai Verna VGT / ANHC got a Competitor for time being, Today's Times of India Bangalore Edition Has the following Add from Chevi India. New Price : 2.0 LS : 8.49lk , 1.6 : 7.39 lk Almost 83k discount on Diesel and 78k on Petrol. Pics no 3 and 4 are showing the old price. Pic no 5 and 6 shows the Verna and ANHC Price respectively Attached Thumbnails
	() Thanks

14th October 2009, 14:46	#2
Jebs BHPian Join Date: Sep 2009 Location: Chennai Posts: 379 Thanked: 66 Times	hmm, it is going on to the Getz way... Isn't it?
	() Thanks

14th October 2009, 15:15	#3
ACM Distinguished - BHPian Join Date: Mar 2008 Location: Mumbai Posts: 4,745 Thanked: 4,361 Times View My Garage	Had to happen, frankly a smart move by GM, they needed the optra to hold sway till the cruz arrived, and yet it was already overprices and need to be priced closer to Verna to do well - now another 50K downward in freebees etc and they are right there, the resales is poor and this is sad news for those who bought recently, but then the optra magnum is a good vehicle and it's life should be extended. A crime that had to be done.
	() Thanks

14th October 2009, 15:17	#4
vikrantj BHPian Join Date: Jul 2009 Location: Pune Posts: 628 Thanked: 568 Times	Call it "Cruze" effect ---Vikrant
	() Thanks

14th October 2009, 15:27	#5
svsantosh Senior - BHPian Join Date: Mar 2008 Location: Dubai Posts: 3,995 Thanked: 6,259 Times View My Garage	Simple marketing move. They simply cannot cannibalize their Optra brand because of the new Cruze. This only shows their interest to retain their existing brand and of course SMOKE the competitors. Imagine this 2 days ago... Honda Civic Mkting/pricing guy : Oh God, the Cruze is a curse for us, better crucify me!! I should have dieselised the civic. (Bangs head) Skoda Laura guy : Ah anyways TBHP is milking me dry, Let GM join them...!!! VW Guys : What the... where did this come from!! Toyota Corrola guy : Damn, I should have listened to the Fortuner guy!!! Hyundai Sonata guy : My bad, I should have never accepted the promotion to the Sonata dept from Accent Dept...!! *Today/Now:* Hyundai accent + Honda ANHC guy + SX4 top end guy : All others : Last edited by svsantosh : 14th October 2009 at 15:28.
	() Thanks

14th October 2009, 15:45	#7
AirWind BHPian Join Date: Jul 2005 Location: Bangalore Posts: 998 Thanked: 404 Times View My Garage	No mention about the LT prices, the website still shows the old LT pricing, have they dropped too...?
	() Thanks

14th October 2009, 16:15	#9
coolclouds Senior - BHPian Join Date: Jul 2009 Location: Garden City Posts: 1,798 Thanked: 519 Times	Great Santhosh, you made it so simple and easy to understand!
	() Thanks

14th October 2009, 17:17	#13
DAutobot BHPian Join Date: Jul 2009 Location: Pune Posts: 34 Thanked: 0 Times	Great move for the consumers. I just hope that GM does not cut too many corners in trying to achieve the right pricing. BTW nice alloys on the Optra in the photo.
	() Thanks

14th October 2009, 17:32	#14
AyAn! Senior - BHPian Join Date: Oct 2008 Location: Durgapur/Calcutta/Pune Posts: 2,169 Thanked: 869 Times	Are those rims and bodykit available as an option in the Optra now?! Looks sweet!
	() Thanks

14th October 2009, 17:37	#15
iceman7 BHPian Join Date: Apr 2008 Location: BOM \| TLL Posts: 751 Thanked: 469 Times	This will lead to a certain chain of events that I plan to use to my advantage. 1. Optra Magnum prices cut 2. Resale Values drop 3. Proportionally Magnum prices in the used car market drop 4. I find myself a bargain 5. I am a happy owner of an Optra Magnum (diesel) for a steal
	() Thanks