Team-BHP > The Indian Car Scene


Reply
  Search this Thread
15,963 views
Old 6th February 2010, 11:29   #1
Senior - BHPian
 
h@r$h@l's Avatar
 
Join Date: Nov 2008
Location: Melbourne, Aus
Posts: 1,450
Thanked: 741 Times
Buy A Punto And Get Linea!!!

Not sure if you all have come across this in todays' TOI.

this has also been uploaded on the fiat-india site. Is this FIAT's new marketing strategy to attract sales?

As far as i know this is the first time any car manufacturer has given in such a offer.

More details : Fiat
Attached Thumbnails
Buy A Punto And Get  Linea!!!-fiatupgrade.jpg  

h@r$h@l is offline  
Old 6th February 2010, 11:41   #2
BHPian
 
Join Date: Dec 2005
Location: Vijayawada-AP
Posts: 352
Thanked: 222 Times

Is everyone who does a valid booking entitled for some upgrade or other; or will the system decide who is the lucky winner for upgrade based on some fixed time interval(like every week or month etc).
vvrchandra is offline  
Old 6th February 2010, 11:46   #3
BHPian
 
Join Date: Jun 2009
Location: Chennai
Posts: 332
Thanked: 33 Times

Wow. First of its kind offer uhh. I think its a fairly enticing offer. Anyways I am impressed with innovative offers like these. I understand that its based on lucky draw, selected few would get the upgrade offers. Still, an interesting enough offer.
rajivn is offline  
Old 6th February 2010, 11:47   #4
BHPian
 
rg_chn's Avatar
 
Join Date: Oct 2008
Location: K.S.A
Posts: 343
Thanked: 3 Times

The site doesn't mention about the time, but not everyone is entitled to an upgrade. From what i understand, the system generates random numbers and u have to select one of them. Which may or may not be an upgrade. But i guess the dealer also has something to do with deciding whether or not you get it.
rg_chn is offline  
Old 6th February 2010, 11:47   #5
BHPian
 
abhi413's Avatar
 
Join Date: Mar 2009
Location: Pune
Posts: 215
Thanked: 118 Times

Quite a fancy gimmick, but it can definitely help boost sales. But this is surely a first for any carmaker in India, so hats off! Good to see a little innovation
abhi413 is offline  
Old 6th February 2010, 11:53   #6
BANNED
 
Join Date: Jun 2009
Location: Swindon, UK
Posts: 698
Thanked: 89 Times

I just checked. Everyone gets the offer.
Live To Jive is offline  
Old 6th February 2010, 11:55   #7
BHPian
 
rg_chn's Avatar
 
Join Date: Oct 2008
Location: K.S.A
Posts: 343
Thanked: 3 Times

Quote:
Originally Posted by Live To Jive View Post
I just checked. Everyone gets the offer.
Does that mean everyone gets an upgrade? What all free upgrades do they offer?
rg_chn is offline  
Old 6th February 2010, 11:56   #8
BHPian
 
Join Date: Dec 2009
Location: Manglore
Posts: 47
Thanked: 0 Times

thanks a lot i booked it last week and just called up my dealer he said he will register me for it....
GR8NATIVE is offline  
Old 6th February 2010, 11:56   #9
Senior - BHPian
 
h@r$h@l's Avatar
 
Join Date: Nov 2008
Location: Melbourne, Aus
Posts: 1,450
Thanked: 741 Times

i think this offer is also valid for new car purchases. and other than upgrade on car there are other offers too. Extended warranty upgrade etc.

seems like a good new offer.
h@r$h@l is offline  
Old 6th February 2010, 12:04   #10
BHPian
 
DarshanS's Avatar
 
Join Date: Feb 2008
Location: Dubai/Goa
Posts: 39
Thanked: Once

When I saw it, I found it too much good to be true! This is some sort of lucky draw. You book the vehicle and the name goes in draw. Then they will tell whether you qualify or not. They have also not mentioned how many or what %age will qualify? Just good marketing trick to attract people.
DarshanS is offline  
Old 6th February 2010, 12:04   #11
Senior - BHPian
 
prince_pervez's Avatar
 
Join Date: Dec 2006
Location: Redwood shores, CA, USA
Posts: 4,210
Thanked: 51 Times

Is there a fine print on this one too ? Like limited offer / stocks / days. Coz it sure is not making any financial sense, unless the top brass have flipped their lid completely.
prince_pervez is offline  
Old 6th February 2010, 12:05   #12
BHPian
 
theEnd's Avatar
 
Join Date: Nov 2005
Location: Bombay
Posts: 534
Thanked: 6 Times

Interesting offer, but what if you dont want a Linea? I would pick a Punto over a Linea anyday, provided the features and engine were the same.
theEnd is offline  
Old 6th February 2010, 12:07   #13
BHPian
 
magnanimousdude's Avatar
 
Join Date: Jan 2010
Location: Chennai
Posts: 185
Thanked: 12 Times

Quote:
Originally Posted by Live To Jive View Post
I just checked. Everyone gets the offer.
i really have no clues on what they intend on upgrading! cos does it mean that who ever books Punto will get linea? what if i am not interested on Linea?. Guys can anyone get a clear idea on what they really intend to convey?
magnanimousdude is offline  
Old 6th February 2010, 12:19   #14
jav
BHPian
 
Join Date: Apr 2007
Location: Bangalore
Posts: 224
Thanked: 66 Times

according to the site 6 lucky Selected Participants will get the offer
jav is offline  
Old 6th February 2010, 12:22   #15
Senior - BHPian
 
SilentEngine's Avatar
 
Join Date: Jan 2008
Location: KA19,KA04
Posts: 1,167
Thanked: 735 Times

Everybody doesn't get the upgrade. You only stand a chance to win any of these:
6 car upgrades or 24 variant upgrades.
Apart from this everybody gets value pack offer (extended warranty + RSA)
SilentEngine is offline  
Reply

Most Viewed
Thread Tools Search this Thread
Search this Thread:

Advanced Search

Copyright ©2000 - 2024, Team-BHP.com
Proudly powered by E2E Networks