Maruti to ramp up production - Competition Effect?

bogusgenius · 25th April 2010, 14:05

Please refer to the article from 'The Hindu'.

The question is, why now?
Apparently Maruti was quite happy in having a wait list for most of its cars. If one has to get the Swift VDi or Dezire, you need to have connections. This topic has been discussed in detail in the forum.

I strongly believe,, the Figo has single handedly managed to push Maruti over the threshold. No doubt, the Beat, Polo, Punto have a share in this, but none had the critical mass to force Maruti's hand. Consumers rejoice.

GTO · 26th April 2010, 11:30

Without doubt, the outcome of these 3 new VFM cars:

- Chevrolet Beat
- Ford Figo
- Tata Manza

Wait periods = Lost sales, not everyone has the patience to wait out a couple of months for delivery.

Rahulkool · 26th April 2010, 13:59

I think waiting period is due to the Diesel engine manufacturing unit. On the article it doesn't say that.

Takumi-san · 26th April 2010, 14:52

I will only be happy when there are 0 wait periods for all cars. I still dont get why there should be any waiting involved at all. Is it something like fresh food ? Cooked after order? Developed nations have managed to avoid this problem , nor do the consumers there face the problem of buying dated products (cars built since more than a few months and sitting in warehouses). Obviously its a mis-match of demand supply, needs to be fixed by the car makers. Its great to see how competition is pushing the leaders to react too. Maruti has realised if they dont pull up their socks now, it may be too late.

atrisarkar · 26th April 2010, 16:46

Quote:

Originally Posted by Takumi-san

I will only be happy when there are 0 wait periods for all cars. I still dont get why there should be any waiting involved at all. Is it something like fresh food ? Cooked after order? Developed nations have managed to avoid this problem , nor do the consumers there face the problem of buying dated products (cars built since more than a few months and sitting in warehouses). Obviously its a mis-match of demand supply, needs to be fixed by the car makers. Its great to see how competition is pushing the leaders to react too. Maruti has realised if they dont pull up their socks now, it may be too late.

I think there was a discussion on this sometime back.HERE

25th April 2010, 14:05	#1
bogusgenius Newbie Join Date: Jul 2009 Location: Pune Posts: 18 Thanked: 7 Times	Maruti to ramp up production - Competition Effect? Please refer to the article from 'The Hindu'. The question is, why now? Apparently Maruti was quite happy in having a wait list for most of its cars. If one has to get the Swift VDi or Dezire, you need to have connections. This topic has been discussed in detail in the forum. I strongly believe,, the Figo has single handedly managed to push Maruti over the threshold. No doubt, the Beat, Polo, Punto have a share in this, but none had the critical mass to force Maruti's hand. Consumers rejoice.
	() Thanks

26th April 2010, 11:30	#2
GTO Team-BHP Support Join Date: Feb 2004 Location: Bombay Posts: 70,498 Thanked: 300,309 Times View My Garage	Without doubt, the outcome of these 3 new VFM cars: - Chevrolet Beat - Ford Figo - Tata Manza Wait periods = Lost sales, not everyone has the patience to wait out a couple of months for delivery.
	() Thanks

26th April 2010, 13:59	#3
Rahulkool Senior - BHPian Join Date: Oct 2007 Location: Chennai Posts: 1,386 Thanked: 1,416 Times View My Garage	I think waiting period is due to the Diesel engine manufacturing unit. On the article it doesn't say that.
	() Thanks

26th April 2010, 14:52	#4
Takumi-san BHPian Join Date: Apr 2009 Location: Melbourne Posts: 368 Thanked: 121 Times View My Garage	I will only be happy when there are 0 wait periods for all cars. I still dont get why there should be any waiting involved at all. Is it something like fresh food ? Cooked after order? Developed nations have managed to avoid this problem , nor do the consumers there face the problem of buying dated products (cars built since more than a few months and sitting in warehouses). Obviously its a mis-match of demand supply, needs to be fixed by the car makers. Its great to see how competition is pushing the leaders to react too. Maruti has realised if they dont pull up their socks now, it may be too late.
	() Thanks