Re: What has happened in the ten years since this thread was started? Quote:
Originally Posted by kiku007 Ten years has passed since the time this thread was started. So what do BHPians think now? Is the glass half-full or half-empty?
After reading some of the posts in the Harrier and Thar threads I wonder if the customers lowered their expectations in the past twenty years vs. the manufacturers raising their game. |
Definitely the manufacturers have raised the game!
10 years ago, Tata/Mahindra would have fought with competition on VFM pricing, space or the fact there was no competition for a particular product at all.
Not now.
They are being bought for the styling desirability, safety/build quality, suspension tuning and engine!!! And properly compared against the competition, not just on the pricing.
Ofcourse they still have to get over that last 1/10th of fit and finish, and both seriously have to get their QC department overhauled. Not to say, standardise and heavily improve the service centres.
Also while the psychological 10 lakhs mark is still there, for all the erstwhile 10 lakhs mark has moved to 15-17 lakhs Quote:
Originally Posted by theAutomaniac I do not think Tata has been very successful in selling 10 lakh+ costing vehicles.(Harrier is the first ever 10 lakh+ costing Tata to sell in four digits cosisitently!)
....., but what I really expect to be a step up for the segment overall, are the next generation Mahindras! |
Well, product success and failures than brand played a part.
The Aria for all it's SUV traits looked like an Innova rival, but was ambitiously priced. DOA
The XUV500, though it had crossover traits had that SUV styling going for it and a stonker of an engine coupled with incredibly VFM pricing.
Like how City, Lancer customers went for the Scorpio, Civic/Cruze/Corolla customers looked at the value the XUV500 offered.
Yep, am all too excited for the next gen Scorpio and XUV500, alongwith the Ford collab models. Just pray they don't go with "sell old gen alongside the new gen" strategy.
Last edited by DicKy : 12th October 2020 at 08:48.
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