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Old 12th January 2009, 16:14   #1411
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Originally Posted by benbsb29 View Post
The Ikon + Fiesta combination seems to have pulled out the carpet from beneath the Acccent+Verna duo.

Fiesta + Ikon : 1,932
Verna + Accent : 878
If priced correctly, the big names like Honda, Ford, Mitsubishi etc will perform well in India just because of their brand value. Hyundai is never going to get that brand-image based sale.
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Old 12th January 2009, 16:24   #1412
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Agree that Camry is overpriced. However Toyota has not manufactured a single Camry in India during April 2002 to Dec 2008 and all are imported (I think from Japan). Given the fixed import duties, they can cut the price, increase sales, but perhaps incur a loss. Perhaps they are satisfied with just having a presence in this segment.

Another thing with imports from Japan has been the yen appreciation. Against Rs. 100, it depreciated from 40.52 in Apr-Jun 2005 to 34.91 in Oct-Dec 2007. However, in 2008, the yen has appreciated from 36.45 in 1/08 to an average of 53.37 in 12/08. What that means is that each rupee got lesser yen in 2008, and imports from Japan became more expensive. Thus, a 100 yen product in rupee terms cost Rs. 36.45 in 1/08 but 53.37 in 12/08. Against the $, yen appreciated from 112.44/$ in 12/07 to 91.27/$ in 12/08. In a booming market, that should call for a price increase. However, with a slump in world markets in 2008, Toyota and other Japanese auto makers have been unable to increase prices to the full extent. Alternate is manufacturing in country of sale, but that is quite expensive in the short-term. Perhaps this may make it clear:

Toyota Profits Tumble as Yen Soars - BusinessWeek

PS: Perhaps you should appreciate that I am not apologizing for Toyota. Just stating what is supposed to be happening.

Last edited by vasudeva : 12th January 2009 at 16:32.
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Old 12th January 2009, 16:37   #1413
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Refer my earlier post. The rupee depreciation in 2008 against the $, Yen, and Euro is now hurting all CBUs and imported spare parts. The European and Japanese auto makers should increase prices but increasing prices in a slumping market???. What to protect in this market: market share (not increase prices) or profits (increase prices to reflect higher imported input costs).

The rupee has appreciated against the pound in 2008, but then hardly significant auto imports in pounds.
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Old 12th January 2009, 18:20   #1414
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Vasudeva,

Agree with whatever you say. What I meant was that looking at the almost 200 units average sales the Accord is having at 16-18 lakhs, Toyota should also consider assembling or manufacturing the Camry here instead of importing it as a CBU. India is probably the only country in the world where the C Class and 3 series outsell the Camry. And for good reason too.

I'd really like to see what price Toyota will bring in the Lexus IS here as the Camry is positioned where the IS should! This, of course, is IF Toyota has plans to launch the Lexus in India.

Going by Camry prices, is this how Toyota will position Lexus models:

Camry = Mercedes C and BMW 3

Lexus IS = Mercedes E and BMW 5

Lexus ES = Mercedes S and BMW 7

Lexus GS = Maybach, Bentley and RR!

Lexus LS = ??
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Old 12th January 2009, 19:04   #1415
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Only the Lord knows what Toyota brings or what it prices it at. I do have a long term plan for Lexus though!!!
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Old 15th January 2009, 12:43   #1416
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Vasudeva,

Any idea about the SX4 sales alone?
What % of the 6524 belong to SX4?

Thanks
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Old 16th January 2009, 11:49   #1417
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I am now keen on knowing the Linea and Xylo figures. Oh yes, the I20 as well.
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Old 16th January 2009, 11:49   #1418
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Quote:
Originally Posted by biju_kp View Post
Vasudeva,

Any idea about the SX4 sales alone?
What % of the 6524 belong to SX4?

Thanks
It would around 500. My relative works for Maruti at their engine plant at Manesar. As per him, they are manufacturing 15 engines per day for SX4.
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Old 16th January 2009, 13:56   #1419
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It would around 500. My relative works for Maruti at their engine plant at Manesar. As per him, they are manufacturing 15 engines per day for SX4.
Thanks Car-Agey for the information.
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Old 16th January 2009, 13:58   #1420
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So it is 500 SX4 and
6000 Dezire.

Too low figure for SX4. Looks like dezire has eaten SX4 sales.
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Old 16th January 2009, 22:05   #1421
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re:

For the Dzire, any guessstimates on the breakup of its petrol and diesel variants?
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Old 17th January 2009, 14:26   #1422
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See, the strategy for toyota is to capture about 15% of the market by 2012 or at least 2015. And there is no way the camry is going to contribute towards that target even if it was sold at accord prices.

Camry is here to show off toyota's capabilities to the market. most of their sales volume is sales to tourism and hotel industries which benifits from aprox 5% import duty through the EPCG scheme. This makes the camry available to rent a car and hotels for about 12 to 13 lakhs, making it a great value for them. Incedentaly to encourage these buyers, toyota supports with geniune toyota after sales service and a product warranty. In addition they also sell the cars to the general market. Toyotas will assemble the camry only when they feel that segment is ripe. I think, Toyota 'll not assemble the camry before 2012 or even 2015 in India.

Toyota, being conservative, (they are planing to launch the fortuner only after honda, Ford and chevy showed respectable volume) will not launch the Lexsus unless, the luxuary car market does atleast 20000 cars. Because, only then by Lexus' standards, they generally occupy 10 to 15 % of the segment's share in the markets they cater to. Only 20000 'll allow them to sell 2000 to 3000 cars making it sensible for an assembly plant. That will take years at least 5 years.
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Old 20th January 2009, 05:57   #1423
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For the first quarter of 2009, it seems that its going to be in FIATs way.
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Old 20th January 2009, 10:46   #1424
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Glad to hear this cheers:. Could you share the statistics?
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For the first quarter of 2009, it seems that its going to be in FIATs way.
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Old 20th January 2009, 11:18   #1425
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Hows has the A-Star fared? Since its launch, i have seen just one of them on the roads, the other being a demo vehicle.
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