Re: FCA files a U.S. trade complaint against the Jeep-lookalike Mahindra Roxor All grille related claims by FCA were dismissed by ITC. Section 337 violation relates to import of parts that violate FCA trade dress. This points to the general jeep shape that has acquired 'secondary meaning'. The grille does not come under its ambit as it's not an import into USA. It's sourced locally by MANA. #35 post above has a link to further details on the same.
Between, all 3 SEMA 2019 concepts are expected to come up for auction soon. The new grille has polarized the target market, with some wondering the need for this change. This especially considering the current grille actually gives some legal protection to the Roxor according to the 2009 agreement and ITC even ruled in favor of the present grille. The new grille can seemingly nullify the existing agreement.
Last edited by SandyX : 26th November 2019 at 17:59.
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