BMW becomes world's biggest-selling premium automaker

Sahil · 11th September 2007, 13:50

BMW outdid compatriots Mercedes and Audi to sell the most cars in August, taking the cake with the number one spot and probably the Benjamins as well. Compared to Audi's 66,400 cars and Mercedes' (and smart's) 96,200, BMW (with MINI) rolled 99,755 cars off dealer lots.

BMW couldn't have done it without the success of the MINI, and we can debate whether it's fair to include it in a shootout. Minus the little British lifestyle accessory, BMW only moved 85,003 units. Nevertheless, as long as its in there, it bodes well for the blue-and-white propeller, with the X5 and MINI (which is up 24%) still doing very well. All three makers have new and refreshed models on the way shortly, but BMW also has the brand new -- and certain to be popular -- volume-selling 1-Series and MINI Clubman in the works.

And not that they will add too much to the tally, but while we're throwing things in, there's the Rolls-Royce Phantom Drophead Coupe that will probably outsell Maybach all by itself. If it isn't already, the question soon will be: can you get too much BMW?

[Source: Motor Authority]

BMW becomes world's biggest-selling premium automaker - Autoblog

theMAG · 11th September 2007, 13:55

Its time for Mercedes-Benz to up their game a notch and make more desirable cars than BMW.

GTO · 11th September 2007, 16:20

Considering the effect of the Mini, and that Mercedes has gone on with the old C Class for longer than they should have......this is hardly surprisingly. Even in India, the BMW 3 has overtaken the C since the month of launch. I have a feeling that the trend will continue with the 5 series once deliveries are stream lined.

Buttttttttttttttttt I do remember BMW outselling Benz previously too? There was also a thread on it.

merve_extreme · 11th September 2007, 17:44

well its somewhat misleading,get that Smart and Mini out of the way because they are not premium brands nor do they claim to be.

August Global sales:

MB: 89,100 (+9.1%)
BMW: 85,003 (+11.1%)
Audi: 66,400 (+4.2%)

actually this is the first month in some years that MB has outsold BMW.BMW still has higher YTD sales

BMW: YTD 811,417 (+6.7%)
MB: YTD 758,600 (+2.5%)

The class is the best selling car in its segment....23,900 sold excluding US.

speedzak · 11th September 2007, 18:01

:

with Merve. Mini and Smart should be counted out from this.
How can those be counted as premium cars? Some consider them to be toys!

Mpower · 11th September 2007, 19:00

If you are going to take Mini out of it, then the A-class and B-class should come off too, because they are in the same price segment.

merve_extreme · 11th September 2007, 19:39

Mini is not a BMW,its Mini owned by BMW,just like Roll Royce.A and B class are proper Mercedes premium small cars just like the 1-series for BMW.If we go by price even 3 series and C-class are not premium cars,but BMW and Mercedes badges are.

Mpower · 14th September 2007, 04:06

Quote:

Originally Posted by merve_extreme

Mini is not a BMW,its Mini owned by BMW,just like Roll Royce.A and B class are proper Mercedes premium small cars just like the 1-series for BMW.

A proper mercedes? Half the world doesn't think so. That is why the A and B-class are not sold in many major markets of the world outside Europe including India. MB is afraid that these 2 will hurt their reputation as premium car company.

1100D · 14th September 2007, 04:14

Whatever it is both are doing good and also singing the right songs. So cherish.

By the way whats the number of A&B class cars sold and whats the number of 1-series sold, if at all that is possible to know.

Sahil · 14th September 2007, 12:00

Quote:

Originally Posted by GTO

I have a feeling that the trend will continue with the 5 series once deliveries are stream lined.

Currently dealers are struggling to meet demand and delivery dates. The 5 series is far more features packed and hence more VFM compared to the E-class. BMW has very limited production capacity currently so until they expand their plant we cannot expect them to outsell MB which has a larger production capcity,dealer network and brand image.

Rtech · 14th September 2007, 12:02

Proof of this headline is seen on the roads. Every 10th car I see these days is a BMW! They really are taking the market by storm in India.

I guess people have been waiting for an alternative to the now all to common C and E class.

merve_extreme · 14th September 2007, 17:41

Quote:

Originally Posted by Mpower

A proper mercedes? Half the world doesn't think so

There are very few cars small sold in US,and Merc is planning to launch the B-class there.In Asia it is not ecnomically viable? Will you buy a small hatch costing 1.5million Rupees???

Thats not the point they are branded Mercedes so they belong to that brand, what half the world thinks dosent matter.

11th September 2007, 13:50	#1
Sahil Distinguished - BHPian Join Date: May 2004 Location: Bombay Posts: 6,292 Thanked: 7,607 Times	BMW becomes world's biggest-selling premium automaker BMW outdid compatriots Mercedes and Audi to sell the most cars in August, taking the cake with the number one spot and probably the Benjamins as well. Compared to Audi's 66,400 cars and Mercedes' (and smart's) 96,200, BMW (with MINI) rolled 99,755 cars off dealer lots. BMW couldn't have done it without the success of the MINI, and we can debate whether it's fair to include it in a shootout. Minus the little British lifestyle accessory, BMW only moved 85,003 units. Nevertheless, as long as its in there, it bodes well for the blue-and-white propeller, with the X5 and MINI (which is up 24%) still doing very well. All three makers have new and refreshed models on the way shortly, but BMW also has the brand new -- and certain to be popular -- volume-selling 1-Series and MINI Clubman in the works. And not that they will add too much to the tally, but while we're throwing things in, there's the Rolls-Royce Phantom Drophead Coupe that will probably outsell Maybach all by itself. If it isn't already, the question soon will be: can you get too much BMW? [Source: Motor Authority] BMW becomes world's biggest-selling premium automaker - Autoblog
	() Thanks

11th September 2007, 13:55	#2
theMAG Distinguished - BHPian Join Date: May 2006 Location: Avon, CT Posts: 7,217 Thanked: 1,807 Times View My Garage	Its time for Mercedes-Benz to up their game a notch and make more desirable cars than BMW.
	() Thanks

11th September 2007, 16:20	#3
GTO Team-BHP Support Join Date: Feb 2004 Location: Bombay Posts: 70,503 Thanked: 300,631 Times View My Garage	Considering the effect of the Mini, and that Mercedes has gone on with the old C Class for longer than they should have......this is hardly surprisingly. Even in India, the BMW 3 has overtaken the C since the month of launch. I have a feeling that the trend will continue with the 5 series once deliveries are stream lined. Buttttttttttttttttt I do remember BMW outselling Benz previously too? There was also a thread on it.
	() Thanks

11th September 2007, 17:44	#4
merve_extreme Senior - BHPian Join Date: Apr 2004 Location: Mumbai Posts: 1,359 Thanked: 18 Times View My Garage	well its somewhat misleading,get that Smart and Mini out of the way because they are not premium brands nor do they claim to be. August Global sales: MB: 89,100 (+9.1%) BMW: 85,003 (+11.1%) Audi: 66,400 (+4.2%) actually this is the first month in some years that MB has outsold BMW.BMW still has higher YTD sales BMW: YTD 811,417 (+6.7%) MB: YTD 758,600 (+2.5%) The class is the best selling car in its segment....23,900 sold excluding US.
	() Thanks

11th September 2007, 18:01	#5
speedzak BANNED Join Date: Mar 2006 Location: India Posts: 4,347 Thanked: 27 Times	: with Merve. Mini and Smart should be counted out from this. How can those be counted as premium cars? Some consider them to be toys!
	() Thanks

11th September 2007, 19:00	#6
Mpower Senior - BHPian Join Date: Mar 2005 Location: Bangalore Posts: 10,409 Thanked: 1,730 Times View My Garage	If you are going to take Mini out of it, then the A-class and B-class should come off too, because they are in the same price segment.
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11th September 2007, 19:39	#7
merve_extreme Senior - BHPian Join Date: Apr 2004 Location: Mumbai Posts: 1,359 Thanked: 18 Times View My Garage	Mini is not a BMW,its Mini owned by BMW,just like Roll Royce.A and B class are proper Mercedes premium small cars just like the 1-series for BMW.If we go by price even 3 series and C-class are not premium cars,but BMW and Mercedes badges are. Last edited by merve_extreme : 11th September 2007 at 19:42.
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14th September 2007, 04:14	#9
1100D Senior - BHPian Join Date: Jun 2006 Location: Calcutta Posts: 4,390 Thanked: 4,079 Times View My Garage	Whatever it is both are doing good and also singing the right songs. So cherish. By the way whats the number of A&B class cars sold and whats the number of 1-series sold, if at all that is possible to know.
	() Thanks

14th September 2007, 12:02	#11
Rtech Team-BHP Support Join Date: Apr 2004 Location: Bombay Posts: 5,770 Thanked: 359 Times View My Garage	Proof of this headline is seen on the roads. Every 10th car I see these days is a BMW! They really are taking the market by storm in India. I guess people have been waiting for an alternative to the now all to common C and E class.
	() Thanks