China : Audi Crazy !!!

akshat · 18th June 2008, 20:31

I have been traveling in china for last 10 days and the number of audi's I have seen in these 10 days would go in 100s. I was traveling through changzhou to shangyu and decided to count the audi's i would encounter. In a matter of 2 hours I spotted 22 of them ( I wanted to stop after 20 but by the time I could decide 2 more whizzed past me).

I have seen most of the luxury brands there but Audi definitely beats them all in the number. Was wondering is there any special reason for that ???

aaggoswami · 18th June 2008, 20:58

IIRC, once Audi specially lengthened the wheelbase of one of its car for the Chinese market. This is some sort of commitment for Chinese market might prove that Audi was really commited to that market.

ajmat · 18th June 2008, 21:41

VW being the first entrant into China's market, brought Audi in so they had a head start.

Technocrat · 18th June 2008, 21:51

Yeah a couple of years ago my cousin went to China & had the same observation.

Bimster · 19th June 2008, 09:58

VW was China's Maruti/Suzuki.Could have been India's too I think.

Ram_NP · 19th June 2008, 10:18

Yes I was in China last week in the north east region near City of Shenyang, which is not so developed comapred to south of China. The place I was staying for my project work is a small steel city.

Audi is the official approved car here in China(like amabassador in our case), so you see lot Audi's for the government top bosses.

The number of luxury cars, which I saw here in this small town even difficult to find in metro cities of India.
Audi/BMW/Merc/Volvo (Buick/Subaru) apart from the japnese/korean cars all here.

I just read a report here that Nissan sell more than 1500 Teana cars a month. Hyundai Elentra is a entry level car here and can be seen running as Taxi's also.

China does not have skewed taxation policy towards small cars, so the growth is there in all segments.

ajmat · 19th June 2008, 10:21

Audi came along when "The Party" wanted new limo's to transport their officials. Rest is history. Howver, BMW is the desired choice. China is the 7 series best market. Merc came in late at the beginning of 2006. The S class is very popular. With the next E, mercedes will catch up

Mpower · 19th June 2008, 18:14

The Audis you see in China are from a bygone era. Another reason is the 'anti Japanese' sentiment that exists in China. They prefer American and German brands in the premium segment and local ones in the junta category.

Not just Audi, but BMW also offers a LWB 5 series for China.

ajmat · 19th June 2008, 18:16

Quote:

Originally Posted by Mpower

The Audis you see in China are from a bygone era. .

You get the latest versions also

extreme_torque · 19th June 2008, 18:22

I would like to know how much does the Audi range cost in china, the A4, A6 and the A8?

Just saw, the price of top of the line latest Audi A4 2.0 in China converted to Indian rupees is 21.44 lakhs! Almost the same as a Toyota Camry here!
We are being robbed and how.... argh!

aaggoswami · 19th June 2008, 18:38

Quote:

Originally Posted by extreme_torque

I would like to know how much does the Audi range cost in china, the A4, A6 and the A8?

Just saw, the price of top of the line latest Audi A4 2.0 in China converted to Indian rupees is 21.44 lakhs! Almost the same as a Toyota Camry here!
We are being robbed and how.... argh!

In Delhi,
Audi A4: 30.00 Lakh 1.8 TFSI
Audi A4: 32.00lakh 2.0 TDI

Audi A6 : 48.44 Lakh 3.2FSI
Audi A6 : 50.65 Lakh 3.0 TDI Quattro

Audi A8 : 77.00 Lakh 4.2 FSI Quattro
Audi A8 : 106.00 Lakh 6.0 W12 Quattro
Audi A8 : 71.00 Lakh 3.0 TDI Quattro.

Prices are from ACI ( AutoCar India ) automobile magazine and mostly are on road prices.

malq · 28th August 2010, 09:26

Just stumbled on this message set. Audi sold 20000 cars in China in July 2010, and expect to sell more Audi cars in China than in Germany by next year or 2012. Can't understand this - what could be the real reason?

avishar · 28th August 2010, 19:12

One of the main reasons is that Audi started off in china 20 years back.They instead of importing the cars started manufacturing them from day one,which was the Audi 100.
There existence in China coincided with China's rise in economic prosperity.For the Chinese i guess Audi is as revered as the 3pointed star is revered in India.

They had also in the last generation(i guess)bought out a lengthened Audi A6,with A8 beating rear legroom which was a massive hit.

nitrous · 28th August 2010, 22:14

So, Audi did a "Maruti Suzuki" in China.
No wonder!
Kinda like Catch them young, watch them grow.

acidkill · 29th August 2010, 00:39

I remember reading somewhere that luxury car sales in China had a huge surge when the countrys GDP passed the 2 trillion mark. they are expecting the same to happen in India. From what i have observed.. I tend to agree. Almost all my friends see themselves owning a C Class / 3 Series or A4 in the next 5-10 years

18th June 2008, 20:31	#1
akshat BHPian Join Date: Jun 2007 Location: Indore Posts: 69 Thanked: 19 Times	China : Audi Crazy !!! I have been traveling in china for last 10 days and the number of audi's I have seen in these 10 days would go in 100s. I was traveling through changzhou to shangyu and decided to count the audi's i would encounter. In a matter of 2 hours I spotted 22 of them ( I wanted to stop after 20 but by the time I could decide 2 more whizzed past me). I have seen most of the luxury brands there but Audi definitely beats them all in the number. Was wondering is there any special reason for that ???
	() Thanks

18th June 2008, 20:58	#2
aaggoswami Senior - BHPian Join Date: May 2007 Location: Vadodara Posts: 4,982 Thanked: 2,931 Times	IIRC, once Audi specially lengthened the wheelbase of one of its car for the Chinese market. This is some sort of commitment for Chinese market might prove that Audi was really commited to that market.
	() Thanks

18th June 2008, 21:41	#3
ajmat Team-BHP Support Join Date: Feb 2004 Location: Bangalore Posts: 14,860 Thanked: 27,955 Times View My Garage	VW being the first entrant into China's market, brought Audi in so they had a head start.
	() Thanks

18th June 2008, 21:51	#4
Technocrat Senior - BHPian Join Date: Feb 2004 Location: GTA Posts: 14,813 Thanked: 2,700 Times	Yeah a couple of years ago my cousin went to China & had the same observation.
	() Thanks

19th June 2008, 09:58	#5
Bimster BHPian Join Date: Dec 2007 Location: Houston Posts: 112 Thanked: 4 Times	VW was China's Maruti/Suzuki.Could have been India's too I think.
	() Thanks

19th June 2008, 10:18	#6
Ram_NP BHPian Join Date: Feb 2007 Location: Kolkata Posts: 354 Thanked: 23 Times	Yes I was in China last week in the north east region near City of Shenyang, which is not so developed comapred to south of China. The place I was staying for my project work is a small steel city. Audi is the official approved car here in China(like amabassador in our case), so you see lot Audi's for the government top bosses. The number of luxury cars, which I saw here in this small town even difficult to find in metro cities of India. Audi/BMW/Merc/Volvo (Buick/Subaru) apart from the japnese/korean cars all here. I just read a report here that Nissan sell more than 1500 Teana cars a month. Hyundai Elentra is a entry level car here and can be seen running as Taxi's also. China does not have skewed taxation policy towards small cars, so the growth is there in all segments. Last edited by Ram_NP : 19th June 2008 at 10:20.
	() Thanks

19th June 2008, 10:21	#7
ajmat Team-BHP Support Join Date: Feb 2004 Location: Bangalore Posts: 14,860 Thanked: 27,955 Times View My Garage	Audi came along when "The Party" wanted new limo's to transport their officials. Rest is history. Howver, BMW is the desired choice. China is the 7 series best market. Merc came in late at the beginning of 2006. The S class is very popular. With the next E, mercedes will catch up Last edited by ajmat : 19th June 2008 at 10:24.
	() Thanks

19th June 2008, 18:14	#8
Mpower Senior - BHPian Join Date: Mar 2005 Location: Bangalore Posts: 10,409 Thanked: 1,730 Times View My Garage	The Audis you see in China are from a bygone era. Another reason is the 'anti Japanese' sentiment that exists in China. They prefer American and German brands in the premium segment and local ones in the junta category. Not just Audi, but BMW also offers a LWB 5 series for China.
	() Thanks

19th June 2008, 18:22	#10
extreme_torque Senior - BHPian Join Date: Feb 2005 Location: Melbourne Posts: 4,376 Thanked: 5,105 Times	I would like to know how much does the Audi range cost in china, the A4, A6 and the A8? Just saw, the price of top of the line latest Audi A4 2.0 in China converted to Indian rupees is 21.44 lakhs! Almost the same as a Toyota Camry here! We are being robbed and how.... argh! Last edited by extreme_torque : 19th June 2008 at 18:31.
	() Thanks

28th August 2010, 09:26	#12
malq BANNED Join Date: Sep 2009 Location: Delhi Posts: 173 Thanked: 164 Times	Just stumbled on this message set. Audi sold 20000 cars in China in July 2010, and expect to sell more Audi cars in China than in Germany by next year or 2012. Can't understand this - what could be the real reason?
	() Thanks

28th August 2010, 19:12	#13
avishar Senior - BHPian Join Date: Oct 2008 Location: kolkata/bangalore,india Posts: 2,901 Thanked: 4,143 Times	One of the main reasons is that Audi started off in china 20 years back.They instead of importing the cars started manufacturing them from day one,which was the Audi 100. There existence in China coincided with China's rise in economic prosperity.For the Chinese i guess Audi is as revered as the 3pointed star is revered in India. They had also in the last generation(i guess)bought out a lengthened Audi A6,with A8 beating rear legroom which was a massive hit.
	() Thanks

28th August 2010, 22:14	#14
nitrous Senior - BHPian Join Date: May 2004 Location: UAE/Lon/Madras Posts: 6,965 Thanked: 325 Times View My Garage	So, Audi did a "Maruti Suzuki" in China. No wonder! Kinda like Catch them young, watch them grow.
	() Thanks

29th August 2010, 00:39	#15
acidkill BHPian Join Date: Jan 2010 Location: Chennai Posts: 420 Thanked: 137 Times	I remember reading somewhere that luxury car sales in China had a huge surge when the countrys GDP passed the 2 trillion mark. they are expecting the same to happen in India. From what i have observed.. I tend to agree. Almost all my friends see themselves owning a C Class / 3 Series or A4 in the next 5-10 years
	() Thanks