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-   -   GMs sales falls. Toyota is now the worlds largest automaker! (https://www.team-bhp.com/forum/international-automotive-scene/52309-gms-sales-falls-toyota-now-worlds-largest-automaker-3.html)

I think Toyota learnt that too, they are going back to the basics and trying to improve quality. What the media termed that the incoming president "Akio Toyoda is going back to the basics"

From whatever has been announced so far, Toyota expects 7.6-7.7 million in 2009. This is primarily because of large declines in US where Toyota declined 34% in 7 M2009. On an annualised basis, that could translate into around 0.7-0.8 million less in 2009 in US alone. This means around 2 factories worth of output.

By comparison, VW sales declined around 4% in 7M2009 worldwide primarily because of its negligible presence in US, large share in Europe (and Germany where it has gained from scrappage schemes), and in China.

For consumers in India, Toyota's decline in US could mean more attention to India and China, which could be better for us. However, in the short-term, these markets are not going to offset for a significant decline in Toyota's US sales. On a more positive note for Toyota, its US sales declined 11% only in July 2009, even as US market declined at a lower rate of 12% in Jul 2009. By comparison, market was declining at >30% since Oct 2008.

Last month, Financial Times (FT) quoted a report from VW warning of flat sales in 2010. According to Detlef Wittig, VW's head of marketing and sales, sales were likely to be at "more or less the same level" in 2010, and `We will be able to at least maintain our market position."

VW received a boost in Germany in 2009 from state-sponsored scrappage schemes. Mr Wittig said half of the 800,000 orders in the German market this year were thanks to the scrappage incentive. VW captured almost a quarter of this state-sponsored market. However, these schemes will run out in 2009-10.

Mr Wittig said markets such as China and India would offset a plunge in demand in European states such as Germany, where he forecasts a market decline of 1m cars to 2.6m-2.8m cars in 2010.

VW is one of the few carmakers to report a profit in Apr-Jun 2009. However, a shift towards smaller cars and lower revenues led to a 83% year on year decline in net profit to Euro 283m ($398m). Audi was the biggest contributor to the group's earnings in 6M2009 with operating profit of 823 million euros, down from 1.3 billion in 6M2008. Operating profit at the core VW passenger car brand fell from 1.3 billion to 216 million euros.


For Toyota parent only (excl. subsidiaries), in 2008, it produced 8.21 million units and sold 7.99 million units. It had cut down its 2009 sales projection to 6.23 million. However, recently it raised its parent-only global vehicle production forecast for 2009 to 5.95 million units, up 150,000 units from its May outlook. This has been informed to suppliers, and largely reflects progress in inventory adjustments and incentives in Japan and abroad. Sales are now projected at 6.53 million, up 30,000 from May forecast, but down 1.46 million from 2008.

Perhaps the recent sharp decline has forced new Toyota President Akio Toyoda to abandon the goal of grabbing a 15 percent share of the global market as part of a back-to-basics focus on quality over quantity. The target was set in 2002 by then President Fujio Cho as a benchmark for charting Toyota's rapid growth. Cho wanted the 15 percent sometime after 2010. In 2008, Toyota's global share of light vehicles was 13.7 percent.

But now Toyoda has different priorities, a high-level Toyota executive recently said to Automotive News. Toyoda took office in June amid an unprecedented global slump that has his company battling its first loss in decades. This executive said "Our president doesn't feel comfortable upholding figures as our vision,". Toyoda has said the previous era of rapid growth overstretched the company's resources. Today, Toyota has global production capacity of around 10 million vehicles, but it plans to sell only 6.6 million in the fiscal year ending March 2010. Toyota's new management believes the capacity glut was the result of chasing numbers instead of customer needs. Said the executive: "Our president doesn't like figures or documents."

Fortune had recently published its Fortune Global 500 list. The auto and components makers in that list are below. Toyota is no 1 amongst automakers and the 10th largest global company. VW is 2 and 14, respectively.

Dont you think the Europeans have learnt their lessons ? From what i can see , VW has been making strategic investments and opening up to new markets . Their focus has shifted to markets outside Europe and that is a good sign of things to come .

Toyota motor is different from toyota group and toyota cars .

I think it is the Toyota as a group ( which in cludes daihatsu , and all ) which is the world leader or market no.1 .
According to wiki "Toyota has 540 consolidated subsidiaries and 226 affiliates"

and I think VW is trying to close the gap with more accqusitions

"The American automobile major General Motors Co has reportedly outsold The Japanese automobile giant Toyota Motor Corp globally in the first six months to become the world’s largest auto maker after the record March earthquake disrupted production in Japan."


GM overtakes Toyota as the world's largest auto maker after first six month sales | WheelsUnplugged

Toyota delivered 2.43 million cars and trucks in the quarter that ended Sept. 30, while GM had 2.28 million sales in the quarter.

Toyota held onto its status as the world’s top-selling automaker in the first quarter of this year, although the three-way race with General Motors and Volkswagen is proving tight, as its sales fall in China and Japan.

http://www.washingtonpost.com/busine...4b4_story.html

2013

Toyota remained the top-selling automaker for a second year in a row, beating U.S. rival General Motors by some 270,000 vehicles in 2013.
Toyota Motor Corp. said it sold a record 9.98 million vehicles worldwide last year, up 2 percent from the previous year.

General Motors Co. sold 9.71 million cars and trucks worldwide last year Volkswagen AG of Germany sells 9.5 million.

Toyota has done well to retain the crown. The company has shown that it does pay to go back to the basics. Focus on Quality - which is a byword for Toyota - whichever market it works in.

Toyota repeats as world's top seller, GM No. 2

Toyota remained the world's top-selling automaker for a second year in a row, beating U.S. rival General Motors by some 270,000 vehicles in 2013, and set an ambitious target to sell more than 10 million vehicles this year.

That would mark a milestone as no automaker has ever topped annual worldwide sales of 10 million.

Toyota Motor said here today that it sold a record 9.98 million vehicles worldwide last year, up 2% from the previous year.

The Japanese automaker has made an impressive comeback from an earthquake and tsunami that devastated northeastern Japan in 2011, damaging auto suppliers and hobbling production.

Toyota also outlined plans to sell 10.32 million vehicles and produce 10.43 million vehicles in 2014.

GM sold 9.71 million cars and trucks worldwide last year, outselling the Volkswagen group at 9.5 million.

Toyota recaptured the global sales crown in 2012 from GM, which had been the top-selling carmaker for more than seven decades until being surpassed by Toyota in 2008.

Toyota, which makes the Camry and Corolla sedans, Prius hybrids and Lexus luxury models, had strong sales growth last year in overseas markets, although sales fell in long-stagnant Japan.

Toyota's U.S. sales totaled nearly 2.24 million vehicles, up 7% from the previous year. Its China sales were also strong, surging 9% to 917,000.

Toyota remained optimistic about prospects this year for both regions, expecting sales to grow 3% in the U.S. to 2.3 million vehicles, while adding 20% in China sales to 1.1 million.

The company was typically low-key about the bragging rights for being No. 1, reiterating its comments from previous years that it was merely making one car at a time to appeal to global consumers.

GM has also expressed similar sentiments, but being the top seller is a key morale booster for the employees and related companies. The healthy results at the three rivals reflect the momentum of growth in the auto industry.

Toyota has undergone tough times in recent years, such as a massive recall fiasco in the U.S. involving more than 14 million vehicles for sticky gas pedals, faulty floor mats, problematic brakes and many other defects, spanning several years from 2009.

Source :http://www.usatoday.com/story/money/...wagen/4794441/