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Old 24th August 2013, 22:28   #1
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2013 TATA Xenon concept - THE TUFF TRUCK

Muscular Tata Xenon Tuff Truck Concept

Quote:
"at the moment it is purely a concept. I’d love to put it in production someday"

"the Tuff Truck will star on Tata’s stand at the New Delhi International Motor Show next February"

"Created in part to help launch the Tata brand nationally with a bang in Australia after years of low-volume distribution by Queensland dealer Upton’s Motors, the concept vehicle features a number of unique items created under the supervision of Julian Quincey of the Walkinshaw Automotive engineering and design centre in Clayton, Victoria."

"Using the production Xenon Dual Cab pick-up as a starting point, the Melbourne designers decided upon a satin finish grey known as Arden (from the Jaguar/Land Rover paint palette), contrasting with darker plastic cladding to help slim down the overall height.
They then took to altering or restyling all the non-metal and glass parts of the vehicle’s exterior.
Among the changes are a reshaped grille with a larger Tata badge finished set in a bright red background, re-designed front and rear bumpers, a new front air intake with an alloy skid plate featuring winch and tow hooks that are meant to give the Xenon a lower, wider, and more aggressive look, bespoke 20-inch alloy wheels (the largest that would fit beneath the flared arches) machined from a solid billet of aluminium, a unique roof-mounted light bar carrying a quartet of Narva LED Xenon lighting, and the de rigueur snorkel and sports bar out back.
Daytime driving lamps, as part of a set of driving lights, complete the Tuff Truck Concept’s visual modifications. There are no cabin changes from the production vehicle at this stage.
The Walkinshaw team used a full-sized clay model Xenon, and employed latest 3D printing technology for the roof rack and snorkel, while the grille and other items were milled from ABS plastics.
Originally commissioned to debut at the aborted Australian International Motor Show in Melbourne in late June, the project commenced in February this year."

“The Fusion and Tata teams gave us a brief to design a one-off lifestyle Xenon that would appeal to design-savvy Australian Crew Cab buyers,” Mr Quincey said.

“We wanted to show how well the Xenon design works when carefully visually developed to suit the local market.”
source: http://www.goauto.com.au/mellor/mell...4#!prettyPhoto
The Tata Xenon Tuff Truck Concept (for Australia)-2013_08_21_tata_xenon_05.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-2013_08_21_tata_xenon_06.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-2013_08_21_tata_xenon_07.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-2013_08_21_tata_xenon_08.jpg
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Old 25th August 2013, 01:31   #2
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The Tata Xenon Tuff Truck Concept (for Australia)

http://www.motoroids.com/news/austra...cept-revealed/

I don't know if this is the right section to post this since this modification has been implemented abroad, but Tata's official foray into Australia couldn't have started with more positive a punch! This is the Xenon Tuff Truck Concept, which has been conceptualized and built in association with Tata’s Australian distributor, Fusion Automotive, and was unveiled at the ongoing National 4×4 and Outdoor Show at Melbourne.

The Xenon looks absolutely ballistic in this particular avatar. The re-sculpted front fascia sees a majorly revised bumper replete with contemporary touches like DRLs, massive fogs and a gaping twin slat air-dam. The grille gets sleeker and is complemented by those cool new perforated slats and the Tata logo finished in racy red. Apart from that, there are the flared arches, a roof mounted light bar comprising of four Narva LED Xenon off-road lights, an intake snorkel, an alloy skid plate, a winch and tow hooks. The stance is further accentuated by those snazzy 20" rims and some wide, gritty off road rubber. The matte paint job is called Arden Grey, apparently, and just looks business.

The good old 2.2 Dicor still does duty under the hood, which isn't a bad thing. Launched to gauge public interest, there are rumors about a production version as a limited run, but strictly for Down Under. Sadly, we won't be seeing this on our shores anytime soon. What do you guys think?

The Tata Xenon Tuff Truck Concept (for Australia)-tataxenontufftruckconceptpics1.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-tataxenontufftruckconceptpics4.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-tataxenontufftruckconceptpics2.jpg

The Tata Xenon Tuff Truck Concept (for Australia)-tataxenontufftruckconceptpics3.jpg
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Old 25th August 2013, 02:25   #3
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re: The Tata Xenon Tuff Truck Concept (for Australia)

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Originally Posted by AyAn! View Post
What do you guys think?
TML should stop trying to fool people with dandy concepts released on foreign shores that never see the light of day.

The automotive world should collectively dare them to actually produce something remotely resembling any one of their concepts, because they can only seem to bring out even more hideous facelifts of their pre-2000 product line - more Indicas, Sumos and Safaris.
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Old 25th August 2013, 04:23   #4
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Will consumers down under buy this over the Mitsu Triton or Toyota Pick ups?

Even if it is priced cheaply? Am not sure!

Having said that I recently saw a Scorpio Pick up in Mauritius which is also like Thailand and Australia, very fond of pickup trucks.


The Tata Xenon Tuff Truck Concept (for Australia)-image2097914427.jpg
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Old 25th August 2013, 12:12   #5
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re: The Tata Xenon Tuff Truck Concept (for Australia)

The Xenon was already a mean looker as it is, that concept makes it even more drool worthy. If only the cost for the XT wasn't so unreasonable in the Indian market it would have been in my garage by now
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Old 25th August 2013, 13:32   #6
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re: The Tata Xenon Tuff Truck Concept (for Australia)

Everything looks the business, except for those low profile tyres. If they want them to look and ride and serve off-road, its best to bolt on some tyres with a bit more profile.
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Old 25th August 2013, 17:20   #7
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re: The Tata Xenon Tuff Truck Concept (for Australia)

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Originally Posted by Steeroid View Post
TML should stop trying to fool people with dandy concepts released on foreign shores that never see the light of day.
Exactly what I was thinking. It certainly looks the part, but I won't believe it till it's released.

Remember the tata prima (the car ?)... and tata's plans to launch in the USA ?

All I can say is...
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Old 26th August 2013, 14:08   #8
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

Reminds me of the souped up Xenon that was on display at the 2012 Auto Expo (Thread Link). That one also had an automatic transmission and a neat bed cover.
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Old 26th August 2013, 14:30   #9
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

If they are going to slot it against the Maloo and others already present in the Australian Continent then they have a long way to go. Australians are not really enticed by cheap (or inexpensive).

Reliability matters And so does good large engine for long range cruising.

I mean when the milestone says Next Town 1500kms away you dont want your engine to just die or even throw up a niggle.

Something I noticed now : The snorkel looks like it is doing a boy scout salute.

Last edited by figo_mba : 26th August 2013 at 14:39.
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Old 26th August 2013, 17:47   #10
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

Recently saw Tata - Xenon doing duty as the "Fire Truck" at Imola Track and the Monza Track in Italay

The Trucks are owned/operated by a company called CEA, who are specialists in providing fire fighting facilities in many of the European Motorsport Circuits and events

Whatever said and done, our group from India felt very proud to see a Indian vehicle doing a critical duty in a motorsport event, in EUROPE

The attached pictures are from Imola circuit.

Best Regards & Drive Safe

Ram
Attached Thumbnails
The Tata Xenon Tuff Truck Concept (for Australia)-image0847.jpg  

The Tata Xenon Tuff Truck Concept (for Australia)-image0848.jpg  


Last edited by r_nairtvm : 26th August 2013 at 17:50.
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Old 27th August 2013, 10:50   #11
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

Carpoint-Australia have reviewed the Tata Xenon 110 kw (~152 ps) in India, & here is the link to their first drive report:

http://www.carpoint.com.au/reviews/2...st-drive-38436

Quote:
Parting Note:
Our brief impression is that the Xenon is no Ranger, but nor is it objectionable. Given the pricing and equipment proposition there is every chance it will eke itself a niche.
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Old 27th August 2013, 11:08   #12
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

Looks so much better for TATA to base a SUV on this look wise. Its got plain, simple yet good stance.
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Old 27th August 2013, 11:17   #13
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

damn it looks good! wish we had roads to handle beasts like these
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Old 27th August 2013, 11:49   #14
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

Just one word. Awesome! I will sell my family to buy this. Ok, that was a joke but, it is so good. Why not launch this here? I'm sure there will be some takers. Even the present Xenon is selling in good numbers ( by pick-truck standards ). I see a lot of them in my town.

BTW, what is Tata thinking when they shod with those low profile tyres? Don't they know that low profile tyres are for sports cars and sedans. SUVs have to have small deep-dish rims and huuuge sidewall tyres. I Like the tyre width though. Wonder if it is 400 mm wide.
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Old 27th August 2013, 14:03   #15
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Re: The Tata Xenon Tuff Truck Concept (for Australia)

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Originally Posted by pgsagar View Post
Just one word. Awesome! I will sell my family to buy this. Ok, that was a joke but, it is so good. Why not launch this here? I'm sure there will be some takers. Even the present Xenon is selling in good numbers ( by pick-truck standards ). I see a lot of them in my town.
The price will be horrendous. first shipping cost to India. fitting the parts, and then getting it back and customs duty.
The company which makes this does not exist in India and does not have any plans to open up operations in India

Quote:
BTW, what is Tata thinking when they shod with those low profile tyres? Don't they know that low profile tyres are for sports cars and sedans. SUVs have to have small deep-dish rims and huuuge sidewall tyres. I Like the tyre width though. Wonder if it is 400 mm wide.
I guess you have to ask their partner who made this concept to show of their engineering prowess.

Tata motors only made the Xenon. This is an engineering effort from their Down under partner to capture a section of the market.

This is slot right between the chinese and the japanese trucks.
However, if Tata rolls this off the same assembly line as India, this will bomb. 10-20% junk rates are acceptable(and even applauded) in India, however, in the west you need to make atleast 97-99% quality vehicles.

Most probably Tata will have additional quality checks for this Xenon if it they want to crack the Australian market(where they have been unsuccessfully trying for the past 5+ years)
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