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Senior - BHPian ![]() Join Date: Jul 2017 Location: Pune
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| ![]() According to a media report, Harley-Davidson is in talks with Hero MotorCorp for a distribution agreement. If the talks are successful, then Hero MotoCorp could be appointed as the brand's importer and distributor for India. ![]() These rumours have surfaced just a day after Harley-Davidson announced that it was wrapping up its India business. The company is closing down its manufacturing facility and reducing its sales team as part of a global restructuring plan. The report further states that since Harley-Davidson is shutting down its factory, Hero MotoCorp could build one of Harley's bikes on a contract basis. The new model is likely to be get a 300-600cc engine. While Harley-Davidson has not confirmed these rumours, reports of a possible collaboration with Hero MotorCorp have been circulating in the media for some time. Source |
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Senior - BHPian ![]() | ![]() I just spoke to one of my friend who owns a 883 Sportster, he had a conversation with someone who is a mid management level guy in HD. The last working day for the most of the employees is 31st December. There would be some consolidation of A.S.S network, like instead of current 3 there would be only workshop in Delhi-NCR. As far as Sales is concerned, one of the plan in consideration is to import form Thailand and sell CBU units. Nothing concrete, just sharing what I got to hear. Last edited by BlackPearl : 28th October 2020 at 17:44. Reason: Minor typo. Thanks. |
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![]() | #3 |
BHPian ![]() Join Date: Jul 2017 Location: Bangalore
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| ![]() I think they should do something like this. Kawasaki and KTM went with Bajaj, BMW with TVS, similarly these guys should go with Hero. That's how Honda is what it is today. JVs could save some Moolah, share platform but keep QA & QC tight. This could boost some sales to survive otherwise it's the GM way. They could line up 250CC to whatever tricks they have up their sleeves via localisation, SKD, CKD or CBU for what it's worth. Last edited by sangam_mm93 : 26th September 2020 at 02:41. Reason: Altered a few lines. |
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BHPian ![]() Join Date: Aug 2005 Location: Jedda/Bangalore
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| ![]() Hope this works out well. In fact I found the statement HD completely closing sales in India a little amusing. As for closing the factory, they could have their justified reasons, but stopping all sales looks far fetched. If HD can continue sales in European countries like Spain, Portugal etc each of whose annual sales volumes may be something closer to India, I dont see any sense in HD stopping sales in India. Besides, like other manufacturers when they appoint the distributor, its his responsibility to run the business. As for Hero and HD making a bike, I just watched 2 episodes of the Long Way Up and while we can leave aside the normal criticisms of Ewan and Charlie's style of touring with all their LW series (I still appreciate they doing it and I enjoy the way they do it- to each his own), but this whole HD electric bike ride so far has been a joke! A 70-80 odd mile range in actual road conditions and in one extreme case having a diesel generator to charge the bike and in another, Ewan's bike running out of charge barely 500 meters before their scheduled ferry ride and being 'arm-towed' with a car (as they dont have enough time for re-charging) etc! At the face of it, electric bikes are great for the environment etc and their trip looks more like a monumental lesson for people to look at green solutions, but the technology and support infrastructure is still some more years away from practicality for the masses and the whole rare earth mining for the battery components can be for another discussion another day. BUT one thing positive is the Livewire bike has been customized for this trip with suspension tweaks, spoke wheels for tubeless tires and a few other things etc. which all combined makes the Livewire a good looking bike to me at least. Hope they design the 300-600cc fossil powered bike loosely based on the Livewire(ditch the V-twin with a single or parallel twin with better heat management) and make service/parts billing at least for this bike in line with what people can relatively afford, there could be some light at the end of the tunnel. Probably for badging/product line let the Hero & HD guys come up with some outstanding idea that is acceptable to both and also does not dilute the HD image.....obviously hardcore Harley guys wont like to share the bar and shield 'image-space' with a Harley moped ![]() Last edited by Haroon : 26th September 2020 at 14:05. |
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BHPian Join Date: Aug 2009 Location: Coimbatore / MENA
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![]() Source: https://www.bikesrepublic.com/featur...apacity-bikes/ This is not the first time Harley has been down this road. Been through worse, my humble opinion. Hope they come out stronger than before. Cheers Ride Safe. | |
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![]() | #6 | |
BHPian ![]() Join Date: Aug 2005 Location: Jedda/Bangalore
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Myself also got back to the HD fold 2 years back with a unique Customizing project with a used Iron 883, but that seems to have gone terribly wrong and now on the lookout for a used stock frame ![]() | |
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Team-BHP Support ![]() ![]() | ![]() Hero is too big to bother with importing motorcycles as overpriced CBUs that will sell a handful of units each month. Hero is a "big thinker". IMHO, if at all Hero does do something with Harley Davidson, they will build / assemble the motorcycles here, price them well and look at a level of reasonable sales numbers that make it worth their time. A brand that sells 5 - 6 lakh two wheelers each month needs a bigger lunch to satisfy its appetite. Hero won't sell for a packet of peanuts. |
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BHPian Join Date: Aug 2009 Location: Coimbatore / MENA
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Hope the Boomers put up a good fight. Quote:
I wouldn't be surprised if a relationship appears. Cheers Ride Safe | ||
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Senior - BHPian Join Date: Oct 2006 Location: New Delhi
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On the Contrary, I am of the Opinion that due to the Futile EBR Experience still fresh in memory, Hero would most likely be not enthusiastic to bail Harley Out of this mess. | |
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![]() | #10 |
Distinguished - BHPian ![]() ![]() Join Date: Aug 2009 Location: Cochin
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| ![]() I am all for the rumoured local distribution agreement between Harley and Hero MotoCorp. Harley needs reduce it's involvement in the Indian market with as little difficulty as possible while also ensuring that there is a means for their dealerships to get the bigger bikes and continue with uninterrupted sales and service support. This will keep Harley owners happy while also retaining the value of the bikes in the pre-owned market, which incidentally has been flooded by Harleys since the Covid pandemic has happened. Without a proper exit plan, Harley will - face the ire of their customers which can be troublesome in today's social media world. - have zero new sales! The only way out for Harley is with a local partner who brings enough experience in the industry and will provide the support and infrastructure that they need. And there is nobody left except the perpetual bridesmaid, Hero MotoCorp. Every other big manufacturer has made their moves and already partnered with the biggies while Hero has been left looking on from the sidelines. The rumoured technical partnership between the two companies made no sense at all but a distribution partership makes all the sense in the world for Hero. It brings them a good degree of "legitimacy" and gets them a slot at the big boys table. Of course, they will likely extract their fair pound of flesh for the deal to take away a lot of the exit related worries that Harley would otherwise have to deal with but in the end, its a win win for both companies. |
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![]() | #11 |
BHPian Join Date: Dec 2005 Location: bang
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| ![]() I am ok to Hero and HD tie up. I am not ok to Hero doing the following with HD Brand. 1. Sell the same bike as Street 750, Street 750+, Street 750++, Super Street 750, Super Street 750++ , ismart-whatever- 750 etc. 2. "Yeh bike dega 65kmpl* " kind of marketing. Apart from the above two, i am all for this Tie up. *Under very controlled conditions with only one cylinder firing. |
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BANNED Join Date: Apr 2019 Location: Kolkata
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![]() Hero might produce the Harley Davidson 338R in India. It is a model specific to European and Asian markets. https://www.rushlane.com/amp/harley-...-12377219.html Nothing has been confirmed though. | |
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Senior - BHPian ![]() | ![]() Quote:
The most expensive hero bike is the Xpulse 200 which is at best a premium commuter. If they started giving out HD franchises to their major dealers- Having an HD for sales in their major showroom would be a big image booster for them and their dealers - and they don't even need to sell them. Investment wise - its a no brainer - All the dealers will have to do is take out 5 splendors and put a fancy stand for a token harley display model. This could 1. Increase their sales and service network SIGNIFICANTLY 2. Be a significantly better business case to dealers from an ROI point of view 3. Be turned around fairly quickly 4. Help them fill a gap in their sales portfolio they have been trying to plug. The Experience is going to suck for prospective customers (remember the tata - fiat flop) but I see some value for Hero out of this Last edited by greenhorn : 29th September 2020 at 21:30. | |
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![]() | #14 |
BANNED Join Date: Mar 2020 Location: North India
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Infractions: 0/1 (4) | ![]() Harley Davidson is likely to finalize a distribution and management agreement with Hero MotoCorp this week, reports CNBC-TV18. Will continue to support the existing 33 Harley dealers. https://www.moneycontrol.com/news/te...t-5951271.html Last edited by turbo : 12th October 2020 at 12:01. |
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BHPian ![]() Join Date: Jul 2017 Location: Bangalore
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